Riverdale Audience in Germany

Riverdale has an estimated audience of 400,743 people in Germany. 67.1% are female, 32.9% are male, average age 27.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ginny And Georgia, Kung Fu (TV series), All American, Ian Somerhalder, Ishigaki, Okinawa.
The average Riverdale fan in Germany is 27.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ginny And Georgia, Kung Fu (TV series), All American, with strongest over-indexing on Ginny And Georgia (258.9× the country average). Demographically, the Riverdale audience skews more female with an average age of 27.1, and over-indexes on personality traits such as Individualism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Riverdale fans
| Metric | Value |
|---|---|
| Female | 67.1% |
| Male | 32.9% |
| Average age | 27.1 |
| Estimated audience size | 400,743 |
Audience persona
The typical Riverdale fan in Germany is more female, around 27.1 years old, with strong Individualism tendencies and a notable affinity for Ginny And Georgia.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 98,610 | 1.12× |
| Bayern | 60,718 | 0.94× |
| Baden-Württemberg | 52,095 | 0.95× |
| Niedersachsen | 41,848 | 1.08× |
| Hessen | 32,195 | 1.05× |
| Sachsen | 20,395 | 1.04× |
| Rheinland-Pfalz | 20,243 | 1.01× |
| Berlin | 17,744 | 0.99× |
| Schleswig-Holstein | 14,509 | 1.01× |
| Brandenburg | 12,792 | 1.03× |
| Sachsen-Anhalt | 10,313 | 0.99× |
| Thüringen | 10,180 | 1× |
| Hamburg | 8,073 | 0.89× |
| Mecklenburg-Vorpommern | 7,500 | 0.98× |
| Saarland | 4,829 | 0.98× |
| Bremen | 3,205 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ginny And Georgia | 258.9× | Movies & TV |
| Kung Fu (TV series) | 450.22× | Movies & TV |
| All American | 516.54× | Movies & TV |
| Ian Somerhalder | 60.65× | Movies & TV |
| Ishigaki, Okinawa | 282.77× | |
| Black Mirror (TV series) | 44.17× | Movies & TV |
| Bert Hellinger | 229.94× | Literature |
| Ryan Gosling | 27.48× | Movies & TV |
| wild-flower photography | 273.55× | Arts & Culture |
| I Am Not Okay with This | 142.59× | Movies & TV |
| Pura Vida | 117.84× | Fashion & Accessoires |
| Courteney Cox | 30.54× | Movies & TV |
| Uomini e Donne | 39.02× | Movies & TV |
| Alejandro Jodorowsky | 128.1× | Movies & TV |
| Mean Girls | 68.33× | Movies & TV |
| In Living Color | 180.55× | Movies & TV |
| Jessica Alba | 15.64× | Movies & TV |
| Beauty tips | 11.71× | Beauty & Wellness |
| House of the Dragon | 5.87× | Movies & TV |
| Scandal (TV series) | 14.27× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Individualism | JOY | 2.14 |
| Urban Lifestyle | OPEN | 1.58 |
| Early Adopter Mentality | POWER | 1.55 |
| Sustainability | BALANCE | 1.48 |
| Social Media Usage | JOY | 1.46 |
| Design Affinity | PREMIUM | 1.4 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 32.4% |
| Brazil | 10.5% |
| Germany | 5.4% |
See Riverdale audiences in other countries
More TV series audiences in Germany
- Euphoria (17,064,080)
- Natural World (14,669,113)
- Game of Thrones (10,121,751)
- Superman (10,006,308)
- Friends (9,772,934)
Frequently asked questions
How many fans does Riverdale have in Germany?
Riverdale has an estimated audience of 400,743 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Riverdale fans?
67.1% of Riverdale fans are female, 32.9% are male, with an average age of 27.1 years.
Which brands do Riverdale fans like most?
Riverdale fans show strongest brand affinity for Ginny And Georgia (258.9×), Kung Fu (TV series) (450.22×), and All American (516.54×) over the country average.
Where do Riverdale fans live in Germany?
Riverdale fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,610), Bayern (reach 60,718), and Baden-Württemberg (reach 52,095). These three regions account for the largest share of the active audience.
What other brands do Riverdale fans also like?
Beyond Riverdale itself, the audience over-indexes on Kung Fu (TV series) (450.22×), All American (516.54×), Ian Somerhalder (60.65×), and Ishigaki, Okinawa (282.77×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Riverdale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.