Lupin Audience in Germany

Lupin has an estimated audience of 639,370 people in Germany. 53.2% are female, 46.8% are male, average age 37.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Eva Green, Charlotte Gainsbourg, Isabelle Huppert, Édith Piaf, Chris Pratt.

The average Lupin fan in Germany is 37.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Eva Green, Charlotte Gainsbourg, Isabelle Huppert, with strongest over-indexing on Eva Green (37.3× the country average). Demographically, the Lupin audience skews balanced with an average age of 37.2, and over-indexes on personality traits such as Tradition, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Lupin fans

Demographic split for Lupin audience in Germany
MetricValue
Female53.2%
Male46.8%
Average age37.2
Estimated audience size639,370

Audience persona

The typical Lupin fan in Germany is balanced, around 37.2 years old, with strong Tradition tendencies and a notable affinity for Eva Green.

Top regions in Germany

Top regions ranked by reach for Lupin in Germany
RegionReachAffinity
Nordrhein-Westfalen310,9321.21×
Bayern204,0521.08×
Baden-Württemberg190,5541.19×
Niedersachsen114,8211.01×
Hessen106,3151.19×
Rheinland-Pfalz59,4341.01×
Berlin58,0431.11×
Sachsen49,9110.87×
Schleswig-Holstein41,1960.98×
Hamburg30,6141.16×
Brandenburg30,2620.83×
Sachsen-Anhalt23,8620.79×
Thüringen22,0650.74×
Mecklenburg-Vorpommern18,3390.82×
Saarland13,6840.95×
Bremen10,7011.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lupin audience
BrandAffinityCategory
Eva Green37.3×Movies & TV
Charlotte Gainsbourg35.56×Movies & TV
Isabelle Huppert38.65×Movies & TV
Édith Piaf20.84×Music & Radio
Chris Pratt13.86×Movies & TV
The Intouchables16.47×Movies & TV
Satire6.38×Literature
Harry Potter2.35×Movies & TV
JetBrains28.8×Technology & Electronics
Lucy Hale18.12×Movies & TV
Jamie Lee Curtis8.15×Movies & TV
German television comedy6.49×Movies & TV
Tagesschau2.14×Movies & TV
Olga Kurylenko11.18×Fashion & Accessoires
Omar Sy11.08×Movies & TV
Austin Powers (film series)14.1×Movies & TV
Ron Perlman13.8×Movies & TV
Andy Samberg12.71×Movies & TV
Jurassic World5.82×Movies & TV
Jon Bernthal7.69×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lupin audience
TraitClusterScore
TraditionCONSERVATISM1.23
Pet OwnershipJOY1.16
LGBTQ+ IdentityOPEN1.15
SustainabilityBALANCE1.14
IndulgenceJOY1.13
Sports ActivityPOWER1.13

Worldwide distribution

Worldwide audience distribution share by country for Lupin
CountryShare
United States10.5%
Brazil10.4%
India8.9%

See Lupin audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Lupin have in Germany?

Lupin has an estimated audience of 639,370 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Lupin fans?

53.2% of Lupin fans are female, 46.8% are male, with an average age of 37.2 years.

Which brands do Lupin fans like most?

Lupin fans show strongest brand affinity for Eva Green (37.3×), Charlotte Gainsbourg (35.56×), and Isabelle Huppert (38.65×) over the country average.

Where do Lupin fans live in Germany?

Lupin fans in Germany are most concentrated in Nordrhein-Westfalen (reach 310,932), Bayern (reach 204,052), and Baden-Württemberg (reach 190,554). These three regions account for the largest share of the active audience.

What other brands do Lupin fans also like?

Beyond Lupin itself, the audience over-indexes on Charlotte Gainsbourg (35.56×), Isabelle Huppert (38.65×), Édith Piaf (20.84×), and Chris Pratt (13.86×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Lupin. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.