Rascasse Audience Intelligence

Frederick Lau Audience in Germany

A data profile of the people who buy, follow and care about Frederick Lau in Germany — modelled from more than twelve digital signal sources. Frederick Lau has an estimated audience of 1,075,515 people in Germany.

#831among Person in Germany#709in Movies & TV

The average Frederick Lau fan in Germany is 35.8 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Tipico, Better Call Saul, Westworld (TV series), with strongest over-indexing on Tipico (53.95× the country average).

Demographically, the Frederick Lau audience skews more male with an average age of 35.8, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Frederick Lau fan in Germany is more male, around 35.8 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Tipico.

Category: Movies & TV · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Frederick Lau profile in Germany.

Audience size
1.1M
in Germany
Gender
38.1%♀
61.9% male
Age
35.8
average years
Country rank
#6108
Person in Germany
Fig. 01

Search interest · 12-month trend

+32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Frederick Lau fans

38.1% are female, 61.9% are male, average age 35.8.

Fig. 02

Gender split

38.1%
Female
61.9%
Male
Demographic split for Frederick Lau audience in Germany
MetricValue
Female38.1%
Male61.9%
Average age35.8
Estimated audience size1,075,515
Fig. 03

Age distribution

Ø 35.8
average years
Age distribution of the Frederick Lau audience in Germany
Age bracketShare%
16-1928%
20-2921%
30-3919%
40-4918%
50+14%
Fig. 04

Worldwide distribution

82.2%

of the worldwide Frederick Lau audience comes from Germany.

Worldwide audience distribution share by country for Frederick Lau
CountryShare
Germany82.2%
Austria4.9%
Switzerland2.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Frederick Lau audience in Germany is strongest.

Fig. 05

Top regions by affinity

Frederick Lau fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~40K1.34×
02Berlin~60K1.33×
03Brandenburg~40K1.33×
04Sachsen~70K1.27×
05Thüringen~30K1.23×
06Hamburg~30K1.12×
07Mecklenburg-Vorpommern~20K1.09×
08Niedersachsen~100K1.07×
09Schleswig-Holstein~40K1.04×
10Nordrhein-Westfalen~200K1.02×
11Bremen~8K0.89×
12Rheinland-Pfalz~50K0.88×
13Hessen~70K0.87×
14Bayern~100K0.82×
15Saarland~10K0.82×
16Baden-Württemberg~100K0.81×
Fig. 06

Affinity by region

Affinity by region — Frederick Lau, Germany
0.81×1.00×1.34×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Frederick Lau audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Frederick Lau audience
#·InterestCategoryAffinity×
01Better Call SaulMovies & TV73.45×
02Westworld (TV series)Movies & TV61.64×
03TipicoGames53.95×
04MassivMusic & Radio28.61×
053rd Rock from the SunMovies & TV24.29×
06BetfairGames16.97×
07The DepartedMovies & TV16.63×
08New AmsterdamMovies & TV14.62×
09Hannibal (TV series)Movies & TV11.25×
10ALF (TV series)Movies & TV9.77×
11SSIOMusic & Radio8.44×
12Alexander SkarsgårdMovies & TV8.42×
13Dua LipaMusic & Radio7.75×
14True DetectiveMovies & TV6.58×
15HaftbefehlMusic & Radio4.57×
16Nina ChubaMusic & Radio4.35×
17FinchMusic & Radio4.14×
18Robert RedfordMovies & TV3.78×
19TransfermarktSports2.72×
20SV Werder BremenSports2.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Frederick Lau audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Frederick Lau audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.50×
PatriotismCONSERVATISM1.45×
Risk AppetiteTHRILL1.40×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Frederick Lau audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.66×
DIY MentalityTHRILL0.68×
SustainabilityBALANCE0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Frederick Lau have in Germany?

Frederick Lau has an estimated audience of 1,075,515 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Frederick Lau fans?

38.1% of Frederick Lau fans are female, 61.9% are male, with an average age of 35.8 years.

03

Which brands do Frederick Lau fans like most?

Frederick Lau fans show strongest brand affinity for Tipico (53.95×), Better Call Saul (73.45×), and Westworld (TV series) (61.64×) over the country average.

04

Where do Frederick Lau fans live in Germany?

Frederick Lau fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Frederick Lau fans also like?

Beyond Frederick Lau itself, the audience over-indexes on Better Call Saul (73.45×), Westworld (TV series) (61.64×), Massiv (28.61×), and True Detective (6.58×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Frederick Lau audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Frederick Lau. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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