Next (TV series) Audience in Germany

Next (TV series) has an estimated audience of 1,879,545 people in Germany. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Nicholas Hoult, TikTok, Luther (TV series), Full House, Malcolm in the Middle.

Next (TV series) fans in Germany are concentrated in Nordrhein-Westfalen, with strong brand affinity for Nicholas Hoult. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Nicholas Hoult, TikTok, Luther (TV series), with strongest over-indexing on Nicholas Hoult (50.37× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series

Demographics of Next (TV series) fans

Demographic split for Next (TV series) audience in Germany
MetricValue
Estimated audience size1,879,545

Audience persona

The typical Next (TV series) fan in Germany shows strong Early Adopter Mentality tendencies and a notable affinity for Nicholas Hoult.

Top regions in Germany

Top regions ranked by reach for Next (TV series) in Germany
RegionReachAffinity
Nordrhein-Westfalen485,4921.18×
Bayern334,1751.11×
Baden-Württemberg302,8421.18×
Niedersachsen191,1121.05×
Hessen162,6711.14×
Rheinland-Pfalz111,8941.19×
Sachsen85,5740.93×
Berlin72,2550.86×
Schleswig-Holstein62,4410.93×
Brandenburg58,560
Sachsen-Anhalt45,4550.93×
Thüringen44,9680.94×
Hamburg38,7660.91×
Mecklenburg-Vorpommern35,5800.99×
Saarland21,6460.94×
Bremen11,7260.73×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Next (TV series) audience
BrandAffinityCategory
Nicholas Hoult50.37×Movies & TV
TikTok6.78×Internet & Social Media
Luther (TV series)50.49×Movies & TV
Full House32.04×Movies & TV
Malcolm in the Middle20×Movies & TV
SimCity26.73×Games
General Electric58.02×Home & Garden
One Tree Hill (TV series)20×Movies & TV
Blue Bloods (TV series)20×Movies & TV
New Amsterdam20×Movies & TV
Poste italiane53.75×Business & Career
Basic Instinct20×Movies & TV
Good Will Hunting14.93×Movies & TV
Knight Rider (1982 TV series)20×Movies & TV
Judy Garland13.77×Movies & TV
Big Time Rush20×Movies & TV
Once upon a time20×Movies & TV
Corriere della Sera13.1×News
Il Fatto Quotidiano19.29×News
Brokeback Mountain19.26×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Next (TV series) audience
TraitClusterScore
Early Adopter MentalityPOWER1.73
SustainabilityBALANCE1.35
IndulgenceJOY1.31
Urban LifestyleOPEN1.26
TravellingTHRILL1.22
PatriotismCONSERVATISM1.21

Worldwide distribution

Worldwide audience distribution share by country for Next (TV series)
CountryShare
United Kingdom66.0%
Ireland4.9%
United States4.4%

See Next (TV series) audiences in other countries

More Movies & TV audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for Next (TV series). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.