Civil and political rights Audience in Germany
Civil and political rights has an estimated audience of 289,347 people in Germany. 50.8% are female, 49.2% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Manor, Hakone, Kanagawa, The Hooters, Kyokushin, Knokke-Heist.
The average Civil and political rights fan in Germany is 33.9 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Manor, Hakone, Kanagawa, The Hooters, with strongest over-indexing on Manor (31.37× the country average). Demographically, the Civil and political rights audience skews balanced with an average age of 33.9, and over-indexes on personality traits such as Patriotism, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Civil and political rights fans
| Metric | Value |
|---|---|
| Female | 50.8% |
| Male | 49.2% |
| Average age | 33.9 |
| Estimated audience size | 289,347 |
Audience persona
The typical Civil and political rights fan in Germany is balanced, around 33.9 years old, with strong Patriotism tendencies and a notable affinity for Manor.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 56,777 | 0.9× |
| Bayern | 47,134 | 1.01× |
| Baden-Württemberg | 41,773 | 1.06× |
| Niedersachsen | 23,906 | 0.85× |
| Hessen | 23,099 | 1.05× |
| Sachsen | 16,989 | 1.2× |
| Berlin | 14,037 | 1.08× |
| Rheinland-Pfalz | 13,401 | 0.92× |
| Thüringen | 9,074 | 1.23× |
| Schleswig-Holstein | 8,665 | 0.83× |
| Brandenburg | 7,222 | 0.8× |
| Sachsen-Anhalt | 6,308 | 0.84× |
| Hamburg | 5,852 | 0.89× |
| Mecklenburg-Vorpommern | 5,629 | 1.02× |
| Saarland | 4,866 | 1.37× |
| Bremen | 2,308 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Manor | 31.37× | Shopping |
| Hakone, Kanagawa | 20× | Travel & Leisure |
| The Hooters | 20× | Music & Radio |
| Kyokushin | 20× | Sports |
| Knokke-Heist | 10.75× | Travel & Leisure |
| Faktglaublich | 15.29× | Politics & Society |
| Corona (band) | 3.16× | Music & Radio |
| Gil Ofarim | 1.51× | Music & Radio |
| Christmas Gift | 1.95× | Kids & Family |
| Faun (band) | 5.16× | Music & Radio |
| Unique Gifts | 1.52× | Shopping |
| South Asian cuisine | 7.8× | Food & Beverages |
| Parma | 5.87× | Travel & Leisure |
| Apostrophe | 4.68× | Literature |
| Samanyolu Haber | 4.06× | Movies & TV |
| Hudson, New York | 5.08× | Travel & Leisure |
| Moroccan riad | 4.8× | Politics & Society |
| fatherson | 21.06× | Music & Radio |
| DEFCON (video game) | 4.88× | Games |
| The Knot (Website) | 6.25× | Kids & Family |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 3.66 |
| LGBTQ+ Identity | OPEN | 2.26 |
| Travelling | THRILL | 1.67 |
| Need for Security | CONSERVATISM | 1.64 |
| Sustainability | BALANCE | 1.62 |
| Community Orientation | OPEN | 1.6 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 42.0% |
| Taiwan | 8.0% |
| Italy | 6.6% |
See Civil and political rights audiences in other countries
- Civil and political rights — United States
- Civil and political rights — United Kingdom
- Civil and political rights — France
- Civil and political rights — Italy
- Civil and political rights — Spain
- Civil and political rights — Brazil
- Civil and political rights — Japan
- Civil and political rights — South Korea
- Civil and political rights — India
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Civil and political rights have in Germany?
Civil and political rights has an estimated audience of 289,347 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Civil and political rights fans?
50.8% of Civil and political rights fans are female, 49.2% are male, with an average age of 33.9 years.
Which brands do Civil and political rights fans like most?
Civil and political rights fans show strongest brand affinity for Manor (31.37×), Hakone, Kanagawa (20×), and The Hooters (20×) over the country average.
Where do Civil and political rights fans live in Germany?
Civil and political rights fans in Germany are most concentrated in Nordrhein-Westfalen (reach 56,777), Bayern (reach 47,134), and Baden-Württemberg (reach 41,773). These three regions account for the largest share of the active audience.
What other brands do Civil and political rights fans also like?
Beyond Civil and political rights itself, the audience over-indexes on Hakone, Kanagawa (20×), The Hooters (20×), Kyokushin (20×), and Knokke-Heist (10.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Civil and political rights. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.