A data profile of the people who buy, follow and care about Fear, and Loathing in Las Vegas in United States — modelled from more than twelve digital signal sources. Fear, and Loathing in Las Vegas has an estimated audience of 1,296,553 people in United States.
The average Fear, and Loathing in Las Vegas fan in United States is 34.7 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Dakota Fanning, Buckethead, Lutein, with strongest over-indexing on Dakota Fanning (160.27× the country average).
Demographically, the Fear, and Loathing in Las Vegas audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Patriotism, Family Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Fear, and Loathing in Las Vegas fan in United States is balanced, around 34.7 years old, with strong Patriotism tendencies and a notable affinity for Dakota Fanning.
The key figures that characterise the Fear, and Loathing in Las Vegas profile in United States.
53.2% are female, 46.8% are male, average age 34.7.
| Metric | Value |
|---|---|
| Female | 53.2% |
| Male | 46.8% |
| Average age | 34.7 |
| Estimated audience size | 1,296,553 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 31% | |
| 20-29 | 21% | |
| 30-39 | 20% | |
| 40-49 | 18% | |
| 50+ | 11% |
Where the Fear, and Loathing in Las Vegas audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nevada | ~30K | 1.99× | |
| 02 | Montana | ~5K | 1.45× | |
| 03 | Colorado | ~30K | 1.27× | |
| 04 | New Mexico | ~8K | 1.22× | |
| 05 | Oregon | ~20K | 1.18× | |
| 06 | Idaho | ~8K | 1.18× | |
| 07 | Oklahoma | ~20K | 1.16× | |
| 08 | Vermont | ~3K | 1.15× | |
| 09 | California | ~200K | 1.14× | |
| 10 | Utah | ~10K | 1.14× | |
| 11 | Alaska | ~3K | 1.13× | |
| 12 | Washington | ~30K | 1.12× | |
| 13 | Maine | ~5K | 1.11× | |
| 14 | Missouri | ~20K | 1.10× | |
| 15 | Kentucky | ~20K | 1.08× | |
| 16 | North Dakota | ~3K | 1.08× | |
| 17 | Arizona | ~30K | 1.07× | |
| 18 | New Hampshire | ~6K | 1.07× | |
| 19 | Iowa | ~10K | 1.03× | |
| 20 | Indiana | ~20K | 1.02× | |
| 21 | Arkansas | ~10K | 1.02× | |
| 22 | Kansas | ~10K | 1.02× | |
| 23 | West Virginia | ~6K | 1.02× | |
| 24 | South Dakota | ~3K | 1.02× | |
| 25 | Wisconsin | ~20K | 1.01× | |
| 26 | Nebraska | ~7K | 1.01× | |
| 27 | Minnesota | ~20K | 0.99× | |
| 28 | Ohio | ~40K | 0.98× | |
| 29 | Michigan | ~30K | 0.97× | |
| 30 | Tennessee | ~30K | 0.97× | |
| 31 | Illinois | ~40K | 0.95× | |
| 32 | Rhode Island | ~4K | 0.93× | |
| 33 | Texas | ~100K | 0.92× | |
| 34 | Pennsylvania | ~40K | 0.90× | |
| 35 | Massachusetts | ~20K | 0.90× | |
| 36 | Florida | ~80K | 0.86× | |
| 37 | Louisiana | ~10K | 0.86× | |
| 38 | New York | ~60K | 0.83× | |
| 39 | Connecticut | ~10K | 0.83× | |
| 40 | North Carolina | ~30K | 0.82× | |
| 41 | Hawaii | ~5K | 0.81× | |
| 42 | Washington, District of Columbia | ~3K | 0.81× | |
| 43 | Georgia | ~30K | 0.77× | |
| 44 | South Carolina | ~20K | 0.77× | |
| 45 | Virginia | ~20K | 0.74× | |
| 46 | Alabama | ~10K | 0.74× | |
| 47 | Mississippi | ~8K | 0.73× | |
| 48 | Delaware | ~3K | 0.72× | |
| 49 | New Jersey | ~20K | 0.69× | |
| 50 | Maryland | ~20K | 0.68× |
The strongest cross-interests of the Fear, and Loathing in Las Vegas audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Dakota Fanning | Movies & TV | 160.27× | ||
| 02 | Lutein | Health | 134.89× | ||
| 03 | Buckethead | Music & Radio | 81.80× | ||
| 04 | Babymetal | Music & Radio | 64.43× | ||
| 05 | Iko Uwais | Movies & TV | 40.60× | ||
| 06 | Henkel | Home & Garden | 32.44× | ||
| 07 | Die Antwoord | Music & Radio | 20.00× | ||
| 08 | Skyfall | Movies & TV | 19.94× | ||
| 09 | Jonathan Rhys Meyers | Fashion & Accessoires | 17.15× | ||
| 10 | True Food Kitchen | Food & Beverages | 10.47× | ||
| 11 | Tropic Thunder | Movies & TV | 9.39× | ||
| 12 | Translation | Business & Career | 6.62× | ||
| 13 | Kid Rock | Music & Radio | 5.54× | ||
| 14 | Firestone Complete Auto Care | Cars & Mobility | 5.32× | ||
| 15 | Urban Dictionary | Internet & Social Media | 4.84× | ||
| 16 | Vinyl Records | Music & Radio | 3.52× | ||
| 17 | Spirit Halloween | Kids & Family | 2.88× | ||
| 18 | FedEx | Business & Career | 2.45× | ||
| 19 | Musical instrument | Music & Radio | 1.90× | ||
| 20 | TikTok | Internet & Social Media | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 6.33× | |
| Family Orientation | CONSERVATISM | 2.01× | |
| Convenience Orientation | PREMIUM | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.81× | |
| Pet Ownership | JOY | 0.93× | |
| Sports Activity | POWER | 0.95× |
Fear, and Loathing in Las Vegas has an estimated audience of 1,296,553 people in United States, concentrated in California and Texas.
53.2% of Fear, and Loathing in Las Vegas fans are female, 46.8% are male, with an average age of 34.7 years.
Fear, and Loathing in Las Vegas fans show strongest brand affinity for Dakota Fanning (160.27×), Buckethead (81.8×), and Lutein (134.89×) over the country average.
Fear, and Loathing in Las Vegas fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~80K). These three regions account for the largest share of the active audience.
Beyond Fear, and Loathing in Las Vegas itself, the audience over-indexes on Buckethead (81.8×), Lutein (134.89×), Babymetal (64.43×), and Henkel (32.44×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Fear, and Loathing in Las Vegas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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