A data profile of the people who buy, follow and care about Fear, and Loathing in Las Vegas in Germany — modelled from more than twelve digital signal sources. Fear, and Loathing in Las Vegas has an estimated audience of 506,972 people in Germany.
The average Fear, and Loathing in Las Vegas fan in Germany is 31.9 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Kawhi Leonard, Nicholas Hoult, Gangster Squad, with strongest over-indexing on Kawhi Leonard (132.93× the country average).
Demographically, the Fear, and Loathing in Las Vegas audience skews balanced with an average age of 31.9, and over-indexes on personality traits such as Tradition, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Fear, and Loathing in Las Vegas fan in Germany is balanced, around 31.9 years old, with strong Tradition tendencies and a notable affinity for Kawhi Leonard.
The key figures that characterise the Fear, and Loathing in Las Vegas profile in Germany.
49.5% are female, 50.5% are male, average age 31.9.
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 31.9 |
| Estimated audience size | 506,972 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 44% | |
| 20-29 | 18% | |
| 30-39 | 14% | |
| 40-49 | 11% | |
| 50+ | 12% |
of the worldwide Fear, and Loathing in Las Vegas audience comes from Germany.
| Country | Share |
|---|---|
| United States | 37.1% |
| Germany | 14.5% |
| Japan | 11.9% |
Where the Fear, and Loathing in Las Vegas audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~20K | 1.44× | |
| 02 | Hamburg | ~9K | 1.29× | |
| 03 | Sachsen | ~20K | 1.08× | |
| 04 | Nordrhein-Westfalen | ~70K | 1.05× | |
| 05 | Bayern | ~50K | 1.01× | |
| 06 | Hessen | ~20K | 1.01× | |
| 07 | Thüringen | ~7K | 1.00× | |
| 08 | Saarland | ~3K | 0.97× | |
| 09 | Bremen | ~2K | 0.93× | |
| 10 | Rheinland-Pfalz | ~10K | 0.92× | |
| 11 | Schleswig-Holstein | ~10K | 0.91× | |
| 12 | Baden-Württemberg | ~40K | 0.90× | |
| 13 | Niedersachsen | ~30K | 0.90× | |
| 14 | Sachsen-Anhalt | ~7K | 0.90× | |
| 15 | Brandenburg | ~8K | 0.87× | |
| 16 | Mecklenburg-Vorpommern | ~5K | 0.86× |
The strongest cross-interests of the Fear, and Loathing in Las Vegas audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gangster Squad | Movies & TV | 230.42× | ||
| 02 | Zenith Bank | Business & Career | 186.13× | ||
| 03 | Kawhi Leonard | Sports | 132.93× | ||
| 04 | Al Di Meola | Music & Radio | 127.92× | ||
| 05 | Spy Game | Movies & TV | 79.15× | ||
| 06 | Die Bachelorette | Movies & TV | 66.20× | ||
| 07 | Federal Bureau of Investigation | Politics & Society | 42.16× | ||
| 08 | Nicholas Hoult | Movies & TV | 35.07× | ||
| 09 | Portishead (band) | Music & Radio | 32.99× | ||
| 10 | Babymetal | Music & Radio | 24.64× | ||
| 11 | Charli XCX | Music & Radio | 20.00× | ||
| 12 | Franz Ferdinand (band) | Music & Radio | 20.00× | ||
| 13 | Marshalls | Fashion & Accessoires | 19.66× | ||
| 14 | Dean Martin | Music & Radio | 19.50× | ||
| 15 | Pitchfork | Music & Radio | 18.45× | ||
| 16 | MØ | Music & Radio | 14.84× | ||
| 17 | Bob Dylan | Music & Radio | 7.73× | ||
| 18 | Mobile payment | Business & Career | 6.61× | ||
| 19 | Henry Cavill | Movies & TV | 6.54× | ||
| 20 | Love & Sex | Kids & Family | 6.27× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.53× | |
| Convenience Orientation | PREMIUM | 1.49× | |
| Spirituality | BALANCE | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.64× | |
| Healthy Lifestyle | BALANCE | 0.85× | |
| DIY Mentality | THRILL | 0.88× |
Fear, and Loathing in Las Vegas has an estimated audience of 506,972 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
49.5% of Fear, and Loathing in Las Vegas fans are female, 50.5% are male, with an average age of 31.9 years.
Fear, and Loathing in Las Vegas fans show strongest brand affinity for Kawhi Leonard (132.93×), Nicholas Hoult (35.07×), and Gangster Squad (230.42×) over the country average.
Fear, and Loathing in Las Vegas fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Fear, and Loathing in Las Vegas itself, the audience over-indexes on Nicholas Hoult (35.07×), Gangster Squad (230.42×), Die Bachelorette (66.2×), and Al Di Meola (127.92×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Fear, and Loathing in Las Vegas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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