atv Audience in Germany
A data profile of the people who buy, follow and care about atv in Germany — modelled from more than twelve digital signal sources. atv has an estimated audience of 477,108 people in Germany.
The average atv fan in Germany is 33.3 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include TRT Haber, Hürriyet, Remote control, with strongest over-indexing on TRT Haber (26.01× the country average).
Demographically, the atv audience skews more male with an average age of 33.3, and over-indexes on personality traits such as Risk Appetite, Quality Awareness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical atv fan in Germany is more male, around 33.3 years old, with strong Risk Appetite tendencies and a notable affinity for TRT Haber.
At a glance
The key figures that characterise the atv profile in Germany.
Search interest · 12-month trend
Audience demographics of atv
43.7% are female, 56.3% are male, average age 33.3.
Gender split
| Metric | Value |
|---|---|
| Female | 43.7% |
| Male | 56.3% |
| Average age | 33.3 |
| Estimated audience size | 477,108 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 19% | |
| 30-39 | 18% | |
| 40-49 | 17% | |
| 50+ | 9% |
Worldwide distribution
of the worldwide atv audience comes from Germany.
| Country | Share |
|---|---|
| United States | 7.8% |
| Germany | 2.3% |
| Japan | 2.1% |
Geography
Where the atv audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hamburg | ~20K | 1.82× | |
| 02 | Hessen | ~50K | 1.41× | |
| 03 | Bayern | ~100K | 1.35× | |
| 04 | Bremen | ~5K | 1.22× | |
| 05 | Baden-Württemberg | ~70K | 1.09× | |
| 06 | Nordrhein-Westfalen | ~100K | 1.03× | |
| 07 | Rheinland-Pfalz | ~20K | 0.97× | |
| 08 | Berlin | ~20K | 0.92× | |
| 09 | Niedersachsen | ~40K | 0.88× | |
| 10 | Schleswig-Holstein | ~20K | 0.88× | |
| 11 | Thüringen | ~10K | 0.81× | |
| 12 | Sachsen-Anhalt | ~10K | 0.79× | |
| 13 | Sachsen | ~20K | 0.75× | |
| 14 | Brandenburg | ~10K | 0.73× | |
| 15 | Saarland | ~4K | 0.73× | |
| 16 | Mecklenburg-Vorpommern | ~7K | 0.70× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the atv audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | TRT Haber | Movies & TV | 26.01× | ||
| 02 | Remote control | Home & Garden | 24.06× | ||
| 03 | Snowmobile | Cars & Mobility | 21.37× | ||
| 04 | Hürriyet | News | 20.28× | ||
| 05 | Vincent D'Onofrio | Movies & TV | 20.00× | ||
| 06 | Blue Bloods (TV series) | Movies & TV | 20.00× | ||
| 07 | 24 (TV series) | Movies & TV | 19.00× | ||
| 08 | JACOBS | Food & Beverages | 17.31× | ||
| 09 | Mavi Jeans | Fashion & Accessoires | 17.18× | ||
| 10 | Daft Punk | Music & Radio | 17.00× | ||
| 11 | Kate Winslet | Movies & TV | 11.17× | ||
| 12 | Trabzonspor | Sports | 9.83× | ||
| 13 | Turkish Airlines | Travel & Leisure | 9.39× | ||
| 14 | Turkish cuisine | Food & Beverages | 9.35× | ||
| 15 | Fenerbahçe S.K. | Sports | 8.41× | ||
| 16 | TV game shows | Movies & TV | 7.67× | ||
| 17 | DirecTV | Movies & TV | 7.50× | ||
| 18 | Beşiktaş J.K. | Sports | 7.31× | ||
| 19 | Bauer sucht Frau | Movies & TV | 6.25× | ||
| 20 | Michael Schumacher | Sports | 4.67× |
Personality of the atv audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Risk Appetite | THRILL | 2.02× | |
| Quality Awareness | PREMIUM | 1.85× | |
| Spirituality | BALANCE | 1.65× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.61× | |
| Extroversion | THRILL | 0.66× | |
| Sustainability | BALANCE | 0.69× |
Frequently asked questions
How many fans does atv have in Germany?
atv has an estimated audience of 477,108 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of atv fans?
43.7% of atv fans are female, 56.3% are male, with an average age of 33.3 years.
Which brands do atv fans like most?
atv fans show strongest brand affinity for TRT Haber (26.01×), Hürriyet (20.28×), and Remote control (24.06×) over the country average.
Where do atv fans live in Germany?
atv fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
What other brands do atv fans also like?
Beyond atv itself, the audience over-indexes on Hürriyet (20.28×), Remote control (24.06×), Snowmobile (21.37×), and Trabzonspor (9.83×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
More Movies & TV audiences in Germany
- ZDF (12,850,462)
- Sport1 (Netherlands) (10,810,626)
- Netflix (9,151,495)
- ARD Mediathek (8,241,935)
- RTL Television (8,180,805)
See atv audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for atv. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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