A data profile of the people who buy, follow and care about Nele Neuhaus in Germany — modelled from more than twelve digital signal sources. Nele Neuhaus has an estimated audience of 534,913 people in Germany.
The average Nele Neuhaus fan in Germany is 51.5 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Charlotte Link, Thalia, Berliner Morgenpost, with strongest over-indexing on Charlotte Link (40.07× the country average).
Demographically, the Nele Neuhaus audience skews more female with an average age of 51.5, and over-indexes on personality traits such as Mindfulness, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Nele Neuhaus fan in Germany is more female, around 51.5 years old, with strong Mindfulness tendencies and a notable affinity for Charlotte Link.
The key figures that characterise the Nele Neuhaus profile in Germany.
83.0% are female, 17.0% are male, average age 51.5.
| Metric | Value |
|---|---|
| Female | 83.0% |
| Male | 17.0% |
| Average age | 51.5 |
| Estimated audience size | 534,913 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 2% | |
| 20-29 | 4% | |
| 30-39 | 13% | |
| 40-49 | 29% | |
| 50+ | 52% |
of the worldwide Nele Neuhaus audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 79.1% |
| Switzerland | 4.6% |
| Austria | 4.2% |
Where the Nele Neuhaus audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Hessen | ~70K | 1.57× | |
| 02 | Schleswig-Holstein | ~20K | 1.21× | |
| 03 | Niedersachsen | ~60K | 1.18× | |
| 04 | Saarland | ~8K | 1.11× | |
| 05 | Rheinland-Pfalz | ~30K | 1.07× | |
| 06 | Mecklenburg-Vorpommern | ~10K | 1.03× | |
| 07 | Thüringen | ~10K | 0.98× | |
| 08 | Nordrhein-Westfalen | ~100K | 0.97× | |
| 09 | Brandenburg | ~20K | 0.96× | |
| 10 | Sachsen | ~30K | 0.94× | |
| 11 | Baden-Württemberg | ~70K | 0.91× | |
| 12 | Sachsen-Anhalt | ~10K | 0.91× | |
| 13 | Bayern | ~80K | 0.86× | |
| 14 | Hamburg | ~10K | 0.84× | |
| 15 | Bremen | ~4K | 0.84× | |
| 16 | Berlin | ~20K | 0.69× |
The strongest cross-interests of the Nele Neuhaus audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Charlotte Link | Literature | 40.07× | ||
| 02 | Kerstin Gier | Movies & TV | 32.92× | ||
| 03 | Tess Gerritsen | Literature | 31.65× | ||
| 04 | Rizzoli & Isles | Movies & TV | 30.86× | ||
| 05 | Charlotte Roche | Movies & TV | 29.74× | ||
| 06 | Columbo | Movies & TV | 17.34× | ||
| 07 | Sebastian Fitzek | Literature | 15.08× | ||
| 08 | Sherlock Holmes (1984 TV series) | Movies & TV | 14.87× | ||
| 09 | Matlock (TV series) | Movies & TV | 13.30× | ||
| 10 | Thalia | Shopping | 12.25× | ||
| 11 | Berliner Morgenpost | News | 12.21× | ||
| 12 | Sarah Kohr | Movies & TV | 11.57× | ||
| 13 | Women's fiction | Literature | 9.09× | ||
| 14 | Caroline Wahl | Literature | 8.91× | ||
| 15 | Death in Paradise (TV series) | Movies & TV | 8.88× | ||
| 16 | Detective fiction | Literature | 6.23× | ||
| 17 | Uschi Glas | Movies & TV | 5.77× | ||
| 18 | The Rookie | Movies & TV | 5.10× | ||
| 19 | Tagesschau | Movies & TV | 2.58× | ||
| 20 | Consumer electronics | Technology & Electronics | 1.94× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.32× | |
| Spirituality | BALANCE | 2.03× | |
| Indulgence | JOY | 1.65× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Luxury Orientation | PREMIUM | 0.75× | |
| Early Adopter Mentality | POWER | 0.99× | |
| Urban Lifestyle | OPEN | 1.05× |
Nele Neuhaus has an estimated audience of 534,913 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
83.0% of Nele Neuhaus fans are female, 17.0% are male, with an average age of 51.5 years.
Nele Neuhaus fans show strongest brand affinity for Charlotte Link (40.07×), Thalia (12.25×), and Berliner Morgenpost (12.21×) over the country average.
Nele Neuhaus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~70K). These three regions account for the largest share of the active audience.
Beyond Nele Neuhaus itself, the audience over-indexes on Thalia (12.25×), Berliner Morgenpost (12.21×), Sebastian Fitzek (15.08×), and Sherlock Holmes (1984 TV series) (14.87×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Nele Neuhaus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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