c't magazin Audience in Germany

c't magazin has an estimated audience of 364,636 people in Germany. 18.0% are female, 82.0% are male, average age 43.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: The-Dream, Spamalot, Cisco Networking Academy, FRITZ!Box, Ingram Micro.
The average c't magazin fan in Germany is 43.3 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include The-Dream, Spamalot, Cisco Networking Academy, with strongest over-indexing on The-Dream (555.09× the country average). Demographically, the c't magazin audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Need for Security, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Website / Newspaper / Magazine
Demographics of c't magazin fans
| Metric | Value |
|---|---|
| Female | 18.0% |
| Male | 82.0% |
| Average age | 43.3 |
| Estimated audience size | 364,636 |
Audience persona
The typical c't magazin fan in Germany is more male, around 43.3 years old, with strong Need for Security tendencies and a notable affinity for The-Dream.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 163,515 | 1.14× |
| Bayern | 115,526 | 1.1× |
| Baden-Württemberg | 98,992 | 1.11× |
| Niedersachsen | 76,459 | 1.2× |
| Hessen | 54,501 | 1.09× |
| Rheinland-Pfalz | 34,521 | 1.05× |
| Sachsen | 31,787 | 0.99× |
| Berlin | 29,802 | 1.02× |
| Schleswig-Holstein | 22,175 | 0.94× |
| Brandenburg | 18,005 | 0.89× |
| Hamburg | 16,133 | 1.09× |
| Thüringen | 14,391 | 0.86× |
| Sachsen-Anhalt | 14,115 | 0.83× |
| Mecklenburg-Vorpommern | 10,267 | 0.82× |
| Saarland | 7,654 | 0.95× |
| Bremen | 5,086 | 0.91× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| The-Dream | 555.09× | Music & Radio |
| Spamalot | 747.25× | Movies & TV |
| Cisco Networking Academy | 117.4× | Technology & Electronics |
| FRITZ!Box | 9.33× | Technology & Electronics |
| Ingram Micro | 117.11× | Technology & Electronics |
| Football Federation Australia | 501.55× | Sports |
| Max Mara | 15.61× | Fashion & Accessoires |
| Juniper Networks | 134.16× | Technology & Electronics |
| Cisco Systems | 40.05× | Technology & Electronics |
| Pleiteticker | 7.98× | News |
| Cisco Career Certifications | 127.23× | |
| Structured cabling | 95.65× | Technology & Electronics |
| Trend analysis | 6× | Business & Career |
| MARC CAIN | 15.89× | Fashion & Accessoires |
| Software testing | 10.46× | Technology & Electronics |
| Networking hardware | 28.4× | Technology & Electronics |
| Weekend Max Mara | 45.33× | Fashion & Accessoires |
| Data center | 22.73× | Technology & Electronics |
| Smart Forfour | 31.43× | Cars & Mobility |
| Renault Espace | 25.11× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 4.21 |
| Convenience Orientation | PREMIUM | 3.15 |
| Early Adopter Mentality | POWER | 2.77 |
| Career Orientation | POWER | 1.4 |
| Patriotism | CONSERVATISM | 1.37 |
| Individualism | JOY | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| China | 17.2% |
| Germany | 9.9% |
| Taiwan | 6.0% |
See c't magazin audiences in other countries
More Technology & Electronics audiences in Germany
- TikTok (26,168,913)
- Instagram (25,858,505)
- YouTube (24,030,137)
- Bild (23,266,420)
- Spiegel Online (19,266,000)
Frequently asked questions
How many fans does c't magazin have in Germany?
c't magazin has an estimated audience of 364,636 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of c't magazin fans?
18.0% of c't magazin fans are female, 82.0% are male, with an average age of 43.3 years.
Which brands do c't magazin fans like most?
c't magazin fans show strongest brand affinity for The-Dream (555.09×), Spamalot (747.25×), and Cisco Networking Academy (117.4×) over the country average.
Where do c't magazin fans live in Germany?
c't magazin fans in Germany are most concentrated in Nordrhein-Westfalen (reach 163,515), Bayern (reach 115,526), and Baden-Württemberg (reach 98,992). These three regions account for the largest share of the active audience.
What other brands do c't magazin fans also like?
Beyond c't magazin itself, the audience over-indexes on Spamalot (747.25×), Cisco Networking Academy (117.4×), FRITZ!Box (9.33×), and Ingram Micro (117.11×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for c't magazin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.