Mad Max: Fury Road Audience in Germany
Mad Max: Fury Road has an estimated audience of 259,245 people in Germany. 37.3% are female, 62.7% are male, average age 37.4. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Margot Robbie, Charlize Theron, Spectre (2015 film), John Wick 2, Gal Gadot.
The average Mad Max: Fury Road fan in Germany is 37.4 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Margot Robbie, Charlize Theron, Spectre (2015 film), with strongest over-indexing on Margot Robbie (90.66× the country average). Demographically, the Mad Max: Fury Road audience skews more male with an average age of 37.4, and over-indexes on personality traits such as Extroversion, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Action
Demographics of Mad Max: Fury Road fans
| Metric | Value |
|---|---|
| Female | 37.3% |
| Male | 62.7% |
| Average age | 37.4 |
| Estimated audience size | 259,245 |
Audience persona
The typical Mad Max: Fury Road fan in Germany is more male, around 37.4 years old, with strong Extroversion tendencies and a notable affinity for Margot Robbie.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 56,481 | 1× |
| Bayern | 41,156 | 0.99× |
| Baden-Württemberg | 32,192 | 0.91× |
| Niedersachsen | 24,842 | 0.99× |
| Hessen | 21,240 | 1.08× |
| Sachsen | 14,173 | 1.11× |
| Berlin | 13,777 | 1.19× |
| Rheinland-Pfalz | 12,608 | 0.97× |
| Schleswig-Holstein | 8,979 | 0.96× |
| Brandenburg | 8,149 | 1.01× |
| Sachsen-Anhalt | 7,424 | 1.11× |
| Thüringen | 6,679 | 1.01× |
| Hamburg | 5,711 | 0.97× |
| Mecklenburg-Vorpommern | 5,032 | 1.02× |
| Saarland | 2,563 | 0.8× |
| Bremen | 1,951 | 0.88× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Margot Robbie | 90.66× | Movies & TV |
| Charlize Theron | 46.26× | Movies & TV |
| Spectre (2015 film) | 87.83× | Movies & TV |
| John Wick 2 | 45.99× | Movies & TV |
| Gal Gadot | 16.76× | Fashion & Accessoires |
| Planet of the Apes | 35.18× | Movies & TV |
| Tom Hardy | 10.94× | Movies & TV |
| Ryan Reynolds | 11.5× | Movies & TV |
| The Transporter | 42.71× | Movies & TV |
| Dua Lipa | 9.8× | Music & Radio |
| Anya Taylor-Joy | 12.79× | Movies & TV |
| Nissan Skyline GT-R | 30.71× | Cars & Mobility |
| Samuel L. Jackson | 13.9× | Movies & TV |
| Cineworld | 18.45× | Movies & TV |
| Snowpiercer | 17.36× | Movies & TV |
| Spy film | 33.7× | Movies & TV |
| Back to the Future | 8.67× | Movies & TV |
| Jake Gyllenhaal | 8.72× | Movies & TV |
| Jared Leto | 8.93× | Movies & TV |
| Harry Potter | 1.63× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Extroversion | THRILL | 2.48 |
| Patriotism | CONSERVATISM | 1.52 |
| Early Adopter Mentality | POWER | 1.37 |
| Pet Ownership | JOY | 1.26 |
| Need for Security | CONSERVATISM | 1.26 |
| LGBTQ+ Identity | OPEN | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 33.4% |
| United Kingdom | 7.0% |
| Germany | 6.5% |
See Mad Max: Fury Road audiences in other countries
More Action audiences in Germany
- Harry Potter (28,862,674)
- Godzilla (6,606,346)
- Mission: Impossible (film series) (2,560,075)
- Oblivion (2013 film) (2,489,804)
- James Bond (2,073,433)
Frequently asked questions
How many fans does Mad Max: Fury Road have in Germany?
Mad Max: Fury Road has an estimated audience of 259,245 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Mad Max: Fury Road fans?
37.3% of Mad Max: Fury Road fans are female, 62.7% are male, with an average age of 37.4 years.
Which brands do Mad Max: Fury Road fans like most?
Mad Max: Fury Road fans show strongest brand affinity for Margot Robbie (90.66×), Charlize Theron (46.26×), and Spectre (2015 film) (87.83×) over the country average.
Where do Mad Max: Fury Road fans live in Germany?
Mad Max: Fury Road fans in Germany are most concentrated in Nordrhein-Westfalen (reach 56,481), Bayern (reach 41,156), and Baden-Württemberg (reach 32,192). These three regions account for the largest share of the active audience.
What other brands do Mad Max: Fury Road fans also like?
Beyond Mad Max: Fury Road itself, the audience over-indexes on Charlize Theron (46.26×), Spectre (2015 film) (87.83×), John Wick 2 (45.99×), and Gal Gadot (16.76×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mad Max: Fury Road. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.