PENTAGON Audience in Germany

PENTAGON logo

PENTAGON has an estimated audience of 435,875 people in Germany. 79.9% are female, 20.1% are male, average age 26.4. Top brand affinities: Grappling, Oliver Kahn, Handmade Gifts, Edvard Grieg, Magazine (band).

Top brand affinities include Grappling, Oliver Kahn, Handmade Gifts, with strongest over-indexing on Grappling (9.45× the country average). Demographically, the PENTAGON audience skews more female with an average age of 26.4, and over-indexes on personality traits such as Urban Lifestyle, Sustainability.

Category: Music & Radio · Type: Person · Subtype: K-pop

Demographics of PENTAGON fans

Demographic split for PENTAGON audience in Germany
MetricValue
Female79.9%
Male20.1%
Average age26.4
Estimated audience size435,875

Audience persona

The typical PENTAGON fan in Germany is more female, around 26.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Grappling.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for PENTAGON audience
BrandAffinityCategory
Grappling9.45×Sports
Oliver Kahn13.8×Sports
Handmade Gifts6.59×Kids & Family
Edvard Grieg25.47×Literature
Magazine (band)11.15×Music & Radio
Hückelhoven13.86×Travel & Leisure
Hirtshals15.52×Travel & Leisure
Progressive rock1.84×Music & Radio
Combat sport1.62×Sports
Ipag Business School20×Business & Career
Ma'an24.29×Travel & Leisure
N'Golo Kanté5.41×Sports
Liberace5.88×Music & Radio
Abancay15.76×Travel & Leisure
Eco Friendly Living3.22×Home & Garden
Oral, Kazakhstan5.95×Travel & Leisure
Fantasy Earth: Zero4.87×Games
Ireen Sheer2.12×Music & Radio
Gruppo Torinese Trasporti13.48×Cars & Mobility
Ipekyol2.76×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by PENTAGON audience
TraitClusterScore
Urban LifestyleOPEN1.33
SustainabilityBALANCE1.32
LGBTQ+ IdentityOPEN1.22
Social Media UsageJOY1.18
Convenience OrientationPREMIUM1.16
TravellingTHRILL1.13

Worldwide distribution

Worldwide audience distribution share by country for PENTAGON
CountryShare
United States46.6%
India10.2%
Germany6.6%

See PENTAGON audiences in other countries

More K-pop audiences in Germany

How to read this data

Audience size is the estimated number of people in Germany who actively search for PENTAGON. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.