Rascasse Audience Intelligence

Nas Audience in Germany

A data profile of the people who buy, follow and care about Nas in Germany — modelled from more than twelve digital signal sources. Nas has an estimated audience of 832,659 people in Germany.

The average Nas fan in Germany is 40.1 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Nelly, Bone Thugs-n-Harmony, Wale (rapper), with strongest over-indexing on Nelly (98.72× the country average).

Demographically, the Nas audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Family Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Nas fan in Germany is balanced, around 40.1 years old, with strong Family Orientation tendencies and a notable affinity for Nelly.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nas profile in Germany.

Audience size
833K
in Germany
Gender
48.3%
51.7% male
Age
40.1
average years
Country rank
#7615
Person in Germany
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nas fans

48.3% are female, 51.7% are male, average age 40.1.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Nas audience in Germany
MetricValue
Female48.3%
Male51.7%
Average age40.1
Estimated audience size832,659
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Nas audience in Germany
Age bracketShare%
16-1917%
20-2918%
30-3921%
40-4923%
50+21%
Fig. 04

Worldwide distribution

5.1%

of the worldwide Nas audience comes from Germany.

Worldwide audience distribution share by country for Nas
CountryShare
United States24.5%
Japan12.1%
China7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nas audience in Germany is strongest.

Fig. 05

Top regions by affinity

Nas fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~80K1.30×
02Nordrhein-Westfalen~200K1.20×
03Baden-Württemberg~100K1.20×
04Berlin~40K1.19×
05Bayern~200K1.16×
06Rheinland-Pfalz~40K1.08×
07Bremen~7K1.07×
08Hamburg~20K1.03×
09Niedersachsen~80K1.00×
10Sachsen~40K0.97×
11Schleswig-Holstein~30K0.95×
12Brandenburg~20K0.89×
13Thüringen~20K0.84×
14Saarland~8K0.79×
15Sachsen-Anhalt~20K0.74×
16Mecklenburg-Vorpommern~10K0.72×
Fig. 06

Affinity by region

Affinity by region — Nas, Germany
0.72×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nas audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nas audience
#·InterestCategoryAffinity×
01Bone Thugs-n-HarmonyMusic & Radio264.15×
02NellyMusic & Radio98.72×
03Ghostface KillahMusic & Radio87.16×
04Mobb DeepMusic & Radio65.11×
05OutkastMusic & Radio58.54×
06XzibitMusic & Radio45.41×
07AaliyahMusic & Radio40.82×
08Wale (rapper)Music & Radio38.85×
09Metro BoominMusic & Radio35.83×
10Body CountMusic & Radio34.57×
11T.I.Music & Radio23.27×
12Lil' KimMusic & Radio19.29×
13Lauryn HillMusic & Radio18.80×
14Toni BraxtonMusic & Radio17.71×
15PonytailFashion & Accessoires10.27×
16Nina ChubaMusic & Radio3.82×
17Google DriveTechnology & Electronics3.04×
18NatureHome & Garden2.48×
19VacationsTravel & Leisure2.07×
20KauflandShopping1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nas audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Nas audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM1.36×
PatriotismCONSERVATISM1.26×
SpiritualityBALANCE1.17×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Nas audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.64×
Community OrientationOPEN0.69×
ExtroversionTHRILL0.69×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Nas have in Germany?

Nas has an estimated audience of 832,659 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Nas fans?

48.3% of Nas fans are female, 51.7% are male, with an average age of 40.1 years.

03

Which brands do Nas fans like most?

Nas fans show strongest brand affinity for Nelly (98.72×), Bone Thugs-n-Harmony (264.15×), and Wale (rapper) (38.85×) over the country average.

04

Where do Nas fans live in Germany?

Nas fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Nas fans also like?

Beyond Nas itself, the audience over-indexes on Bone Thugs-n-Harmony (264.15×), Wale (rapper) (38.85×), Aaliyah (40.82×), and Mobb Deep (65.11×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Nas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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