la femme Audience in Germany
la femme has an estimated audience of 375,587 people in Germany. 84.7% are female, 15.3% are male, average age 33.1. Top regions: Berlin, Bayern, Nordrhein-Westfalen. Top brand affinities: Home Office, De Buyer, Time (magazine), Progressive rock, Handmade Gifts.
The average la femme fan in Germany is 33.1 years old, more female, and lives primarily in Berlin. The audience is concentrated in Berlin, Bayern, Nordrhein-Westfalen. Top brand affinities include Home Office, De Buyer, Time (magazine), with strongest over-indexing on Home Office (1.99× the country average). Demographically, the la femme audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Price Sensitivity, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Band
Demographics of la femme fans
| Metric | Value |
|---|---|
| Female | 84.7% |
| Male | 15.3% |
| Average age | 33.1 |
| Estimated audience size | 375,587 |
Audience persona
The typical la femme fan in Germany is more female, around 33.1 years old, with strong Price Sensitivity tendencies and a notable affinity for Home Office.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Berlin | 175,372 | 10.44× |
| Bayern | 26,275 | 0.44× |
| Nordrhein-Westfalen | 21,494 | 0.26× |
| Brandenburg | 16,110 | 1.38× |
| Baden-Württemberg | 14,922 | 0.29× |
| Niedersachsen | 9,617 | 0.26× |
| Hessen | 9,097 | 0.32× |
| Sachsen | 7,662 | 0.42× |
| Rheinland-Pfalz | 4,884 | 0.26× |
| Hamburg | 3,736 | 0.44× |
| Sachsen-Anhalt | 3,217 | 0.33× |
| Schleswig-Holstein | 2,795 | 0.21× |
| Thüringen | 2,712 | 0.28× |
| Mecklenburg-Vorpommern | 2,163 | 0.3× |
| Saarland | 1,016 | 0.22× |
| Bremen | 886 | 0.28× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home Office | 1.99× | Business & Career |
| De Buyer | 14.99× | Home & Garden |
| Time (magazine) | 2.74× | News |
| Progressive rock | 2.11× | Music & Radio |
| Handmade Gifts | 2.46× | Kids & Family |
| Mechanic | 1.84× | Cars & Mobility |
| GoCar (carsharing) | 25.28× | Cars & Mobility |
| Karaman | 6.73× | Sports |
| Hoosier | 13.09× | Politics & Society |
| Liberace | 4.33× | Music & Radio |
| Whataburger | 3.92× | Food & Beverages |
| HODINKEE | 7.04× | Fashion & Accessoires |
| Highland games | 8.81× | Sports |
| Christmas Gifts | 3.25× | Kids & Family |
| Fantasy Earth: Zero | 4.15× | Games |
| Buddy – The Buddy Holly Story | 2.73× | Music & Radio |
| Information sensitivity | 2.93× | Technology & Electronics |
| Pro-Ject | 3.5× | Music & Radio |
| Bank account | 1.56× | Business & Career |
| Ireen Sheer | 1.5× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.71 |
| Individualism | JOY | 1.68 |
| Urban Lifestyle | OPEN | 1.63 |
| Creativity | OPEN | 1.52 |
| Sustainability | BALANCE | 1.41 |
| Community Orientation | OPEN | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 26.8% |
| Mexico | 19.5% |
| Brazil | 15.5% |
See la femme audiences in other countries
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Frequently asked questions
How many fans does la femme have in Germany?
la femme has an estimated audience of 375,587 people in Germany, concentrated in Berlin and Bayern.
What is the gender split and age of la femme fans?
84.7% of la femme fans are female, 15.3% are male, with an average age of 33.1 years.
Which brands do la femme fans like most?
la femme fans show strongest brand affinity for Home Office (1.99×), De Buyer (14.99×), and Time (magazine) (2.74×) over the country average.
Where do la femme fans live in Germany?
la femme fans in Germany are most concentrated in Berlin (reach 175,372), Bayern (reach 26,275), and Nordrhein-Westfalen (reach 21,494). These three regions account for the largest share of the active audience.
What other brands do la femme fans also like?
Beyond la femme itself, the audience over-indexes on De Buyer (14.99×), Time (magazine) (2.74×), Progressive rock (2.11×), and Handmade Gifts (2.46×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for la femme. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.