Rascasse Audience Intelligence

PENTAGON Audience in Germany

A data profile of the people who buy, follow and care about PENTAGON in Germany — modelled from more than twelve digital signal sources. PENTAGON has an estimated audience of 491,242 people in Germany.

#4among K-pop in Germany#2275among Person in Germany#1352in Music & Radio

The average PENTAGON fan in Germany is 23.0 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include T-ara, Pedro Pascal, 2PM, with strongest over-indexing on T-ara (190× the country average).

Demographically, the PENTAGON audience skews more female with an average age of 23.0, and over-indexes on personality traits such as Individualism, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical PENTAGON fan in Germany is more female, around 23.0 years old, with strong Individualism tendencies and a notable affinity for T-ara.

Category: Music & Radio · Type: Person · Subtype: K-pop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the PENTAGON profile in Germany.

Audience size
491K
in Germany
Gender
86.4%♀
13.6% male
Age
23.0
average years
Country rank
#11914
Person in Germany
Fig. 01

Search interest · 12-month trend

+14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of PENTAGON fans

86.4% are female, 13.6% are male, average age 23.0.

Fig. 02

Gender split

86.4%
Female
13.6%
Male
Demographic split for PENTAGON audience in Germany
MetricValue
Female86.4%
Male13.6%
Average age23.0
Estimated audience size491,242
Fig. 03

Age distribution

Ø 23.0
average years
Age distribution of the PENTAGON audience in Germany
Age bracketShare%
16-1975%
20-2914%
30-397%
40-494%
50+0%
Fig. 04

Worldwide distribution

6.8%

of the worldwide PENTAGON audience comes from Germany.

Worldwide audience distribution share by country for PENTAGON
CountryShare
United States44.1%
India10.7%
Germany6.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the PENTAGON audience in Germany is strongest.

Fig. 05

Top regions by affinity

PENTAGON fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~50K1.14×
02Nordrhein-Westfalen~100K1.13×
03Hessen~40K1.08×
04Rheinland-Pfalz~20K1.03×
05Baden-Württemberg~60K1.01×
06Berlin~20K1.01×
07Bayern~80K1.00×
08Sachsen~20K1.00×
09Hamburg~10K1.00×
10Schleswig-Holstein~20K0.99×
11Brandenburg~10K0.99×
12Saarland~6K0.98×
13Sachsen-Anhalt~10K0.95×
14Thüringen~10K0.93×
15Bremen~4K0.92×
16Mecklenburg-Vorpommern~8K0.89×
Fig. 06

Affinity by region

Affinity by region — PENTAGON, Germany
0.89×1.00×1.14×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the PENTAGON audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for PENTAGON audience
#·InterestCategoryAffinity×
01T-araMusic & Radio190.00×
022PMMusic & Radio169.53×
03SoompiInternet & Social Media116.32×
04KoreabooInternet & Social Media103.89×
05Mnet (TV channel)Movies & TV82.24×
06Trench coatFashion & Accessoires55.35×
07Pedro PascalMovies & TV35.76×
08Lucy LiuMovies & TV26.76×
09NASCARSports22.72×
10Sharon StoneMovies & TV20.00×
11Melanie LynskeyMovies & TV20.00×
12Alicia SilverstoneMovies & TV20.00×
13paul smithFashion & Accessoires19.59×
14Korean dramaMovies & TV14.34×
15Jackie ChanMovies & TV13.84×
16VespaCars & Mobility13.49×
17Angelina JolieMovies & TV12.07×
18Emily BluntMovies & TV11.42×
19Photovoltaic systemHome & Garden8.17×
20Solar powerHome & Garden6.12×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the PENTAGON audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by PENTAGON audience · What stands out
TraitClusterDeviationScore
IndividualismJOY1.87×
Quality AwarenessPREMIUM1.59×
Convenience OrientationPREMIUM1.52×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by PENTAGON audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.74×
IndulgenceJOY0.78×
Sports ActivityPOWER0.81×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does PENTAGON have in Germany?

PENTAGON has an estimated audience of 491,242 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of PENTAGON fans?

86.4% of PENTAGON fans are female, 13.6% are male, with an average age of 23.0 years.

03

Which brands do PENTAGON fans like most?

PENTAGON fans show strongest brand affinity for T-ara (190×), Pedro Pascal (35.76×), and 2PM (169.53×) over the country average.

04

Where do PENTAGON fans live in Germany?

PENTAGON fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~80K), and Baden-Württemberg (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do PENTAGON fans also like?

Beyond PENTAGON itself, the audience over-indexes on Pedro Pascal (35.76×), 2PM (169.53×), Soompi (116.32×), and Koreaboo (103.89×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More K-pop audiences in Germany

See PENTAGON audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for PENTAGON. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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