Mad Max: Fury Road Audience in Germany
Mad Max: Fury Road has an estimated audience of 259,245 people in Germany. 37.3% are female, 62.7% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Gran Torino, Unique Gifts, Trinity Evangelical Divinity School, Haberler, Birthday Gifts.
The average Mad Max: Fury Road fan in Germany is 37.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Gran Torino, Unique Gifts, Trinity Evangelical Divinity School, with strongest over-indexing on Gran Torino (12.12× the country average). Demographically, the Mad Max: Fury Road audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of Mad Max: Fury Road fans
| Metric | Value |
|---|---|
| Female | 37.3% |
| Male | 62.7% |
| Average age | 37.4 |
| Estimated audience size | 259,245 |
Audience persona
The typical Mad Max: Fury Road fan in Germany is more male, around 37.4 years old, with strong Extroversion tendencies and a notable affinity for Gran Torino.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 56,481 | 1× |
| Bayern | 41,156 | 0.99× |
| Baden-Württemberg | 32,192 | 0.91× |
| Niedersachsen | 24,842 | 0.99× |
| Hessen | 21,240 | 1.08× |
| Sachsen | 14,173 | 1.11× |
| Berlin | 13,777 | 1.19× |
| Rheinland-Pfalz | 12,608 | 0.97× |
| Schleswig-Holstein | 8,979 | 0.96× |
| Brandenburg | 8,149 | 1.01× |
| Sachsen-Anhalt | 7,424 | 1.11× |
| Thüringen | 6,679 | 1.01× |
| Hamburg | 5,711 | 0.97× |
| Mecklenburg-Vorpommern | 5,032 | 1.02× |
| Saarland | 2,563 | 0.8× |
| Bremen | 1,951 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gran Torino | 12.12× | Movies & TV |
| Unique Gifts | 2.11× | Shopping |
| Trinity Evangelical Divinity School | 90.66× | Business & Career |
| Haberler | 1.62× | News |
| Birthday Gifts | 1.99× | Kids & Family |
| Personalised Gifts | 1.99× | Home & Garden |
| Corona (band) | 2.33× | Music & Radio |
| Grace Slick | 8.05× | Music & Radio |
| Kippah | 3.51× | Fashion & Accessoires |
| Goma | 6.19× | Travel & Leisure |
| Izamal | 18.45× | Travel & Leisure |
| richard speight jr | 11.5× | Movies & TV |
| Endless Space | 9.57× | Games |
| Gov.uk | 3.12× | Politics & Society |
| The Nice Guys | 2.63× | Movies & TV |
| Academy Award for Best Original Score | 4.59× | Movies & TV |
| Glenn Hughes | 3.52× | Music & Radio |
| Footloose (1984 film) | 2.33× | Movies & TV |
| Goosebumps (film) | 3.85× | Movies & TV |
| Godzilla (1954 film) | 1.91× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 2.48 |
| Patriotism | CONSERVATISM | 1.52 |
| Early Adopter Mentality | POWER | 1.37 |
| Pet Ownership | JOY | 1.26 |
| Need for Security | CONSERVATISM | 1.26 |
| LGBTQ+ Identity | OPEN | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.4% |
| United Kingdom | 7.0% |
| Germany | 6.5% |
See Mad Max: Fury Road audiences in other countries
More Action audiences in Germany
- Harry Potter (28,862,674)
- Godzilla (6,364,894)
- Mission: Impossible (film series) (2,560,075)
- Oblivion (2013 film) (2,489,804)
- James Bond (2,073,433)
Frequently asked questions
How many fans does Mad Max: Fury Road have in Germany?
Mad Max: Fury Road has an estimated audience of 259,245 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mad Max: Fury Road fans?
37.3% of Mad Max: Fury Road fans are female, 62.7% are male, with an average age of 37.4 years.
Which brands do Mad Max: Fury Road fans like most?
Mad Max: Fury Road fans show strongest brand affinity for Gran Torino (12.12×), Unique Gifts (2.11×), and Trinity Evangelical Divinity School (90.66×) over the country average.
Where do Mad Max: Fury Road fans live in Germany?
Mad Max: Fury Road fans in Germany are most concentrated in Nordrhein-Westfalen (reach 56,481), Bayern (reach 41,156), and Baden-Württemberg (reach 32,192). These three regions account for the largest share of the active audience.
What other brands do Mad Max: Fury Road fans also like?
Beyond Mad Max: Fury Road itself, the audience over-indexes on Unique Gifts (2.11×), Trinity Evangelical Divinity School (90.66×), Haberler (1.62×), and Birthday Gifts (1.99×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mad Max: Fury Road. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.