Jedi Audience in Germany
Jedi has an estimated audience of 600,639 people in Germany. 30.1% are female, 69.9% are male, average age 30.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Google Home, Unique Gifts, Haberler, Grinch.
The average Jedi fan in Germany is 30.0 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Google Home, Unique Gifts, with strongest over-indexing on Dog breed (1.99× the country average). Demographically, the Jedi audience skews more male with an average age of 30.0, and over-indexes on personality traits such as Early Adopter Mentality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Fictional Character
Demographics of Jedi fans
| Metric | Value |
|---|---|
| Female | 30.1% |
| Male | 69.9% |
| Average age | 30.0 |
| Estimated audience size | 600,639 |
Audience persona
The typical Jedi fan in Germany is more male, around 30.0 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 145,301 | 1.11× |
| Bayern | 104,444 | 1.08× |
| Baden-Württemberg | 91,379 | 1.12× |
| Niedersachsen | 62,908 | 1.08× |
| Hessen | 55,509 | 1.21× |
| Berlin | 32,196 | 1.2× |
| Rheinland-Pfalz | 29,053 | 0.97× |
| Sachsen | 28,035 | 0.95× |
| Schleswig-Holstein | 21,533 | 1× |
| Brandenburg | 17,380 | 0.93× |
| Hamburg | 14,554 | 1.07× |
| Sachsen-Anhalt | 12,847 | 0.83× |
| Thüringen | 12,761 | 0.83× |
| Mecklenburg-Vorpommern | 8,731 | 0.76× |
| Saarland | 6,411 | 0.87× |
| Bremen | 5,122 | 1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.99× | Pets & Animals |
| Google Home | 9.9× | Technology & Electronics |
| Unique Gifts | 2.01× | Shopping |
| Haberler | 1.8× | News |
| Grinch | 3.38× | Movies & TV |
| Hauptschule | 10.22× | Kids & Family |
| Hirtshals | 12.42× | Travel & Leisure |
| Loincloth | 3.57× | Fashion & Accessoires |
| Birthday Gifts | 1.93× | Kids & Family |
| Gran Torino | 5.52× | Movies & TV |
| Hypertext | 3.09× | Technology & Electronics |
| Personalised Gifts | 1.9× | Home & Garden |
| KLIX (AM) | 2.08× | Music & Radio |
| Goon | 4.7× | Movies & TV |
| Helmond | 17.82× | Travel & Leisure |
| Queens College, City University of New York | 20× | Business & Career |
| Stamp collecting | 3.65× | Home & Garden |
| Cassoulet | 5.1× | Food & Beverages |
| Corona (band) | 1.61× | Music & Radio |
| Hennef (Sieg) | 5.01× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.35 |
| Patriotism | CONSERVATISM | 1.3 |
| Pet Ownership | JOY | 1.29 |
| Extroversion | THRILL | 1.23 |
| LGBTQ+ Identity | OPEN | 1.18 |
| Sustainability | BALANCE | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 14.4% |
| Germany | 8.7% |
| Canada | 8.5% |
See Jedi audiences in other countries
More Movies & TV audiences in Germany
- Bubbles (The Wire) (6,973,525)
- banks (3,753,523)
- Juliet (3,355,041)
- Mary Poppins (character) (2,168,568)
- J.D. (Scrubs) (2,141,750)
Frequently asked questions
How many fans does Jedi have in Germany?
Jedi has an estimated audience of 600,639 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Jedi fans?
30.1% of Jedi fans are female, 69.9% are male, with an average age of 30.0 years.
Which brands do Jedi fans like most?
Jedi fans show strongest brand affinity for Dog breed (1.99×), Google Home (9.9×), and Unique Gifts (2.01×) over the country average.
Where do Jedi fans live in Germany?
Jedi fans in Germany are most concentrated in Nordrhein-Westfalen (reach 145,301), Bayern (reach 104,444), and Baden-Württemberg (reach 91,379). These three regions account for the largest share of the active audience.
What other brands do Jedi fans also like?
Beyond Jedi itself, the audience over-indexes on Google Home (9.9×), Unique Gifts (2.01×), Haberler (1.8×), and Grinch (3.38×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Jedi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.