Freedom Party of Austria Audience in Germany

Freedom Party of Austria logo

Freedom Party of Austria has an estimated audience of 460,742 people in Germany. 42.6% are female, 57.4% are male, average age 45.5. Top regions: Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities: Frauke Petry, Marine Le Pen, Sahra Wagenknecht, Che Guevara, Tichys Einblick.

The average Freedom Party of Austria fan in Germany is 45.5 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg. Top brand affinities include Frauke Petry, Marine Le Pen, Sahra Wagenknecht, with strongest over-indexing on Frauke Petry (135.73× the country average). Demographically, the Freedom Party of Austria audience skews more male with an average age of 45.5, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Politics & Society · Type: NGO / Political Party · Subtype: Political party

Demographics of Freedom Party of Austria fans

Demographic split for Freedom Party of Austria audience in Germany
MetricValue
Female42.6%
Male57.4%
Average age45.5
Estimated audience size460,742

Audience persona

The typical Freedom Party of Austria fan in Germany is more male, around 45.5 years old, with strong Patriotism tendencies and a notable affinity for Frauke Petry.

Top regions in Germany

Top regions ranked by reach for Freedom Party of Austria in Germany
RegionReachAffinity
Bayern116,0751.57×
Nordrhein-Westfalen98,6350.98×
Baden-Württemberg75,3011.2×
Niedersachsen41,5950.93×
Hessen38,3291.09×
Rheinland-Pfalz24,6101.07×
Sachsen24,3661.08×
Berlin23,5861.14×
Schleswig-Holstein14,8340.9×
Brandenburg13,6310.95×
Thüringen11,2070.95×
Hamburg11,0811.06×
Sachsen-Anhalt9,5110.8×
Mecklenburg-Vorpommern6,5280.74×
Saarland4,3540.77×
Bremen3,0270.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Freedom Party of Austria audience
BrandAffinityCategory
Frauke Petry135.73×Politics & Society
Marine Le Pen173.77×Politics & Society
Sahra Wagenknecht48.28×Politics & Society
Che Guevara71.98×Politics & Society
Tichys Einblick30.8×Politics & Society
Viktor Orbán115.39×Politics & Society
Achse des Guten22.95×News
Christian Lindner39.21×Politics & Society
Apollo News23.98×Politics & Society
Bild9.14×News
Civil and political rights75.17×Politics & Society
Focus15.39×News
Rassemblement National173.77×Politics & Society
Sputnik (news agency)50.23×News
Peugeot 301 (2012)59.57×Cars & Mobility
Eva Habermann33.3×Movies & TV
Felix Baumgartner16.13×Sports
NIUS.de25.43×News
Harald Vilimsky182.93×Politics & Society
United Russia67.85×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Freedom Party of Austria audience
TraitClusterScore
PatriotismCONSERVATISM1.87
Need for SecurityCONSERVATISM1.75
Pet OwnershipJOY1.57
SpiritualityBALANCE1.14
TraditionCONSERVATISM1.12
Risk AppetiteTHRILL1.04

Worldwide distribution

Worldwide audience distribution share by country for Freedom Party of Austria
CountryShare
Austria61.1%
Germany32.9%
Switzerland1.5%

See Freedom Party of Austria audiences in other countries

More Political party audiences in Germany

Frequently asked questions

How many fans does Freedom Party of Austria have in Germany?

Freedom Party of Austria has an estimated audience of 460,742 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

What is the gender split and age of Freedom Party of Austria fans?

42.6% of Freedom Party of Austria fans are female, 57.4% are male, with an average age of 45.5 years.

Which brands do Freedom Party of Austria fans like most?

Freedom Party of Austria fans show strongest brand affinity for Frauke Petry (135.73×), Marine Le Pen (173.77×), and Sahra Wagenknecht (48.28×) over the country average.

Where do Freedom Party of Austria fans live in Germany?

Freedom Party of Austria fans in Germany are most concentrated in Bayern (reach 116,075), Nordrhein-Westfalen (reach 98,635), and Baden-Württemberg (reach 75,301). These three regions account for the largest share of the active audience.

What other brands do Freedom Party of Austria fans also like?

Beyond Freedom Party of Austria itself, the audience over-indexes on Marine Le Pen (173.77×), Sahra Wagenknecht (48.28×), Che Guevara (71.98×), and Tichys Einblick (30.8×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Freedom Party of Austria. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.