A data profile of the people who buy, follow and care about Frank Thelen in Germany — modelled from more than twelve digital signal sources. Frank Thelen has an estimated audience of 665,902 people in Germany.
The average Frank Thelen fan in Germany is 38.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Larry Bird, Nicole Kidman, Yvonne Strahovski, with strongest over-indexing on Larry Bird (75.09× the country average).
Demographically, the Frank Thelen audience skews balanced with an average age of 38.1, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Frank Thelen fan in Germany is balanced, around 38.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Larry Bird.
The key figures that characterise the Frank Thelen profile in Germany.
51.5% are female, 48.5% are male, average age 38.1.
| Metric | Value |
|---|---|
| Female | 51.5% |
| Male | 48.5% |
| Average age | 38.1 |
| Estimated audience size | 665,902 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 26% | |
| 30-39 | 27% | |
| 40-49 | 19% | |
| 50+ | 13% |
of the worldwide Frank Thelen audience comes from Germany.
| Country | Share |
|---|---|
| Germany | 86.6% |
| Austria | 4.9% |
| Switzerland | 4.1% |
Where the Frank Thelen audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~200K | 1.19× | |
| 02 | Hamburg | ~20K | 1.13× | |
| 03 | Niedersachsen | ~70K | 1.11× | |
| 04 | Sachsen | ~30K | 1.08× | |
| 05 | Thüringen | ~20K | 1.08× | |
| 06 | Hessen | ~50K | 1.04× | |
| 07 | Schleswig-Holstein | ~20K | 1.02× | |
| 08 | Bayern | ~100K | 1.01× | |
| 09 | Baden-Württemberg | ~90K | 1.01× | |
| 10 | Rheinland-Pfalz | ~30K | 1.01× | |
| 11 | Berlin | ~30K | 0.99× | |
| 12 | Sachsen-Anhalt | ~20K | 0.98× | |
| 13 | Brandenburg | ~20K | 0.96× | |
| 14 | Saarland | ~7K | 0.91× | |
| 15 | Bremen | ~5K | 0.88× | |
| 16 | Mecklenburg-Vorpommern | ~10K | 0.86× |
The strongest cross-interests of the Frank Thelen audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Larry Bird | Sports | 75.09× | ||
| 02 | Dmexco | Technology & Electronics | 22.17× | ||
| 03 | Yvonne Strahovski | Movies & TV | 20.00× | ||
| 04 | Torino F.C. | Sports | 20.00× | ||
| 05 | YouTube Red | Movies & TV | 20.00× | ||
| 06 | Udinese Calcio | Sports | 20.00× | ||
| 07 | manager magazin | Business & Career | 18.12× | ||
| 08 | Ramazzotti (liqueur) | Food & Beverages | 17.92× | ||
| 09 | Villarreal CF | Sports | 16.15× | ||
| 10 | Business Punk | Business & Career | 15.95× | ||
| 11 | Kristen Bell | Movies & TV | 15.54× | ||
| 12 | Nicole Kidman | Movies & TV | 14.21× | ||
| 13 | Wirtualna Polska | News | 13.22× | ||
| 14 | Oblivion (2013 film) | Movies & TV | 10.85× | ||
| 15 | Breaking Bad | Movies & TV | 7.69× | ||
| 16 | Alexis Bledel | Movies & TV | 7.41× | ||
| 17 | Michael Patrick Kelly | Music & Radio | 6.20× | ||
| 18 | Handelsblatt | Business & Career | 4.88× | ||
| 19 | Günther Jauch | Movies & TV | 4.40× | ||
| 20 | Tagesschau | Movies & TV | 1.75× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.97× | |
| Career Orientation | POWER | 1.88× | |
| Convenience Orientation | PREMIUM | 1.60× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.69× | |
| Sports Activity | POWER | 0.86× | |
| Pet Ownership | JOY | 0.94× |
Frank Thelen has an estimated audience of 665,902 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
51.5% of Frank Thelen fans are female, 48.5% are male, with an average age of 38.1 years.
Frank Thelen fans show strongest brand affinity for Larry Bird (75.09×), Nicole Kidman (14.21×), and Yvonne Strahovski (20×) over the country average.
Frank Thelen fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Frank Thelen itself, the audience over-indexes on Nicole Kidman (14.21×), Yvonne Strahovski (20×), manager magazin (18.12×), and Wirtualna Polska (13.22×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Frank Thelen. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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