Riverdale Audience in Germany

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Riverdale has an estimated audience of 400,743 people in Germany. 67.1% are female, 32.9% are male, average age 27.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Ginny And Georgia, Kung Fu (TV series), All American, Ian Somerhalder, Ishigaki, Okinawa.

The average Riverdale fan in Germany is 27.1 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Ginny And Georgia, Kung Fu (TV series), All American, with strongest over-indexing on Ginny And Georgia (258.9× the country average). Demographically, the Riverdale audience skews more female with an average age of 27.1, and over-indexes on personality traits such as Individualism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Riverdale fans

Demographic split for Riverdale audience in Germany
MetricValue
Female67.1%
Male32.9%
Average age27.1
Estimated audience size400,743

Audience persona

The typical Riverdale fan in Germany is more female, around 27.1 years old, with strong Individualism tendencies and a notable affinity for Ginny And Georgia.

Top regions in Germany

Top regions ranked by reach for Riverdale in Germany
RegionReachAffinity
Nordrhein-Westfalen98,6101.12×
Bayern60,7180.94×
Baden-Württemberg52,0950.95×
Niedersachsen41,8481.08×
Hessen32,1951.05×
Sachsen20,3951.04×
Rheinland-Pfalz20,2431.01×
Berlin17,7440.99×
Schleswig-Holstein14,5091.01×
Brandenburg12,7921.03×
Sachsen-Anhalt10,3130.99×
Thüringen10,180
Hamburg8,0730.89×
Mecklenburg-Vorpommern7,5000.98×
Saarland4,8290.98×
Bremen3,2050.94×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Riverdale audience
BrandAffinityCategory
Ginny And Georgia258.9×Movies & TV
Kung Fu (TV series)450.22×Movies & TV
All American516.54×Movies & TV
Ian Somerhalder60.65×Movies & TV
Ishigaki, Okinawa282.77×
Black Mirror (TV series)44.17×Movies & TV
Bert Hellinger229.94×Literature
Ryan Gosling27.48×Movies & TV
wild-flower photography273.55×Arts & Culture
I Am Not Okay with This142.59×Movies & TV
Pura Vida117.84×Fashion & Accessoires
Courteney Cox30.54×Movies & TV
Uomini e Donne39.02×Movies & TV
Alejandro Jodorowsky128.1×Movies & TV
Mean Girls68.33×Movies & TV
In Living Color180.55×Movies & TV
Jessica Alba15.64×Movies & TV
Beauty tips11.71×Beauty & Wellness
House of the Dragon5.87×Movies & TV
Scandal (TV series)14.27×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Riverdale audience
TraitClusterScore
IndividualismJOY2.14
Urban LifestyleOPEN1.58
Early Adopter MentalityPOWER1.55
SustainabilityBALANCE1.48
Social Media UsageJOY1.46
Design AffinityPREMIUM1.4

Worldwide distribution

Worldwide audience distribution share by country for Riverdale
CountryShare
United States32.4%
Brazil10.5%
Germany5.4%

See Riverdale audiences in other countries

More TV series audiences in Germany

Frequently asked questions

How many fans does Riverdale have in Germany?

Riverdale has an estimated audience of 400,743 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Riverdale fans?

67.1% of Riverdale fans are female, 32.9% are male, with an average age of 27.1 years.

Which brands do Riverdale fans like most?

Riverdale fans show strongest brand affinity for Ginny And Georgia (258.9×), Kung Fu (TV series) (450.22×), and All American (516.54×) over the country average.

Where do Riverdale fans live in Germany?

Riverdale fans in Germany are most concentrated in Nordrhein-Westfalen (reach 98,610), Bayern (reach 60,718), and Baden-Württemberg (reach 52,095). These three regions account for the largest share of the active audience.

What other brands do Riverdale fans also like?

Beyond Riverdale itself, the audience over-indexes on Kung Fu (TV series) (450.22×), All American (516.54×), Ian Somerhalder (60.65×), and Ishigaki, Okinawa (282.77×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Riverdale. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.