Rascasse Audience Intelligence

Gong Audience in Germany

A data profile of the people who buy, follow and care about Gong in Germany — modelled from more than twelve digital signal sources. Gong has an estimated audience of 351,077 people in Germany.

#96among Rock in Germany#3202among Person in Germany#1919in Music & Radio

The average Gong fan in Germany is 46.9 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Porcupine Tree, Eddie Van Halen, Bruce Springsteen, with strongest over-indexing on Porcupine Tree (282.24× the country average).

Demographically, the Gong audience skews more male with an average age of 46.9, and over-indexes on personality traits such as Tradition, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Gong fan in Germany is more male, around 46.9 years old, with strong Tradition tendencies and a notable affinity for Porcupine Tree.

Category: Music & Radio · Type: Person · Subtype: Rock

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gong profile in Germany.

Audience size
351K
in Germany
Gender
34.0%♀
66.0% male
Age
46.9
average years
Country rank
#15479
Person in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Gong fans

34.0% are female, 66.0% are male, average age 46.9.

Fig. 02

Gender split

34.0%
Female
66.0%
Male
Demographic split for Gong audience in Germany
MetricValue
Female34.0%
Male66.0%
Average age46.9
Estimated audience size351,077
Fig. 03

Age distribution

Ø 46.9
average years
Age distribution of the Gong audience in Germany
Age bracketShare%
16-1910%
20-2910%
30-3910%
40-4930%
50+39%
Fig. 04

Worldwide distribution

7.1%

of the worldwide Gong audience comes from Germany.

Worldwide audience distribution share by country for Gong
CountryShare
United States28.5%
Indonesia8.3%
France7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gong audience in Germany is strongest.

Fig. 05

Top regions by affinity

Gong fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~90K1.65×
02Bremen~5K1.58×
03Hamburg~10K1.43×
04Berlin~20K1.34×
05Saarland~5K1.20×
06Hessen~30K1.06×
07Rheinland-Pfalz~20K0.92×
08Schleswig-Holstein~10K0.92×
09Baden-Württemberg~40K0.89×
10Niedersachsen~30K0.82×
11Thüringen~7K0.79×
12Mecklenburg-Vorpommern~5K0.79×
13Brandenburg~8K0.75×
14Sachsen-Anhalt~6K0.73×
15Sachsen~10K0.71×
16Nordrhein-Westfalen~50K0.70×
Fig. 06

Affinity by region

Affinity by region — Gong, Germany
0.70×1.00×1.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gong audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gong audience
#·InterestCategoryAffinity×
01Porcupine TreeMusic & Radio282.24×
02Eddie Van HalenMusic & Radio57.77×
03Syd BarrettMusic & Radio38.69×
04N26Business & Career13.91×
05Bob DylanMusic & Radio13.91×
06BeckMusic & Radio13.91×
07David GilmourMusic & Radio13.91×
08James HetfieldMusic & Radio13.91×
09Keith RichardsMusic & Radio13.36×
10Bruce SpringsteenMusic & Radio13.19×
11Debit cardBusiness & Career11.40×
12Rod StewartMusic & Radio11.35×
13Paul McCartneyMusic & Radio10.53×
14Phil CollinsMusic & Radio8.70×
15Scorpions (band)Music & Radio8.39×
16ThomannShopping6.67×
17Peter MaffayMusic & Radio6.31×
18Udo LindenbergMusic & Radio6.11×
19Junge FreiheitNews5.38×
20PostbankBusiness & Career3.42×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gong audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gong audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.03×
Community OrientationOPEN1.84×
Need for SecurityCONSERVATISM1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gong audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.70×
Design AffinityPREMIUM0.72×
Price SensitivityPREMIUM0.76×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Gong have in Germany?

Gong has an estimated audience of 351,077 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Gong fans?

34.0% of Gong fans are female, 66.0% are male, with an average age of 46.9 years.

03

Which brands do Gong fans like most?

Gong fans show strongest brand affinity for Porcupine Tree (282.24×), Eddie Van Halen (57.77×), and Bruce Springsteen (13.19×) over the country average.

04

Where do Gong fans live in Germany?

Gong fans in Germany are most concentrated in Bayern (reach ~90K), Nordrhein-Westfalen (reach ~50K), and Baden-Württemberg (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Gong fans also like?

Beyond Gong itself, the audience over-indexes on Eddie Van Halen (57.77×), Bruce Springsteen (13.19×), Syd Barrett (38.69×), and N26 (13.91×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Rock audiences in Germany

See Gong audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gong. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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