PENTAGON Audience in Germany
PENTAGON has an estimated audience of 435,875 people in Germany. 79.9% are female, 20.1% are male, average age 26.4. Top brand affinities: Pedro Pascal, T-ara, Jackie Chan, Soompi, BTS.
Top brand affinities include Pedro Pascal, T-ara, Jackie Chan, with strongest over-indexing on Pedro Pascal (37.29× the country average). Demographically, the PENTAGON audience skews more female with an average age of 26.4, and over-indexes on personality traits such as Urban Lifestyle, Sustainability.
Category: Music & Radio · Type: Person · Subtype: K-pop
Demographics of PENTAGON fans
| Metric | Value |
|---|---|
| Female | 79.9% |
| Male | 20.1% |
| Average age | 26.4 |
| Estimated audience size | 435,875 |
Audience persona
The typical PENTAGON fan in Germany is more female, around 26.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Pedro Pascal.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Pedro Pascal | 37.29× | Movies & TV |
| T-ara | 134.32× | Music & Radio |
| Jackie Chan | 24.29× | Movies & TV |
| Soompi | 81.37× | Internet & Social Media |
| BTS | 16.55× | Music & Radio |
| Monsta X | 97.46× | Music & Radio |
| 2PM | 72.73× | Music & Radio |
| Melanie Lynskey | 20× | Movies & TV |
| Alicia Silverstone | 20× | Movies & TV |
| Koreaboo | 48.84× | Internet & Social Media |
| paul smith | 20× | Fashion & Accessoires |
| Trench coat | 31.25× | Fashion & Accessoires |
| Lucy Liu | 19.6× | Movies & TV |
| Sharon Stone | 13.79× | Movies & TV |
| Xabi Alonso | 8.91× | Sports |
| Mnet (TV channel) | 41.5× | Movies & TV |
| Korean drama | 10.13× | Movies & TV |
| Dua Lipa | 9.45× | Music & Radio |
| Rakuten | 11.76× | Shopping |
| Allkpop | 15.57× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Urban Lifestyle | OPEN | 1.33 |
| Sustainability | BALANCE | 1.32 |
| LGBTQ+ Identity | OPEN | 1.22 |
| Social Media Usage | JOY | 1.18 |
| Convenience Orientation | PREMIUM | 1.16 |
| Travelling | THRILL | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.6% |
| India | 10.2% |
| Germany | 6.6% |
See PENTAGON audiences in other countries
More K-pop audiences in Germany
- BTS (1,680,492)
- BLACKPINK (1,411,855)
- B.I (1,214,143)
- BABYMONSTER (331,827)
- Woods (312,152)
How to read this data
Audience size is the estimated number of people in Germany who actively search for PENTAGON. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.