Bela B Audience in Germany

Bela B logo

Bela B has an estimated audience of 428,035 people in Germany. 78.0% are female, 22.0% are male, average age 46.3. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Dog breed, Max Pezzali, Oliver Kahn, Circular economy, Michel Houellebecq.

The average Bela B fan in Germany is 46.3 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Dog breed, Max Pezzali, Oliver Kahn, with strongest over-indexing on Dog breed (7.85× the country average). Demographically, the Bela B audience skews more female with an average age of 46.3, and over-indexes on personality traits such as Price Sensitivity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Rock

Demographics of Bela B fans

Demographic split for Bela B audience in Germany
MetricValue
Female78.0%
Male22.0%
Average age46.3
Estimated audience size428,035

Audience persona

The typical Bela B fan in Germany is more female, around 46.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Dog breed.

Top regions in Germany

Top regions ranked by reach for Bela B in Germany
RegionReachAffinity
Nordrhein-Westfalen82,2950.88×
Bayern46,3600.67×
Niedersachsen41,383
Baden-Württemberg34,4390.59×
Berlin33,0721.73×
Sachsen25,3711.21×
Hessen23,0910.71×
Brandenburg18,7011.41×
Schleswig-Holstein16,5621.08×
Rheinland-Pfalz16,1090.75×
Sachsen-Anhalt15,1941.37×
Hamburg11,4831.19×
Thüringen10,6940.98×
Mecklenburg-Vorpommern8,0430.98×
Saarland3,7150.71×
Bremen2,7530.75×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bela B audience
BrandAffinityCategory
Dog breed7.85×Pets & Animals
Max Pezzali210×Music & Radio
Oliver Kahn21.76×Sports
Circular economy9.68×Business & Career
Michel Houellebecq20.49×Literature
Progressive rock2.52×Music & Radio
Goes1.53×Travel & Leisure
Home Office1.73×Business & Career
Knokke-Heist9.13×Travel & Leisure
Preacher (comics)9.43×Literature
Magazine (band)6.35×Music & Radio
myDealZ3.67×Shopping
Esra Erol7.12×Movies & TV
Zagreb4.91×Travel & Leisure
CAC 401.69×Business & Career
The Bugaboos8.57×Travel & Leisure
Högl8.44×Fashion & Accessoires
Ho, Ghana4.36×Travel & Leisure
Pierre Huyghe19.93×Arts & Culture
Škoda Kodiaq1.96×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bela B audience
TraitClusterScore
Price SensitivityPREMIUM4.25
Pet OwnershipJOY1.78
TraditionCONSERVATISM1.64
LGBTQ+ IdentityOPEN1.62
Early Adopter MentalityPOWER1.4
SustainabilityBALANCE1.27

Worldwide distribution

Worldwide audience distribution share by country for Bela B
CountryShare
Germany83.6%
Austria5.3%
Switzerland2.8%

See Bela B audiences in other countries

More Rock audiences in Germany

Frequently asked questions

How many fans does Bela B have in Germany?

Bela B has an estimated audience of 428,035 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Bela B fans?

78.0% of Bela B fans are female, 22.0% are male, with an average age of 46.3 years.

Which brands do Bela B fans like most?

Bela B fans show strongest brand affinity for Dog breed (7.85×), Max Pezzali (210×), and Oliver Kahn (21.76×) over the country average.

Where do Bela B fans live in Germany?

Bela B fans in Germany are most concentrated in Nordrhein-Westfalen (reach 82,295), Bayern (reach 46,360), and Niedersachsen (reach 41,383). These three regions account for the largest share of the active audience.

What other brands do Bela B fans also like?

Beyond Bela B itself, the audience over-indexes on Max Pezzali (210×), Oliver Kahn (21.76×), Circular economy (9.68×), and Michel Houellebecq (20.49×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Bela B. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.