Boom Festival Audience in Germany
Boom Festival has an estimated audience of 259,973 people in Germany. 42.4% are female, 57.6% are male, average age 30.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Trance music, Goa trance, Psychedelic music, Ozora Festival, Burning Man.
The average Boom Festival fan in Germany is 30.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Trance music, Goa trance, Psychedelic music, with strongest over-indexing on Trance music (22.37× the country average). Demographically, the Boom Festival audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Mindfulness, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Event · Subtype: Music festival
Demographics of Boom Festival fans
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 30.7 |
| Estimated audience size | 259,973 |
Audience persona
The typical Boom Festival fan in Germany is more male, around 30.7 years old, with strong Mindfulness tendencies and a notable affinity for Trance music.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 46,664 | 0.82× |
| Bayern | 37,931 | 0.91× |
| Baden-Württemberg | 35,494 | 1× |
| Berlin | 32,388 | 2.79× |
| Niedersachsen | 20,223 | 0.8× |
| Hessen | 20,040 | 1.01× |
| Hamburg | 12,533 | 2.13× |
| Schleswig-Holstein | 10,289 | 1.1× |
| Sachsen | 8,753 | 0.69× |
| Rheinland-Pfalz | 7,773 | 0.6× |
| Brandenburg | 5,235 | 0.65× |
| Mecklenburg-Vorpommern | 3,859 | 0.78× |
| Bremen | 3,243 | 1.46× |
| Sachsen-Anhalt | 2,824 | 0.42× |
| Thüringen | 2,550 | 0.38× |
| Saarland | 1,481 | 0.46× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Trance music | 22.37× | Music & Radio |
| Goa trance | 36.15× | Music & Radio |
| Psychedelic music | 30.31× | Music & Radio |
| Ozora Festival | 57.22× | Music & Radio |
| Burning Man | 22.92× | Music & Radio |
| Psychedelic trance | 20.86× | Music & Radio |
| Oktoberfest | 10.22× | Travel & Leisure |
| Ozora | 49.92× | Music & Radio |
| Beer garden | 10.42× | Food & Beverages |
| Harry Potter | 1.96× | Movies & TV |
| House music | 3.06× | Music & Radio |
| Rave | 5.31× | Music & Radio |
| Talamasca | 57.81× | Music & Radio |
| Music | 1.6× | Business & Career |
| The 5th Wave (film) | 21.43× | Movies & TV |
| Infected Mushroom | 48× | Music & Radio |
| Electronic music | 2.26× | Music & Radio |
| Disc jockey | 3.88× | Music & Radio |
| Outdoor recreation | 1.51× | Sports |
| Astrix | 44.96× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.92 |
| Sustainability | BALANCE | 1.77 |
| Urban Lifestyle | OPEN | 1.68 |
| Early Adopter Mentality | POWER | 1.58 |
| Sports Activity | POWER | 1.5 |
| Pet Ownership | JOY | 1.47 |
Worldwide distribution
| Country | Share |
|---|---|
| Italy | 14.4% |
| Brazil | 11.4% |
| Germany | 10.9% |
See Boom Festival audiences in other countries
More Music festival audiences in Germany
- Eurovision Song Contest (3,766,576)
- Rock am Ring (1,639,833)
- Wacken Open Air (1,467,256)
- Lollapalooza (1,266,723)
- Rock im Park (1,223,855)
Frequently asked questions
How many fans does Boom Festival have in Germany?
Boom Festival has an estimated audience of 259,973 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Boom Festival fans?
42.4% of Boom Festival fans are female, 57.6% are male, with an average age of 30.7 years.
Which brands do Boom Festival fans like most?
Boom Festival fans show strongest brand affinity for Trance music (22.37×), Goa trance (36.15×), and Psychedelic music (30.31×) over the country average.
Where do Boom Festival fans live in Germany?
Boom Festival fans in Germany are most concentrated in Nordrhein-Westfalen (reach 46,664), Bayern (reach 37,931), and Baden-Württemberg (reach 35,494). These three regions account for the largest share of the active audience.
What other brands do Boom Festival fans also like?
Beyond Boom Festival itself, the audience over-indexes on Goa trance (36.15×), Psychedelic music (30.31×), Ozora Festival (57.22×), and Burning Man (22.92×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Boom Festival. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.