Rascasse Audience Intelligence

The White Lotus Audience in Germany

A data profile of the people who buy, follow and care about The White Lotus in Germany — modelled from more than twelve digital signal sources. The White Lotus has an estimated audience of 5,609,683 people in Germany.

The average The White Lotus fan in Germany is 37.5 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Yvonne Strahovski, Jim Parsons, The Man in the High Castle (TV series), with strongest over-indexing on Yvonne Strahovski (117.93× the country average).

Demographically, the The White Lotus audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Early Adopter Mentality, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical The White Lotus fan in Germany is more female, around 37.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Yvonne Strahovski.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the The White Lotus profile in Germany.

Audience size
5.6M
in Germany
Gender
58.6%
41.4% male
Age
37.5
average years
Country rank
#889
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-76%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of The White Lotus viewers

58.6% are female, 41.4% are male, average age 37.5.

Fig. 02

Gender split

58.6%
Female
41.4%
Male
Demographic split for The White Lotus audience in Germany
MetricValue
Female58.6%
Male41.4%
Average age37.5
Estimated audience size5,609,683
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the The White Lotus audience in Germany
Age bracketShare%
16-1923%
20-2920%
30-3922%
40-4920%
50+15%
Fig. 04

Worldwide distribution

7.1%

of the worldwide The White Lotus audience comes from Germany.

Worldwide audience distribution share by country for The White Lotus
CountryShare
United States33.2%
United Kingdom9.2%
France8.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the The White Lotus audience in Germany is strongest.

Fig. 05

Top regions by affinity

The White Lotus fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~500K1.63×
02Hamburg~200K1.36×
03Hessen~700K1.17×
04Bremen~70K1.14×
05Nordrhein-Westfalen~2M1.09×
06Schleswig-Holstein~300K1.05×
07Bayern~1.5M1.03×
08Baden-Württemberg~1M0.98×
09Niedersachsen~700K0.96×
10Rheinland-Pfalz~400K0.96×
11Sachsen~300K0.89×
12Brandenburg~200K0.88×
13Saarland~80K0.87×
14Sachsen-Anhalt~200K0.80×
15Thüringen~100K0.77×
16Mecklenburg-Vorpommern~90K0.65×
Fig. 06

Affinity by region

Affinity by region — The White Lotus, Germany
0.65×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the The White Lotus audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for The White Lotus audience
#·InterestCategoryAffinity×
01Yvonne StrahovskiMovies & TV117.93×
02Jim ParsonsMovies & TV113.45×
03Perry Mason (TV series)Movies & TV107.15×
04The Man in the High Castle (TV series)Movies & TV66.91×
05Gabriel IglesiasMovies & TV66.77×
06Big Little Lies (TV series)Movies & TV59.72×
07Mayim BialikMovies & TV58.08×
08BenidormTravel & Leisure58.05×
09The IT CrowdMovies & TV49.76×
10Taraji P. HensonMovies & TV31.51×
11ALF (TV series)Movies & TV27.72×
12This Is Us (TV series)Movies & TV27.20×
13Katey SagalMovies & TV24.85×
14Beverly Hills, 90210Movies & TV21.52×
15Kristen BellMovies & TV19.47×
16House of Cards (U.S. TV series)Movies & TV18.84×
17Joaquin PhoenixMovies & TV15.85×
18Person of Interest (TV series)Movies & TV10.78×
19Scooby-DooMovies & TV7.77×
20BeetlejuiceMovies & TV5.92×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the The White Lotus audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by The White Lotus audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.43×
SpiritualityBALANCE1.40×
Community OrientationOPEN1.31×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by The White Lotus audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.83×
Design AffinityPREMIUM0.85×
Sports ActivityPOWER0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does The White Lotus have in Germany?

The White Lotus has an estimated audience of 5,609,683 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of The White Lotus viewers?

58.6% of The White Lotus fans are female, 41.4% are male, with an average age of 37.5 years.

03

Which brands do The White Lotus fans like most?

The White Lotus fans show strongest brand affinity for Yvonne Strahovski (117.93×), Jim Parsons (113.45×), and The Man in the High Castle (TV series) (66.91×) over the country average.

04

Where do The White Lotus fans live in Germany?

The White Lotus fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~2M), Bayern (reach ~1.5M), and Baden-Württemberg (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do The White Lotus fans also like?

Beyond The White Lotus itself, the audience over-indexes on Jim Parsons (113.45×), The Man in the High Castle (TV series) (66.91×), Perry Mason (TV series) (107.15×), and Mayim Bialik (58.08×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for The White Lotus. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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