CapCut Audience in Germany

CapCut has an estimated audience of 1,699,136 people in Germany. 41.0% are female, 59.0% are male, average age 27.8. Top regions: Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities: Roblox, Gmail, Video editing, Videography, Digital photography.
The average CapCut fan in Germany is 27.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Hessen, Bayern. Top brand affinities include Roblox, Gmail, Video editing, with strongest over-indexing on Roblox (24.16× the country average). Demographically, the CapCut audience skews more male with an average age of 27.8, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Brand · Subtype: Software
Demographics of CapCut fans
| Metric | Value |
|---|---|
| Female | 41.0% |
| Male | 59.0% |
| Average age | 27.8 |
| Estimated audience size | 1,699,136 |
Audience persona
The typical CapCut fan in Germany is more male, around 27.8 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Roblox.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 385,669 | 1.04× |
| Hessen | 301,876 | 2.33× |
| Bayern | 254,412 | 0.93× |
| Baden-Württemberg | 217,107 | 0.94× |
| Niedersachsen | 152,499 | 0.92× |
| Berlin | 96,080 | 1.26× |
| Rheinland-Pfalz | 77,357 | 0.91× |
| Sachsen | 69,492 | 0.83× |
| Schleswig-Holstein | 55,718 | 0.91× |
| Brandenburg | 45,739 | 0.87× |
| Hamburg | 34,931 | 0.91× |
| Thüringen | 31,512 | 0.73× |
| Sachsen-Anhalt | 31,002 | 0.7× |
| Mecklenburg-Vorpommern | 22,117 | 0.68× |
| Saarland | 17,350 | 0.83× |
| Bremen | 15,156 | 1.04× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Roblox | 24.16× | Games |
| Gmail | 4.62× | Internet & Social Media |
| Video editing | 11.57× | Technology & Electronics |
| Videography | 6.55× | Internet & Social Media |
| Digital photography | 3.45× | Business & Career |
| Landscape photography | 3.33× | Technology & Electronics |
| Video production | 5.21× | Movies & TV |
| Photograph | 2.29× | Technology & Electronics |
| Giorgia Meloni | 7.48× | Politics & Society |
| Congo national football team | 11.53× | Sports |
| Street photography | 3.42× | Technology & Electronics |
| Filmmaking | 2.88× | Business & Career |
| 2.02× | Internet & Social Media | |
| Opodo | 4.78× | Travel & Leisure |
| Travel photography | 2.93× | Technology & Electronics |
| TikTok | 1.56× | Internet & Social Media |
| Outdoor Photographer | 3.35× | Arts & Culture |
| Long-exposure photography | 9.98× | Arts & Culture |
| Leisure | 1.69× | Travel & Leisure |
| Photographic studio | 4.02× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.48 |
| Early Adopter Mentality | POWER | 1.4 |
| Social Media Usage | JOY | 1.13 |
| Career Orientation | POWER | 1.13 |
| Sustainability | BALANCE | 1.11 |
| Need for Security | CONSERVATISM | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| India | 16.7% |
| United States | 9.8% |
| Brazil | 8.1% |
See CapCut audiences in other countries
More Software audiences in Germany
- Microsoft (5,269,174)
- Office 365 (3,735,568)
- Samsung Galaxy (3,131,543)
- VS Code (1,989,575)
- Google Pixel (1,942,673)
Frequently asked questions
How many fans does CapCut have in Germany?
CapCut has an estimated audience of 1,699,136 people in Germany, concentrated in Nordrhein-Westfalen and Hessen.
What is the gender split and age of CapCut fans?
41.0% of CapCut fans are female, 59.0% are male, with an average age of 27.8 years.
Which brands do CapCut fans like most?
CapCut fans show strongest brand affinity for Roblox (24.16×), Gmail (4.62×), and Video editing (11.57×) over the country average.
Where do CapCut fans live in Germany?
CapCut fans in Germany are most concentrated in Nordrhein-Westfalen (reach 385,669), Hessen (reach 301,876), and Bayern (reach 254,412). These three regions account for the largest share of the active audience.
What other brands do CapCut fans also like?
Beyond CapCut itself, the audience over-indexes on Gmail (4.62×), Video editing (11.57×), Videography (6.55×), and Digital photography (3.45×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for CapCut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.