Rascasse Audience Intelligence

Jedi Audience in Germany

A data profile of the people who buy, follow and care about Jedi in Germany — modelled from more than twelve digital signal sources. Jedi has an estimated audience of 600,228 people in Germany.

#30among Fictional Character in Germany#1472in Movies & TV

The average Jedi fan in Germany is 30.0 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Oblivion (2013 film), Lego Star Wars, Superman, with strongest over-indexing on Oblivion (2013 film) (14.98× the country average).

Demographically, the Jedi audience skews more male with an average age of 30.0, and over-indexes on personality traits such as Extroversion, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Jedi fan in Germany is more male, around 30.0 years old, with strong Extroversion tendencies and a notable affinity for Oblivion (2013 film).

Category: Movies & TV · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jedi profile in Germany.

Audience size
600K
in Germany
Gender
30.1%♀
69.9% male
Age
30.0
average years
Country rank
#10100
Fictional Character in Germany
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jedi fans

30.1% are female, 69.9% are male, average age 30.0.

Fig. 02

Gender split

30.1%
Female
69.9%
Male
Demographic split for Jedi audience in Germany
MetricValue
Female30.1%
Male69.9%
Average age30.0
Estimated audience size600,228
Fig. 03

Age distribution

Ø 30.0
average years
Age distribution of the Jedi audience in Germany
Age bracketShare%
16-1943%
20-2923%
30-3918%
40-4912%
50+4%
Fig. 04

Worldwide distribution

8.7%

of the worldwide Jedi audience comes from Germany.

Worldwide audience distribution share by country for Jedi
CountryShare
United Kingdom14.3%
Germany8.7%
Canada8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jedi audience in Germany is strongest.

Fig. 05

Top regions by affinity

Jedi fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~50K1.16×
02Berlin~30K1.13×
03Nordrhein-Westfalen~100K1.08×
04Baden-Württemberg~90K1.08×
05Hamburg~10K1.08×
06Bayern~100K1.07×
07Niedersachsen~60K1.05×
08Bremen~5K1.02×
09Rheinland-Pfalz~30K0.99×
10Schleswig-Holstein~20K0.99×
11Sachsen~30K0.96×
12Brandenburg~20K0.95×
13Thüringen~10K0.93×
14Saarland~7K0.93×
15Sachsen-Anhalt~10K0.88×
16Mecklenburg-Vorpommern~10K0.85×
Fig. 06

Affinity by region

Affinity by region — Jedi, Germany
0.85×1.00×1.16×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jedi audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jedi audience
#·InterestCategoryAffinity×
01ThanosLiterature23.82×
02Halloween costumeKids & Family21.55×
03Adam DriverMovies & TV20.00×
04Cobie SmuldersMovies & TV20.00×
05Dan StevensMovies & TV20.00×
06Naomi ScottMovies & TV20.00×
07Lego Star WarsKids & Family17.01×
08Brie LarsonMovies & TV16.17×
09Oblivion (2013 film)Movies & TV14.98×
10Google TrendsInternet & Social Media12.48×
11Mila KunisMovies & TV12.25×
12Kelly OsbourneMusic & Radio10.41×
13Robert RedfordMovies & TV7.18×
14SupermanMovies & TV5.21×
15Millie Bobby BrownMovies & TV5.19×
16BatmanMovies & TV3.76×
17RedditInternet & Social Media3.36×
18TransfermarktSports3.21×
19Harry PotterMovies & TV2.42×
20TagesschauMovies & TV2.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jedi audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jedi audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL1.56×
Risk AppetiteTHRILL1.49×
Early Adopter MentalityPOWER1.47×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jedi audience · Rather not
TraitClusterDeviationScore
Sports ActivityPOWER0.77×
Design AffinityPREMIUM0.80×
Family OrientationCONSERVATISM0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jedi have in Germany?

Jedi has an estimated audience of 600,228 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Jedi fans?

30.1% of Jedi fans are female, 69.9% are male, with an average age of 30.0 years.

03

Which brands do Jedi fans like most?

Jedi fans show strongest brand affinity for Oblivion (2013 film) (14.98×), Lego Star Wars (17.01×), and Superman (5.21×) over the country average.

04

Where do Jedi fans live in Germany?

Jedi fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Jedi fans also like?

Beyond Jedi itself, the audience over-indexes on Lego Star Wars (17.01×), Superman (5.21×), Robert Redford (7.18×), and Kelly Osbourne (10.41×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in Germany

See Jedi audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Jedi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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