Kate Upton Audience in Germany
Kate Upton has an estimated audience of 271,263 people in Germany. 38.1% are female, 61.9% are male, average age 27.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Waterfowl, Double Dare (1986 game show), Amanda Seyfried, Euphoria, Tove Jansson.
The average Kate Upton fan in Germany is 27.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Waterfowl, Double Dare (1986 game show), Amanda Seyfried, with strongest over-indexing on Waterfowl (249.24× the country average). Demographically, the Kate Upton audience skews more male with an average age of 27.1, and over-indexes on personality traits such as Urban Lifestyle, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model
Demographics of Kate Upton fans
| Metric | Value |
|---|---|
| Female | 38.1% |
| Male | 61.9% |
| Average age | 27.1 |
| Estimated audience size | 271,263 |
Audience persona
The typical Kate Upton fan in Germany is more male, around 27.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Waterfowl.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 66,729 | 1.12× |
| Bayern | 51,044 | 1.17× |
| Baden-Württemberg | 37,459 | 1.01× |
| Niedersachsen | 27,806 | 1.06× |
| Hessen | 26,363 | 1.28× |
| Rheinland-Pfalz | 13,814 | 1.02× |
| Berlin | 13,512 | 1.11× |
| Sachsen | 11,950 | 0.9× |
| Schleswig-Holstein | 10,167 | 1.04× |
| Brandenburg | 7,262 | 0.86× |
| Hamburg | 7,196 | 1.17× |
| Thüringen | 5,876 | 0.85× |
| Sachsen-Anhalt | 5,602 | 0.8× |
| Mecklenburg-Vorpommern | 4,182 | 0.81× |
| Saarland | 2,884 | 0.87× |
| Bremen | 2,163 | 0.93× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Waterfowl | 249.24× | Pets & Animals |
| Double Dare (1986 game show) | 137.23× | |
| Amanda Seyfried | 95.2× | Movies & TV |
| Euphoria | 10.69× | Movies & TV |
| Tove Jansson | 127.66× | Literature |
| Warwick Davis | 81.24× | Movies & TV |
| Alex Morgan | 85.11× | Sports |
| Carrie Fisher | 43.54× | Movies & TV |
| 8 Out of 10 Cats | 167.55× | Movies & TV |
| John Krasinski | 37.86× | Movies & TV |
| Zendaya | 20× | Movies & TV |
| Helena Bonham Carter | 28.54× | Movies & TV |
| Ernsting's family | 9.79× | Shopping |
| Michael Caine | 27.77× | Movies & TV |
| Deer | 15.3× | Pets & Animals |
| All in the Family | 121.99× | Movies & TV |
| Goldie Hawn | 20× | Movies & TV |
| The Family (2013 film) | 59.67× | Movies & TV |
| Lindsay Lohan | 20× | Movies & TV |
| Ireland Family History | 65.35× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.56 |
| Early Adopter Mentality | POWER | 1.53 |
| Sports Activity | POWER | 1.33 |
| Patriotism | CONSERVATISM | 1.33 |
| Luxury Orientation | PREMIUM | 1.29 |
| Sustainability | BALANCE | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 45.2% |
| Canada | 4.9% |
| Germany | 4.4% |
See Kate Upton audiences in other countries
More Fashion model audiences in Germany
- Heidi Klum (5,008,696)
- Leni Klum (2,710,854)
- Alan Ritchson (2,548,667)
- Meghan Markle (2,083,392)
- Samantha Fox (1,968,870)
Frequently asked questions
How many fans does Kate Upton have in Germany?
Kate Upton has an estimated audience of 271,263 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Kate Upton fans?
38.1% of Kate Upton fans are female, 61.9% are male, with an average age of 27.1 years.
Which brands do Kate Upton fans like most?
Kate Upton fans show strongest brand affinity for Waterfowl (249.24×), Double Dare (1986 game show) (137.23×), and Amanda Seyfried (95.2×) over the country average.
Where do Kate Upton fans live in Germany?
Kate Upton fans in Germany are most concentrated in Nordrhein-Westfalen (reach 66,729), Bayern (reach 51,044), and Baden-Württemberg (reach 37,459). These three regions account for the largest share of the active audience.
What other brands do Kate Upton fans also like?
Beyond Kate Upton itself, the audience over-indexes on Double Dare (1986 game show) (137.23×), Amanda Seyfried (95.2×), Euphoria (10.69×), and Tove Jansson (127.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Kate Upton. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.