Apollo News Audience in Germany
Apollo News has an estimated audience of 3,525,474 people in Germany. 41.6% are female, 58.4% are male, average age 44.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Israel, Urban Outfitters, Stradivarius, KLIX (AM), Snow White (Fables).
The average Apollo News fan in Germany is 44.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Israel, Urban Outfitters, Stradivarius, with strongest over-indexing on Israel (2.25× the country average). Demographically, the Apollo News audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Website / Newspaper / Magazine
Demographics of Apollo News fans
| Metric | Value |
|---|---|
| Female | 41.6% |
| Male | 58.4% |
| Average age | 44.8 |
| Estimated audience size | 3,525,474 |
Audience persona
The typical Apollo News fan in Germany is more male, around 44.8 years old, with strong Patriotism tendencies and a notable affinity for Israel.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 626,556 | 0.81× |
| Bayern | 547,938 | 0.97× |
| Baden-Württemberg | 446,879 | 0.93× |
| Sachsen | 291,720 | 1.69× |
| Niedersachsen | 273,579 | 0.8× |
| Hessen | 216,291 | 0.8× |
| Berlin | 165,727 | 1.05× |
| Rheinland-Pfalz | 163,033 | 0.92× |
| Thüringen | 147,242 | 1.64× |
| Brandenburg | 142,569 | 1.3× |
| Sachsen-Anhalt | 118,426 | 1.3× |
| Schleswig-Holstein | 103,418 | 0.82× |
| Mecklenburg-Vorpommern | 82,187 | 1.22× |
| Hamburg | 52,676 | 0.66× |
| Saarland | 24,493 | 0.57× |
| Bremen | 15,879 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Israel | 2.25× | Travel & Leisure |
| Urban Outfitters | 1.81× | Shopping |
| Stradivarius | 1.61× | Shopping |
| KLIX (AM) | 2.24× | Music & Radio |
| Snow White (Fables) | 1.79× | Literature |
| Preacher (comics) | 4.63× | Literature |
| Scratching post | 3.89× | Pets & Animals |
| Faun (band) | 2.91× | Music & Radio |
| Corona (band) | 1.57× | Music & Radio |
| Hudson, New York | 3.69× | Travel & Leisure |
| Esra Erol | 3.35× | Movies & TV |
| Home Delivery | 1.52× | Food & Beverages |
| Emperor Entertainment Group | 2.06× | Business & Career |
| Volvo V60 | 2.5× | Cars & Mobility |
| Edvard Grieg | 4.09× | Literature |
| Zagreb | 1.8× | Travel & Leisure |
| Steampunk | 1.69× | Fashion & Accessoires |
| Gett | 18.8× | Cars & Mobility |
| Parma | 2.26× | Travel & Leisure |
| Gründerzeit | 2.15× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.13 |
| LGBTQ+ Identity | OPEN | 1.91 |
| Tradition | CONSERVATISM | 1.44 |
| Pet Ownership | JOY | 1.29 |
| Need for Security | CONSERVATISM | 1.26 |
| Healthy Lifestyle | BALANCE | 1.23 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 94.1% |
| Switzerland | 2.0% |
| Austria | 1.7% |
See Apollo News audiences in other countries
More Politics & Society audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does Apollo News have in Germany?
Apollo News has an estimated audience of 3,525,474 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Apollo News fans?
41.6% of Apollo News fans are female, 58.4% are male, with an average age of 44.8 years.
Which brands do Apollo News fans like most?
Apollo News fans show strongest brand affinity for Israel (2.25×), Urban Outfitters (1.81×), and Stradivarius (1.61×) over the country average.
Where do Apollo News fans live in Germany?
Apollo News fans in Germany are most concentrated in Nordrhein-Westfalen (reach 626,556), Bayern (reach 547,938), and Baden-Württemberg (reach 446,879). These three regions account for the largest share of the active audience.
What other brands do Apollo News fans also like?
Beyond Apollo News itself, the audience over-indexes on Urban Outfitters (1.81×), Stradivarius (1.61×), KLIX (AM) (2.24×), and Snow White (Fables) (1.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Apollo News. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.