Sarah Kohr Audience in Germany
Sarah Kohr has an estimated audience of 641,195 people in Germany. 54.9% are female, 45.1% are male, average age 43.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The Nice Guys, Theocracy, Personalised Gifts, Home Office, Stradivarius.
The average Sarah Kohr fan in Germany is 43.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The Nice Guys, Theocracy, Personalised Gifts, with strongest over-indexing on The Nice Guys (9.23× the country average). Demographically, the Sarah Kohr audience skews balanced with an average age of 43.7, and over-indexes on personality traits such as Pet Ownership, Tradition. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Sarah Kohr fans
| Metric | Value |
|---|---|
| Female | 54.9% |
| Male | 45.1% |
| Average age | 43.7 |
| Estimated audience size | 641,195 |
Audience persona
The typical Sarah Kohr fan in Germany is balanced, around 43.7 years old, with strong Pet Ownership tendencies and a notable affinity for The Nice Guys.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 147,547 | 1.05× |
| Bayern | 101,693 | 0.99× |
| Baden-Württemberg | 87,518 | 1× |
| Niedersachsen | 69,674 | 1.12× |
| Hessen | 43,816 | 0.9× |
| Rheinland-Pfalz | 34,748 | 1.08× |
| Schleswig-Holstein | 29,927 | 1.3× |
| Sachsen | 29,266 | 0.93× |
| Brandenburg | 20,997 | 1.06× |
| Berlin | 20,109 | 0.7× |
| Thüringen | 16,852 | 1.03× |
| Sachsen-Anhalt | 16,348 | 0.98× |
| Hamburg | 13,302 | 0.92× |
| Mecklenburg-Vorpommern | 12,979 | 1.06× |
| Saarland | 9,038 | 1.15× |
| Bremen | 4,030 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The Nice Guys | 9.23× | Movies & TV |
| Theocracy | 15.81× | Music & Radio |
| Personalised Gifts | 2.67× | Home & Garden |
| Home Office | 1.51× | Business & Career |
| Stradivarius | 1.97× | Shopping |
| Kissin' Dynamite | 9.39× | Music & Radio |
| The Hollies (Official) | 7.63× | Music & Radio |
| Israel | 2.19× | Travel & Leisure |
| Esra Erol | 5.45× | Movies & TV |
| Preacher (comics) | 5.77× | Literature |
| Jack White | 1.59× | Movies & TV |
| Ho, Ghana | 3.61× | Travel & Leisure |
| Škoda Kodiaq | 1.55× | Cars & Mobility |
| Snow White (Fables) | 1.65× | Literature |
| KLIX (AM) | 1.73× | Music & Radio |
| Oliver Kahn | 2.32× | Sports |
| Högl | 5.26× | Fashion & Accessoires |
| Hovawart | 10.23× | Pets & Animals |
| Volvo V60 | 2.65× | Cars & Mobility |
| Zagreb | 2.19× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Pet Ownership | JOY | 1.41 |
| Tradition | CONSERVATISM | 1.25 |
| Patriotism | CONSERVATISM | 1.12 |
| Need for Security | CONSERVATISM | 1.06 |
| Healthy Lifestyle | BALANCE | 1.04 |
| Sports Activity | POWER | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 88.9% |
| Austria | 4.5% |
| Switzerland | 3.4% |
See Sarah Kohr audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Sarah Kohr have in Germany?
Sarah Kohr has an estimated audience of 641,195 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Sarah Kohr fans?
54.9% of Sarah Kohr fans are female, 45.1% are male, with an average age of 43.7 years.
Which brands do Sarah Kohr fans like most?
Sarah Kohr fans show strongest brand affinity for The Nice Guys (9.23×), Theocracy (15.81×), and Personalised Gifts (2.67×) over the country average.
Where do Sarah Kohr fans live in Germany?
Sarah Kohr fans in Germany are most concentrated in Nordrhein-Westfalen (reach 147,547), Bayern (reach 101,693), and Baden-Württemberg (reach 87,518). These three regions account for the largest share of the active audience.
What other brands do Sarah Kohr fans also like?
Beyond Sarah Kohr itself, the audience over-indexes on Theocracy (15.81×), Personalised Gifts (2.67×), Home Office (1.51×), and Stradivarius (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Sarah Kohr. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.