S.L. Benfica Audience in Germany

S.L. Benfica logo

S.L. Benfica has an estimated audience of 580,440 people in Germany. 31.9% are female, 68.1% are male, average age 32.0. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Sporting Clube de Portugal, Royale Union Saint-Gilloise, Julian Weigl, Rovinj, João Félix.

The average S.L. Benfica fan in Germany is 32.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Sporting Clube de Portugal, Royale Union Saint-Gilloise, Julian Weigl, with strongest over-indexing on Sporting Clube de Portugal (110.29× the country average). Demographically, the S.L. Benfica audience skews more male with an average age of 32.0, and over-indexes on personality traits such as Spirituality, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of S.L. Benfica fans

Demographic split for S.L. Benfica audience in Germany
MetricValue
Female31.9%
Male68.1%
Average age32.0
Estimated audience size580,440

Audience persona

The typical S.L. Benfica fan in Germany is more male, around 32.0 years old, with strong Spirituality tendencies and a notable affinity for Sporting Clube de Portugal.

Top regions in Germany

Top regions ranked by reach for S.L. Benfica in Germany
RegionReachAffinity
Nordrhein-Westfalen242,6791.53×
Baden-Württemberg150,5421.52×
Bayern140,2141.2×
Hessen71,8711.3×
Niedersachsen70,396
Rheinland-Pfalz41,3361.13×
Berlin31,1180.96×
Sachsen26,8920.75×
Schleswig-Holstein22,9120.88×
Hamburg21,3701.3×
Brandenburg14,1610.63×
Sachsen-Anhalt11,3380.6×
Thüringen11,0630.6×
Saarland8,2240.92×
Mecklenburg-Vorpommern7,6470.55×
Bremen7,3221.18×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for S.L. Benfica audience
BrandAffinityCategory
Sporting Clube de Portugal110.29×Sports
Royale Union Saint-Gilloise81.61×Sports
Julian Weigl91.39×Sports
Rovinj111.6×Travel & Leisure
João Félix66.06×Sports
Borussia Dortmund4.93×Sports
Villarreal CF56.11×Sports
Fogo de Chão238.69×Food & Beverages
S.C. Braga76.8×Sports
TAP Portugal53.44×Travel & Leisure
Primeira Liga31.45×Sports
Lille OSC55.24×Sports
Transfermarkt6.62×Sports
Atlético Madrid17.81×Sports
Paul Pogba38.1×Sports
Enzo Fernández61.45×Sports
Carros41.95×Travel & Leisure
Goncalo Ramos92.35×Sports
Rio Ave F.C.68.03×Sports
Victor Osimhen22.15×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by S.L. Benfica audience
TraitClusterScore
SpiritualityBALANCE1.51
Risk AppetiteTHRILL1.35
Career OrientationPOWER1.2
Convenience OrientationPREMIUM1.2
IndividualismJOY1.12
Social Media UsageJOY1.11

Worldwide distribution

Worldwide audience distribution share by country for S.L. Benfica
CountryShare
Portugal13.3%
Spain9.4%
Mexico7.7%

See S.L. Benfica audiences in other countries

More Soccer audiences in Germany

Frequently asked questions

How many fans does S.L. Benfica have in Germany?

S.L. Benfica has an estimated audience of 580,440 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of S.L. Benfica fans?

31.9% of S.L. Benfica fans are female, 68.1% are male, with an average age of 32.0 years.

Which brands do S.L. Benfica fans like most?

S.L. Benfica fans show strongest brand affinity for Sporting Clube de Portugal (110.29×), Royale Union Saint-Gilloise (81.61×), and Julian Weigl (91.39×) over the country average.

Where do S.L. Benfica fans live in Germany?

S.L. Benfica fans in Germany are most concentrated in Nordrhein-Westfalen (reach 242,679), Baden-Württemberg (reach 150,542), and Bayern (reach 140,214). These three regions account for the largest share of the active audience.

What other brands do S.L. Benfica fans also like?

Beyond S.L. Benfica itself, the audience over-indexes on Royale Union Saint-Gilloise (81.61×), Julian Weigl (91.39×), Rovinj (111.6×), and João Félix (66.06×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for S.L. Benfica. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.