Rascasse Audience Intelligence

Riverdale Audience in Germany

A data profile of the people who buy, follow and care about Riverdale in Germany — modelled from more than twelve digital signal sources. Riverdale has an estimated audience of 395,400 people in Germany.

The average Riverdale fan in Germany is 27.1 years old, more female, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Ginny And Georgia, Kung Fu (TV series), All American, with strongest over-indexing on Ginny And Georgia (258.9× the country average).

Demographically, the Riverdale audience skews more female with an average age of 27.1, and over-indexes on personality traits such as Early Adopter Mentality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Riverdale fan in Germany is more female, around 27.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Ginny And Georgia.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Riverdale profile in Germany.

Audience size
395K
in Germany
Gender
67.1%
32.9% male
Age
27.1
average years
Country rank
#14139
Movie / TV Show / Series in Germany
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Riverdale viewers

67.1% are female, 32.9% are male, average age 27.1.

Fig. 02

Gender split

67.1%
Female
32.9%
Male
Demographic split for Riverdale audience in Germany
MetricValue
Female67.1%
Male32.9%
Average age27.1
Estimated audience size395,400
Fig. 03

Age distribution

Ø 27.1
average years
Age distribution of the Riverdale audience in Germany
Age bracketShare%
16-1962%
20-2912%
30-3913%
40-498%
50+4%
Fig. 04

Worldwide distribution

5.0%

of the worldwide Riverdale audience comes from Germany.

Worldwide audience distribution share by country for Riverdale
CountryShare
United States30.5%
Brazil9.9%
Germany5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Riverdale audience in Germany is strongest.

Fig. 05

Top regions by affinity

Riverdale fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~100K1.10×
02Niedersachsen~40K1.08×
03Hessen~30K1.03×
04Brandenburg~10K1.03×
05Sachsen-Anhalt~10K1.03×
06Sachsen~20K1.02×
07Thüringen~10K1.02×
08Saarland~5K1.02×
09Rheinland-Pfalz~20K1.01×
10Schleswig-Holstein~10K1.01×
11Mecklenburg-Vorpommern~8K1.01×
12Bremen~3K0.96×
13Berlin~20K0.95×
14Baden-Württemberg~50K0.93×
15Bayern~60K0.92×
16Hamburg~8K0.89×
Fig. 06

Affinity by region

Affinity by region — Riverdale, Germany
0.89×1.00×1.10×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Riverdale audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Riverdale audience
#·InterestCategoryAffinity×
01All AmericanMovies & TV516.54×
02Kung Fu (TV series)Movies & TV450.22×
03Ishigaki, OkinawaPOI282.77×
04wild-flower photographyArts & Culture273.55×
05Ginny And GeorgiaMovies & TV258.90×
06Bert HellingerLiterature229.94×
07In Living ColorMovies & TV180.55×
08I Am Not Okay with ThisMovies & TV142.59×
09Alejandro JodorowskyMovies & TV128.10×
10Pura VidaFashion & Accessoires117.84×
11Mean GirlsMovies & TV68.33×
12Ian SomerhalderMovies & TV60.65×
13Black Mirror (TV series)Movies & TV44.17×
14Uomini e DonneMovies & TV39.02×
15Courteney CoxMovies & TV30.54×
16Ryan GoslingMovies & TV27.48×
17Jessica AlbaMovies & TV15.64×
18Scandal (TV series)Movies & TV14.27×
19Beauty tipsBeauty & Wellness11.71×
20House of the DragonMovies & TV5.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Riverdale audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Riverdale audience · What stands out
TraitClusterDeviationScore
Early Adopter MentalityPOWER1.38×
Design AffinityPREMIUM1.38×
ExtroversionTHRILL1.18×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Riverdale audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.37×
Career OrientationPOWER0.60×
DIY MentalityTHRILL0.63×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Riverdale have in Germany?

Riverdale has an estimated audience of 395,400 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Riverdale viewers?

67.1% of Riverdale fans are female, 32.9% are male, with an average age of 27.1 years.

03

Which brands do Riverdale fans like most?

Riverdale fans show strongest brand affinity for Ginny And Georgia (258.9×), Kung Fu (TV series) (450.22×), and All American (516.54×) over the country average.

04

Where do Riverdale fans live in Germany?

Riverdale fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Riverdale fans also like?

Beyond Riverdale itself, the audience over-indexes on Kung Fu (TV series) (450.22×), All American (516.54×), Ian Somerhalder (60.65×), and Ishigaki, Okinawa (282.77×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Riverdale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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