Rascasse Audience Intelligence

Mad Max: Fury Road Audience in Germany

A data profile of the people who buy, follow and care about Mad Max: Fury Road in Germany — modelled from more than twelve digital signal sources. Mad Max: Fury Road has an estimated audience of 269,297 people in Germany.

The average Mad Max: Fury Road fan in Germany is 37.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Margot Robbie, Charlize Theron, Ryan Reynolds, with strongest over-indexing on Margot Robbie (116.44× the country average).

Demographically, the Mad Max: Fury Road audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Extroversion, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Mad Max: Fury Road fan in Germany is more male, around 37.4 years old, with strong Extroversion tendencies and a notable affinity for Margot Robbie.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Mad Max: Fury Road profile in Germany.

Audience size
269K
in Germany
Gender
37.3%
62.7% male
Age
37.4
average years
Country rank
#18748
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Mad Max: Fury Road viewers

37.3% are female, 62.7% are male, average age 37.4.

Fig. 02

Gender split

37.3%
Female
62.7%
Male
Demographic split for Mad Max: Fury Road audience in Germany
MetricValue
Female37.3%
Male62.7%
Average age37.4
Estimated audience size269,297
Fig. 03

Age distribution

Ø 37.4
average years
Age distribution of the Mad Max: Fury Road audience in Germany
Age bracketShare%
16-1930%
20-2913%
30-3919%
40-4919%
50+19%
Fig. 04

Worldwide distribution

6.5%

of the worldwide Mad Max: Fury Road audience comes from Germany.

Worldwide audience distribution share by country for Mad Max: Fury Road
CountryShare
United States32.5%
United Kingdom7.6%
France6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Mad Max: Fury Road audience in Germany is strongest.

Fig. 05

Top regions by affinity

Mad Max: Fury Road fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~8K1.22×
02Thüringen~7K1.13×
03Sachsen~10K1.12×
04Brandenburg~9K1.12×
05Mecklenburg-Vorpommern~5K1.10×
06Schleswig-Holstein~9K1.00×
07Niedersachsen~20K0.97×
08Berlin~10K0.97×
09Bayern~40K0.96×
10Saarland~3K0.96×
11Nordrhein-Westfalen~50K0.95×
12Rheinland-Pfalz~10K0.94×
13Hamburg~5K0.91×
14Bremen~2K0.90×
15Baden-Württemberg~30K0.88×
16Hessen~20K0.88×
Fig. 06

Affinity by region

Affinity by region — Mad Max: Fury Road, Germany
0.88×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Mad Max: Fury Road audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Mad Max: Fury Road audience
#·InterestCategoryAffinity×
01Margot RobbieMovies & TV116.44×
02Charlize TheronMovies & TV80.00×
03John Wick 2Movies & TV68.34×
04The TransporterMovies & TV44.99×
05Ryan ReynoldsMovies & TV36.08×
06Suicide SquadMovies & TV32.31×
07Planet of the ApesMovies & TV31.59×
08Kingsman: The Secret ServiceMovies & TV25.27×
09CineworldMovies & TV24.79×
10Anya Taylor-JoyMovies & TV21.64×
11Jared LetoMovies & TV19.60×
12Gal GadotFashion & Accessoires19.34×
13SnowpiercerMovies & TV16.49×
14Dua LipaMusic & Radio9.91×
15Animated moviesMovies & TV5.00×
16Fantasy moviesMovies & TV4.98×
17Horror moviesMovies & TV4.84×
18Bruce WillisMovies & TV4.72×
19Anime moviesMovies & TV4.00×
20Harry PotterMovies & TV3.59×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Mad Max: Fury Road audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Mad Max: Fury Road audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL2.23×
Need for SecurityCONSERVATISM1.77×
PatriotismCONSERVATISM1.72×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Mad Max: Fury Road audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.36×
IndividualismJOY0.43×
Design AffinityPREMIUM0.45×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Mad Max: Fury Road have in Germany?

Mad Max: Fury Road has an estimated audience of 269,297 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Mad Max: Fury Road viewers?

37.3% of Mad Max: Fury Road fans are female, 62.7% are male, with an average age of 37.4 years.

03

Which brands do Mad Max: Fury Road fans like most?

Mad Max: Fury Road fans show strongest brand affinity for Margot Robbie (116.44×), Charlize Theron (80×), and Ryan Reynolds (36.08×) over the country average.

04

Where do Mad Max: Fury Road fans live in Germany?

Mad Max: Fury Road fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~50K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Mad Max: Fury Road fans also like?

Beyond Mad Max: Fury Road itself, the audience over-indexes on Charlize Theron (80×), Ryan Reynolds (36.08×), John Wick 2 (68.34×), and Suicide Squad (32.31×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Mad Max: Fury Road. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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