Nik P. Audience in Germany

Nik P. logo

Nik P. has an estimated audience of 389,872 people in Germany. 69.0% are female, 31.0% are male, average age 45.9. Top regions: Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities: Ross Antony, Sunshine Live, Giovanni Zarrella, Live rock, Academy Award for Best Original Song.

The average Nik P. fan in Germany is 45.9 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Baden-Württemberg, Bayern. Top brand affinities include Ross Antony, Sunshine Live, Giovanni Zarrella, with strongest over-indexing on Ross Antony (105.5× the country average). Demographically, the Nik P. audience skews more female with an average age of 45.9, and over-indexes on personality traits such as LGBTQ+ Identity, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Schlager

Demographics of Nik P. fans

Demographic split for Nik P. audience in Germany
MetricValue
Female69.0%
Male31.0%
Average age45.9
Estimated audience size389,872

Audience persona

The typical Nik P. fan in Germany is more female, around 45.9 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Ross Antony.

Top regions in Germany

Top regions ranked by reach for Nik P. in Germany
RegionReachAffinity
Nordrhein-Westfalen52,8850.62×
Baden-Württemberg49,1800.92×
Bayern48,4290.77×
Sachsen28,4701.49×
Niedersachsen27,7660.73×
Sachsen-Anhalt22,2582.2×
Brandenburg20,5401.7×
Thüringen19,6631.98×
Hessen17,9600.6×
Rheinland-Pfalz14,2760.73×
Mecklenburg-Vorpommern11,5141.55×
Berlin10,4110.6×
Schleswig-Holstein9,3520.67×
Hamburg3,8730.44×
Saarland3,2130.67×
Bremen1,0710.32×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nik P. audience
BrandAffinityCategory
Ross Antony105.5×Movies & TV
Sunshine Live132.52×Music & Radio
Giovanni Zarrella29.59×Music & Radio
Live rock124.08×
Academy Award for Best Original Song177.83×Movies & TV
Stefano Zarrella38.62×Movies & TV
Indira Weis53.68×Music & Radio
Howard Carpendale11.83×Music & Radio
TK Maxx4.53×Shopping
Maite Kelly10.92×Music & Radio
Lieferando.de4.2×Food & Beverages
Carnival11.91×Travel & Leisure
Wolfgang Petry7.84×Music & Radio
Matthias Reim7.86×Music & Radio
Cologne Carnival20×Arts & Culture
Die Giovanni Zarrella Show24.36×Movies & TV
Freeware2.9×Technology & Electronics
Gala2.47×News
MichelleMusic & Radio
Kerstin Ott6.08×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nik P. audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.57
Pet OwnershipJOY1.16
Family OrientationCONSERVATISM1.14
Community OrientationOPEN1.12
TraditionCONSERVATISM1.1
Need for SecurityCONSERVATISM1.06

Worldwide distribution

Worldwide audience distribution share by country for Nik P.
CountryShare
Germany68.2%
Austria23.2%
Switzerland3.7%

See Nik P. audiences in other countries

More Schlager audiences in Germany

Frequently asked questions

How many fans does Nik P. have in Germany?

Nik P. has an estimated audience of 389,872 people in Germany, concentrated in Nordrhein-Westfalen and Baden-Württemberg.

What is the gender split and age of Nik P. fans?

69.0% of Nik P. fans are female, 31.0% are male, with an average age of 45.9 years.

Which brands do Nik P. fans like most?

Nik P. fans show strongest brand affinity for Ross Antony (105.5×), Sunshine Live (132.52×), and Giovanni Zarrella (29.59×) over the country average.

Where do Nik P. fans live in Germany?

Nik P. fans in Germany are most concentrated in Nordrhein-Westfalen (reach 52,885), Baden-Württemberg (reach 49,180), and Bayern (reach 48,429). These three regions account for the largest share of the active audience.

What other brands do Nik P. fans also like?

Beyond Nik P. itself, the audience over-indexes on Sunshine Live (132.52×), Giovanni Zarrella (29.59×), Live rock (124.08×), and Academy Award for Best Original Song (177.83×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Nik P.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.