Rascasse Audience Intelligence

Glam metal Audience in Germany

A data profile of the people who buy, follow and care about Glam metal in Germany — modelled from more than twelve digital signal sources. Glam metal has an estimated audience of 312,127 people in Germany.

#6031among Topic in Germany#2126in Music & Radio

The average Glam metal fan in Germany is 39.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Power metal, Alice Cooper (band), Grindcore, with strongest over-indexing on Power metal (23.32× the country average).

Demographically, the Glam metal audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Tradition, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Glam metal fan in Germany is more male, around 39.1 years old, with strong Tradition tendencies and a notable affinity for Power metal.

Category: Music & Radio · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Glam metal profile in Germany.

Audience size
312K
in Germany
Gender
42.2%♀
57.8% male
Age
39.1
average years
Country rank
#16826
Topic in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Glam metal fans

42.2% are female, 57.8% are male, average age 39.1.

Fig. 02

Gender split

42.2%
Female
57.8%
Male
Demographic split for Glam metal audience in Germany
MetricValue
Female42.2%
Male57.8%
Average age39.1
Estimated audience size312,127
Fig. 03

Age distribution

Ø 39.1
average years
Age distribution of the Glam metal audience in Germany
Age bracketShare%
16-1920%
20-2917%
30-3921%
40-4927%
50+15%
Fig. 04

Worldwide distribution

2.6%

of the worldwide Glam metal audience comes from Germany.

Worldwide audience distribution share by country for Glam metal
CountryShare
United States47.7%
United Kingdom5.2%
Italy4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Glam metal audience in Germany is strongest.

Fig. 05

Top regions by affinity

Glam metal fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~60K1.16×
02Nordrhein-Westfalen~80K1.10×
03Hessen~30K1.10×
04Bremen~3K1.07×
05Saarland~4K1.06×
06Baden-Württemberg~40K1.05×
07Hamburg~7K1.05×
08Rheinland-Pfalz~20K1.03×
09Berlin~10K1.02×
10Sachsen~10K0.98×
11Thüringen~8K0.97×
12Niedersachsen~30K0.95×
13Sachsen-Anhalt~8K0.95×
14Mecklenburg-Vorpommern~6K0.94×
15Schleswig-Holstein~10K0.93×
16Brandenburg~8K0.86×
Fig. 06

Affinity by region

Affinity by region — Glam metal, Germany
0.86×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Glam metal audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Glam metal audience
#·InterestCategoryAffinity×
01Power metalMusic & Radio23.32×
02Eddie Van HalenMusic & Radio22.74×
03GrindcoreMusic & Radio21.19×
04Meat LoafMusic & Radio19.45×
05WhitesnakeMusic & Radio18.04×
06Tommy LeeMusic & Radio16.73×
07James HetfieldMusic & Radio14.77×
08Alice Cooper (band)Music & Radio14.61×
09HeavysaurusMusic & Radio14.25×
10MegadethMusic & Radio14.24×
11RockabillyFashion & Accessoires12.28×
12System of a DownMusic & Radio10.47×
13Classic rockMusic & Radio9.25×
14Thrash metalMusic & Radio8.94×
15RÜFÜSMusic & Radio7.80×
16Suzi QuatroMusic & Radio7.21×
17Sandra BullockMovies & TV5.89×
18Scorpions (band)Music & Radio5.71×
19Freddie MercuryMusic & Radio5.18×
20Müller (company)Food & Beverages2.09×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Glam metal audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Glam metal audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.85×
PatriotismCONSERVATISM1.81×
ExtroversionTHRILL1.77×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Glam metal audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.53×
SustainabilityBALANCE0.59×
Design AffinityPREMIUM0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Glam metal have in Germany?

Glam metal has an estimated audience of 312,127 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Glam metal fans?

42.2% of Glam metal fans are female, 57.8% are male, with an average age of 39.1 years.

03

Which brands do Glam metal fans like most?

Glam metal fans show strongest brand affinity for Power metal (23.32×), Alice Cooper (band) (14.61×), and Grindcore (21.19×) over the country average.

04

Where do Glam metal fans live in Germany?

Glam metal fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Glam metal fans also like?

Beyond Glam metal itself, the audience over-indexes on Alice Cooper (band) (14.61×), Grindcore (21.19×), Meat Loaf (19.45×), and Thrash metal (8.94×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Music & Radio audiences in Germany

See Glam metal audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Glam metal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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