Force (Star Wars) Audience in Germany
Force (Star Wars) has an estimated audience of 297,992 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Jotex, Lego Star Wars, Andrew Garfield, Superman, Rami Malek.
Force (Star Wars) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Jotex. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Jotex, Lego Star Wars, Andrew Garfield, with strongest over-indexing on Jotex (78.71× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Fictional Character
Demographics of Force (Star Wars) fans
| Metric | Value |
|---|---|
| Estimated audience size | 297,992 |
Audience persona
The typical Force (Star Wars) fan in Germany shows strong Early Adopter Mentality tendencies and a notable affinity for Jotex.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 63,456 | 0.94× |
| Bayern | 49,570 | 1× |
| Baden-Württemberg | 44,357 | 1.06× |
| Niedersachsen | 28,526 | 0.96× |
| Hessen | 20,641 | 0.88× |
| Sachsen | 16,495 | 1.1× |
| Berlin | 14,845 | 1.08× |
| Schleswig-Holstein | 14,150 | 1.28× |
| Rheinland-Pfalz | 13,920 | 0.91× |
| Brandenburg | 9,813 | 1.03× |
| Sachsen-Anhalt | 8,099 | 1.02× |
| Thüringen | 7,893 | 1.01× |
| Hamburg | 7,370 | 1.06× |
| Mecklenburg-Vorpommern | 6,475 | 1.1× |
| Saarland | 2,757 | 0.73× |
| Bremen | 2,172 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Jotex | 78.71× | Shopping |
| Lego Star Wars | 20.25× | Kids & Family |
| Andrew Garfield | 20× | Movies & TV |
| Superman | 5.62× | Movies & TV |
| Rami Malek | 20× | Movies & TV |
| Harry Potter | 2.77× | Movies & TV |
| Halloween costume | 21.28× | Kids & Family |
| Batman | 3.73× | Movies & TV |
| Millie Bobby Brown | 5.36× | Movies & TV |
| Willem Dafoe | 10.67× | Movies & TV |
| Spiegel Online | 2.14× | News |
| Thanos | 14.95× | Literature |
| Lego | 3.19× | Kids & Family |
| Transfermarkt | 2.6× | Sports |
| Pets | 1.65× | Pets & Animals |
| Cosplay | 5.1× | Games |
| Oblivion (2013 film) | 5.22× | Movies & TV |
| Westdeutscher Rundfunk | 3.13× | Movies & TV |
| Pokémon | 3.46× | Games |
| Fortnite | 3.53× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.44 |
| Pet Ownership | JOY | 1.29 |
| Sustainability | BALANCE | 1.23 |
| DIY Mentality | THRILL | 1.14 |
| Patriotism | CONSERVATISM | 1.13 |
| Social Media Usage | JOY | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.9% |
| France | 19.3% |
| Canada | 5.9% |
See Force (Star Wars) audiences in other countries
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How to read this data
Audience size is the estimated number of people in Germany who actively search for Force (Star Wars). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.