A data profile of the people who buy, follow and care about Carnival Row in Germany — modelled from more than twelve digital signal sources. Carnival Row has an estimated audience of 475,406 people in Germany.
The average Carnival Row fan in Germany is 37.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Elfen Lied, Harry Potter, Amazon Instant Video, with strongest over-indexing on Elfen Lied (44.87× the country average).
Demographically, the Carnival Row audience skews balanced with an average age of 37.9, and over-indexes on personality traits such as Extroversion, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Carnival Row fan in Germany is balanced, around 37.9 years old, with strong Extroversion tendencies and a notable affinity for Elfen Lied.
The key figures that characterise the Carnival Row profile in Germany.
52.1% are female, 47.9% are male, average age 37.9.
| Metric | Value |
|---|---|
| Female | 52.1% |
| Male | 47.9% |
| Average age | 37.9 |
| Estimated audience size | 475,406 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 21% | |
| 20-29 | 20% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 16% |
of the worldwide Carnival Row audience comes from Germany.
| Country | Share |
|---|---|
| United States | 20.7% |
| Germany | 12.0% |
| United Kingdom | 7.1% |
Where the Carnival Row audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen-Anhalt | ~10K | 1.10× | |
| 02 | Sachsen | ~30K | 1.09× | |
| 03 | Schleswig-Holstein | ~20K | 1.07× | |
| 04 | Thüringen | ~10K | 1.05× | |
| 05 | Mecklenburg-Vorpommern | ~10K | 1.05× | |
| 06 | Brandenburg | ~20K | 1.02× | |
| 07 | Niedersachsen | ~50K | 1.00× | |
| 08 | Rheinland-Pfalz | ~20K | 0.99× | |
| 09 | Nordrhein-Westfalen | ~100K | 0.98× | |
| 10 | Berlin | ~20K | 0.98× | |
| 11 | Saarland | ~6K | 0.97× | |
| 12 | Bremen | ~4K | 0.97× | |
| 13 | Hessen | ~30K | 0.95× | |
| 14 | Bayern | ~70K | 0.94× | |
| 15 | Hamburg | ~10K | 0.93× | |
| 16 | Baden-Württemberg | ~60K | 0.91× |
The strongest cross-interests of the Carnival Row audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Elfen Lied | Literature | 44.87× | ||
| 02 | Medieval Times | Movies & TV | 23.95× | ||
| 03 | Geliebtes Zuhause | Home & Garden | 15.75× | ||
| 04 | Jamie Dornan | Movies & TV | 11.24× | ||
| 05 | Lisa Kudrow | Movies & TV | 9.98× | ||
| 06 | Kenneth Branagh | Movies & TV | 9.46× | ||
| 07 | Mila Kunis | Movies & TV | 8.63× | ||
| 08 | The Hobbit | Movies & TV | 8.51× | ||
| 09 | Oblivion (2013 film) | Movies & TV | 6.99× | ||
| 10 | Cate Blanchett | Movies & TV | 6.47× | ||
| 11 | MoneyGram | Business & Career | 6.20× | ||
| 12 | Kaley Cuoco | Movies & TV | 6.05× | ||
| 13 | Amazon Instant Video | Movies & TV | 4.95× | ||
| 14 | Instant Gaming | Games | 3.69× | ||
| 15 | Hugendubel | Shopping | 3.09× | ||
| 16 | Harry Potter | Movies & TV | 2.19× | ||
| 17 | Superman | Movies & TV | 2.16× | ||
| 18 | Batman | Movies & TV | 2.02× | ||
| 19 | Tagesschau | Movies & TV | 1.89× | ||
| 20 | Nature | Home & Garden | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 1.62× | |
| Patriotism | CONSERVATISM | 1.46× | |
| Tradition | CONSERVATISM | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| DIY Mentality | THRILL | 0.82× | |
| Design Affinity | PREMIUM | 0.82× | |
| Price Sensitivity | PREMIUM | 0.84× |
Carnival Row has an estimated audience of 475,406 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
52.1% of Carnival Row fans are female, 47.9% are male, with an average age of 37.9 years.
Carnival Row fans show strongest brand affinity for Elfen Lied (44.87×), Harry Potter (2.19×), and Amazon Instant Video (4.95×) over the country average.
Carnival Row fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~70K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.
Beyond Carnival Row itself, the audience over-indexes on Harry Potter (2.19×), Amazon Instant Video (4.95×), Mila Kunis (8.63×), and Oblivion (2013 film) (6.99×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Carnival Row. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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