Modern Family Audience in Germany

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Modern Family has an estimated audience of 1,350,705 people in Germany. 62.8% are female, 37.2% are male, average age 33.9. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Frasier, Sofía Vergara, Aubrey Anderson-Emmons, Jesse Tyler Ferguson, True Detective.

The average Modern Family fan in Germany is 33.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Frasier, Sofía Vergara, Aubrey Anderson-Emmons, with strongest over-indexing on Frasier (93.23× the country average). Demographically, the Modern Family audience skews more female with an average age of 33.9, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Modern Family fans

Demographic split for Modern Family audience in Germany
MetricValue
Female62.8%
Male37.2%
Average age33.9
Estimated audience size1,350,705

Audience persona

The typical Modern Family fan in Germany is more female, around 33.9 years old, with strong Sustainability tendencies and a notable affinity for Frasier.

Top regions in Germany

Top regions ranked by reach for Modern Family in Germany
RegionReachAffinity
Nordrhein-Westfalen348,0051.18×
Bayern228,6621.05×
Baden-Württemberg187,0321.01×
Niedersachsen140,9801.07×
Hessen120,1771.17×
Berlin71,7981.19×
Rheinland-Pfalz70,1001.04×
Sachsen57,3550.87×
Schleswig-Holstein52,8691.09×
Brandenburg36,8700.88×
Hamburg35,8961.18×
Sachsen-Anhalt28,8440.82×
Thüringen27,7290.81×
Mecklenburg-Vorpommern20,0780.78×
Saarland14,7010.89×
Bremen11,3300.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Modern Family audience
BrandAffinityCategory
Frasier93.23×Movies & TV
Sofía Vergara21.11×Movies & TV
Aubrey Anderson-Emmons53.34×Movies & TV
Jesse Tyler Ferguson42.52×Movies & TV
True Detective6.04×Movies & TV
Harry Potter2.33×Movies & TV
Sex and the City4.21×Movies & TV
Online shopping1.98×Shopping
Shopping1.73×Shopping
Euphoria2.42×Movies & TV
Mothercare6.32×Kids & Family
Tagesschau1.96×Movies & TV
Christian Ulmen3.96×Movies & TV
Collien Ulmen-Fernandes3.74×Movies & TV
Parks and Recreation15.94×Movies & TV
The Gilded Age4.81×Movies & TV
The White Lotus3.38×Movies & TV
Fargo (film)10.41×Movies & TV
fotocasa.es50.37×Home & Garden
Berlin2.84×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Modern Family audience
TraitClusterScore
SustainabilityBALANCE1.45
Early Adopter MentalityPOWER1.24
Price SensitivityPREMIUM1.24
IndividualismJOY1.21
IndulgenceJOY1.21
Social Media UsageJOY1.19

Worldwide distribution

Worldwide audience distribution share by country for Modern Family
CountryShare
United States31.9%
United Kingdom6.1%
India5.7%

See Modern Family audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Modern Family have in Germany?

Modern Family has an estimated audience of 1,350,705 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Modern Family fans?

62.8% of Modern Family fans are female, 37.2% are male, with an average age of 33.9 years.

Which brands do Modern Family fans like most?

Modern Family fans show strongest brand affinity for Frasier (93.23×), Sofía Vergara (21.11×), and Aubrey Anderson-Emmons (53.34×) over the country average.

Where do Modern Family fans live in Germany?

Modern Family fans in Germany are most concentrated in Nordrhein-Westfalen (reach 348,005), Bayern (reach 228,662), and Baden-Württemberg (reach 187,032). These three regions account for the largest share of the active audience.

What other brands do Modern Family fans also like?

Beyond Modern Family itself, the audience over-indexes on Sofía Vergara (21.11×), Aubrey Anderson-Emmons (53.34×), Jesse Tyler Ferguson (42.52×), and True Detective (6.04×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Modern Family. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.