Civil aviation Audience in Germany
Civil aviation has an estimated audience of 340,572 people in Germany. 33.5% are female, 66.5% are male, average age 37.0. Top brand affinities: Pedro Pascal, Kaley Cuoco, Livemusic, Flight simulator, Willem Dafoe.
Top brand affinities include Pedro Pascal, Kaley Cuoco, Livemusic, with strongest over-indexing on Pedro Pascal (14.88× the country average). Demographically, the Civil aviation audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Travelling, Quality Awareness.
Category: Politics & Society · Type: Topic
Demographics of Civil aviation fans
| Metric | Value |
|---|---|
| Female | 33.5% |
| Male | 66.5% |
| Average age | 37.0 |
| Estimated audience size | 340,572 |
Audience persona
The typical Civil aviation fan in Germany is more male, around 37.0 years old, with strong Travelling tendencies and a notable affinity for Pedro Pascal.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pedro Pascal | 14.88× | Movies & TV |
| Kaley Cuoco | 14.88× | Movies & TV |
| Livemusic | 5.77× | Music & Radio |
| Flight simulator | 8.83× | Games |
| Willem Dafoe | 14.88× | Movies & TV |
| Alexander Skarsgård | 14.26× | Movies & TV |
| Andrew Garfield | 14.88× | Movies & TV |
| Rami Malek | 14.88× | Movies & TV |
| Kirsten Dunst | 14.88× | Movies & TV |
| S.L. Benfica | 13.89× | Sports |
| Flightradar24 | 6.98× | Travel & Leisure |
| Aegean Airlines | 11.18× | Travel & Leisure |
| Tagesschau | 2.33× | Movies & TV |
| Borussia Dortmund | 1.76× | Sports |
| Car wash | 5.98× | Cars & Mobility |
| Ron Perlman | 14.88× | Movies & TV |
| Spiegel Online | 2.33× | News |
| Phoenix Reisen | 8.54× | Travel & Leisure |
| Brussels Airlines | 14.88× | Travel & Leisure |
| Modern architecture | 3.4× | Arts & Culture |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Travelling | THRILL | 1.97 |
| Quality Awareness | PREMIUM | 1.93 |
| Risk Appetite | THRILL | 1.71 |
| Early Adopter Mentality | POWER | 1.6 |
| Pet Ownership | JOY | 1.57 |
| DIY Mentality | THRILL | 1.52 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 25.4% |
| Brazil | 6.3% |
| United Kingdom | 4.9% |
See Civil aviation audiences in other countries
More Politics & Society audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Civil aviation. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.