Legal expenses insurance Audience in Germany
Legal expenses insurance has an estimated audience of 934,541 people in Germany. 44.5% are female, 55.5% are male, average age 41.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dinner theater, Battlestar Galactica, Hozier (musician), Kate Winslet, Microsoft Office 2016.
The average Legal expenses insurance fan in Germany is 41.5 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dinner theater, Battlestar Galactica, Hozier (musician), with strongest over-indexing on Dinner theater (104.57× the country average). Demographically, the Legal expenses insurance audience skews more male with an average age of 41.5, and over-indexes on personality traits such as Need for Security, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Legal expenses insurance fans
| Metric | Value |
|---|---|
| Female | 44.5% |
| Male | 55.5% |
| Average age | 41.5 |
| Estimated audience size | 934,541 |
Audience persona
The typical Legal expenses insurance fan in Germany is more male, around 41.5 years old, with strong Need for Security tendencies and a notable affinity for Dinner theater.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 616,670 | 1.29× |
| Bayern | 397,883 | 1.13× |
| Baden-Württemberg | 326,258 | 1.09× |
| Niedersachsen | 234,093 | 1.1× |
| Hessen | 187,421 | 1.13× |
| Rheinland-Pfalz | 116,001 | 1.06× |
| Berlin | 108,566 | 1.11× |
| Sachsen | 92,690 | 0.86× |
| Schleswig-Holstein | 80,998 | 1.03× |
| Hamburg | 57,713 | 1.17× |
| Brandenburg | 56,788 | 0.84× |
| Sachsen-Anhalt | 43,934 | 0.78× |
| Thüringen | 42,132 | 0.76× |
| Mecklenburg-Vorpommern | 30,969 | 0.74× |
| Saarland | 24,855 | 0.93× |
| Bremen | 18,293 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dinner theater | 104.57× | Food & Beverages |
| Battlestar Galactica | 141.6× | Movies & TV |
| Hozier (musician) | 114.94× | Music & Radio |
| Kate Winslet | 33× | Movies & TV |
| Microsoft Office 2016 | 150.84× | |
| Wuhan | 66.65× | Travel & Leisure |
| Windscreen wiper | 162× | Cars & Mobility |
| Gurdwara | 238.33× | Travel & Leisure |
| Blohm + Voss | 124.44× | Cars & Mobility |
| CapCut | 20.9× | Technology & Electronics |
| Equestrian vaulting | 27.03× | Sports |
| Dermot Kennedy | 57.93× | Music & Radio |
| Exame Nacional do Ensino Médio | 26.4× | Business & Career |
| Eyes Wide Shut | 20× | Movies & TV |
| Dasha | 57.53× | Music & Radio |
| Mohammed VI of Morocco | 84.36× | Politics & Society |
| Laver Cup | 19.06× | Sports |
| Yemeksepeti | 31.89× | Shopping |
| Stargate | 20× | Movies & TV |
| Seven deadly sins | 55.14× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Need for Security | CONSERVATISM | 1.69 |
| Career Orientation | POWER | 1.12 |
| Family Orientation | CONSERVATISM | 1.09 |
| Sports Activity | POWER | 1.08 |
| Indulgence | JOY | 1.06 |
| Healthy Lifestyle | BALANCE | 1.05 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 75.9% |
| France | 10.6% |
| Austria | 3.6% |
See Legal expenses insurance audiences in other countries
- Legal expenses insurance — United States
- Legal expenses insurance — United Kingdom
- Legal expenses insurance — France
- Legal expenses insurance — Italy
- Legal expenses insurance — Spain
- Legal expenses insurance — Brazil
- Legal expenses insurance — Japan
- Legal expenses insurance — South Korea
- Legal expenses insurance — India
More Business & Career audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Legal expenses insurance have in Germany?
Legal expenses insurance has an estimated audience of 934,541 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Legal expenses insurance fans?
44.5% of Legal expenses insurance fans are female, 55.5% are male, with an average age of 41.5 years.
Which brands do Legal expenses insurance fans like most?
Legal expenses insurance fans show strongest brand affinity for Dinner theater (104.57×), Battlestar Galactica (141.6×), and Hozier (musician) (114.94×) over the country average.
Where do Legal expenses insurance fans live in Germany?
Legal expenses insurance fans in Germany are most concentrated in Nordrhein-Westfalen (reach 616,670), Bayern (reach 397,883), and Baden-Württemberg (reach 326,258). These three regions account for the largest share of the active audience.
What other brands do Legal expenses insurance fans also like?
Beyond Legal expenses insurance itself, the audience over-indexes on Battlestar Galactica (141.6×), Hozier (musician) (114.94×), Kate Winslet (33×), and Microsoft Office 2016 (150.84×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Legal expenses insurance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.