Jan Delay Audience in Germany

Jan Delay logo

Jan Delay has an estimated audience of 736,900 people in Germany. 43.2% are female, 56.8% are male, average age 40.6. Top regions: Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities: Maxwell (musician), Culcha Candela, Fettes Brot, Beginner (band), Finch.

The average Jan Delay fan in Germany is 40.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Niedersachsen, Bayern. Top brand affinities include Maxwell (musician), Culcha Candela, Fettes Brot, with strongest over-indexing on Maxwell (musician) (58.26× the country average). Demographically, the Jan Delay audience skews more male with an average age of 40.6, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Jan Delay fans

Demographic split for Jan Delay audience in Germany
MetricValue
Female43.2%
Male56.8%
Average age40.6
Estimated audience size736,900

Audience persona

The typical Jan Delay fan in Germany is more male, around 40.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Maxwell (musician).

Top regions in Germany

Top regions ranked by reach for Jan Delay in Germany
RegionReachAffinity
Nordrhein-Westfalen163,8671.02×
Niedersachsen113,9041.59×
Bayern93,0260.79×
Baden-Württemberg86,9050.86×
Hessen44,9100.8×
Schleswig-Holstein37,1051.4×
Rheinland-Pfalz32,6200.88×
Sachsen30,5250.84×
Hamburg29,5131.77×
Berlin28,1880.86×
Brandenburg18,3780.8×
Thüringen17,1920.92×
Sachsen-Anhalt13,6790.72×
Mecklenburg-Vorpommern12,2970.87×
Saarland6,9720.77×
Bremen6,9571.1×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jan Delay audience
BrandAffinityCategory
Maxwell (musician)58.26×Music & Radio
Culcha Candela72.39×Music & Radio
Fettes Brot48.9×Music & Radio
Beginner (band)42.7×Music & Radio
Finch6.61×Music & Radio
Kick start42.06×Cars & Mobility
Seeed39.96×Music & Radio
Gentleman (musician)25.26×Music & Radio
Moderat42.04×Music & Radio
Tagesschau3.23×Movies & TV
Samy Deluxe31.76×Music & Radio
FC Bayern Basketball24.47×Sports
Max Raabe17.05×Music & Radio
Overkill (band)23.84×Music & Radio
Ikkimel8.28×Music & Radio
Ryanair3.57×Travel & Leisure
Cro (rapper)7.97×Music & Radio
Borussia DortmundSports
Max Herre22.98×Music & Radio
German hip hop14.21×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jan Delay audience
TraitClusterScore
Early Adopter MentalityPOWER1.48
Design AffinityPREMIUM1.21
Sports ActivityPOWER1.16
SustainabilityBALANCE1.14
Community OrientationOPEN1.14
TraditionCONSERVATISM1.14

Worldwide distribution

Worldwide audience distribution share by country for Jan Delay
CountryShare
Germany87.1%
Austria4.5%
Switzerland4.0%

See Jan Delay audiences in other countries

More Hip hop audiences in Germany

Frequently asked questions

How many fans does Jan Delay have in Germany?

Jan Delay has an estimated audience of 736,900 people in Germany, concentrated in Nordrhein-Westfalen and Niedersachsen.

What is the gender split and age of Jan Delay fans?

43.2% of Jan Delay fans are female, 56.8% are male, with an average age of 40.6 years.

Which brands do Jan Delay fans like most?

Jan Delay fans show strongest brand affinity for Maxwell (musician) (58.26×), Culcha Candela (72.39×), and Fettes Brot (48.9×) over the country average.

Where do Jan Delay fans live in Germany?

Jan Delay fans in Germany are most concentrated in Nordrhein-Westfalen (reach 163,867), Niedersachsen (reach 113,904), and Bayern (reach 93,026). These three regions account for the largest share of the active audience.

What other brands do Jan Delay fans also like?

Beyond Jan Delay itself, the audience over-indexes on Culcha Candela (72.39×), Fettes Brot (48.9×), Beginner (band) (42.7×), and Finch (6.61×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jan Delay. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.