Next (TV series) Audience in Germany
Next (TV series) has an estimated audience of 1,879,545 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Loincloth, Weimar Republic, Bury St Edmunds, Bell Helmets, Knauf Insulation.
Next (TV series) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Loincloth. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Loincloth, Weimar Republic, Bury St Edmunds, with strongest over-indexing on Loincloth (20× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of Next (TV series) fans
| Metric | Value |
|---|---|
| Estimated audience size | 1,879,545 |
Audience persona
The typical Next (TV series) fan in Germany shows strong Early Adopter Mentality tendencies and a notable affinity for Loincloth.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 485,492 | 1.18× |
| Bayern | 334,175 | 1.11× |
| Baden-Württemberg | 302,842 | 1.18× |
| Niedersachsen | 191,112 | 1.05× |
| Hessen | 162,671 | 1.14× |
| Rheinland-Pfalz | 111,894 | 1.19× |
| Sachsen | 85,574 | 0.93× |
| Berlin | 72,255 | 0.86× |
| Schleswig-Holstein | 62,441 | 0.93× |
| Brandenburg | 58,560 | 1× |
| Sachsen-Anhalt | 45,455 | 0.93× |
| Thüringen | 44,968 | 0.94× |
| Hamburg | 38,766 | 0.91× |
| Mecklenburg-Vorpommern | 35,580 | 0.99× |
| Saarland | 21,646 | 0.94× |
| Bremen | 11,726 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Loincloth | 20× | Fashion & Accessoires |
| Weimar Republic | 12.89× | Politics & Society |
| Bury St Edmunds | 53.75× | Travel & Leisure |
| Bell Helmets | 20× | Cars & Mobility |
| Knauf Insulation | 20× | Business & Career |
| Kuopio | 20× | Travel & Leisure |
| Home Office | 1.57× | Business & Career |
| Mondovì | 50.37× | Travel & Leisure |
| Natural rubber | 2.65× | Cars & Mobility |
| Progressive rock | 1.79× | Music & Radio |
| Like Dandelion Dust | 19.29× | Movies & TV |
| Kalidou Koulibaly | 20× | Sports |
| Handmade Gifts | 1.94× | Kids & Family |
| Škoda Kodiaq | 1.79× | Cars & Mobility |
| Hebrew College | 50.49× | Business & Career |
| Jalebi | 10.98× | Food & Beverages |
| Personalised Gifts | 1.55× | Home & Garden |
| Uthai Thani Province | 15.26× | Travel & Leisure |
| Jme | 23.97× | Music & Radio |
| Grup Yorum | 11.03× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.73 |
| Sustainability | BALANCE | 1.35 |
| Indulgence | JOY | 1.31 |
| Urban Lifestyle | OPEN | 1.26 |
| Travelling | THRILL | 1.22 |
| Patriotism | CONSERVATISM | 1.21 |
Worldwide distribution
| Country | Share |
|---|---|
| United Kingdom | 66.0% |
| Ireland | 4.9% |
| United States | 4.4% |
See Next (TV series) audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
How to read this data
Audience size is the estimated number of people in Germany who actively search for Next (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.