A data profile of the people who buy, follow and care about Robert F. Kennedy in Germany — modelled from more than twelve digital signal sources. Robert F. Kennedy has an estimated audience of 248,636 people in Germany.
The average Robert F. Kennedy fan in Germany is 38.9 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Nelly, Bertolt Brecht, Bee Gees, with strongest over-indexing on Nelly (16.96× the country average).
Demographically, the Robert F. Kennedy audience skews more male with an average age of 38.9, and over-indexes on personality traits such as Need for Security, Spirituality.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Robert F. Kennedy fan in Germany is more male, around 38.9 years old, with strong Need for Security tendencies and a notable affinity for Nelly.
The key figures that characterise the Robert F. Kennedy profile in Germany.
26.2% are female, 73.8% are male, average age 38.9.
| Metric | Value |
|---|---|
| Female | 26.2% |
| Male | 73.8% |
| Average age | 38.9 |
| Estimated audience size | 248,636 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 24% | |
| 30-39 | 24% | |
| 40-49 | 21% | |
| 50+ | 16% |
of the worldwide Robert F. Kennedy audience comes from Germany.
| Country | Share |
|---|---|
| China | 19.6% |
| United States | 16.6% |
| India | 5.2% |
Where the Robert F. Kennedy audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Berlin | ~10K | 1.17× | |
| 02 | Hamburg | ~6K | 1.14× | |
| 03 | Bremen | ~2K | 1.14× | |
| 04 | Hessen | ~20K | 1.11× | |
| 05 | Rheinland-Pfalz | ~10K | 1.11× | |
| 06 | Nordrhein-Westfalen | ~60K | 1.08× | |
| 07 | Schleswig-Holstein | ~9K | 1.08× | |
| 08 | Niedersachsen | ~30K | 1.07× | |
| 09 | Bayern | ~40K | 1.05× | |
| 10 | Baden-Württemberg | ~30K | 1.04× | |
| 11 | Saarland | ~3K | 0.93× | |
| 12 | Sachsen | ~10K | 0.87× | |
| 13 | Brandenburg | ~6K | 0.85× | |
| 14 | Sachsen-Anhalt | ~5K | 0.83× | |
| 15 | Thüringen | ~5K | 0.80× | |
| 16 | Mecklenburg-Vorpommern | ~4K | 0.77× |
The strongest cross-interests of the Robert F. Kennedy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Nelly | Music & Radio | 16.96× | ||
| 02 | Bertolt Brecht | Literature | 16.96× | ||
| 03 | Lech Poznań | Sports | 16.96× | ||
| 04 | Victoria Justice | Movies & TV | 14.68× | ||
| 05 | Leroy Merlin | Shopping | 14.49× | ||
| 06 | Neil Diamond | Music & Radio | 13.94× | ||
| 07 | Rose Leslie | Movies & TV | 11.61× | ||
| 08 | Milli Vanilli | Music & Radio | 11.24× | ||
| 09 | Charlie Chaplin | Movies & TV | 10.57× | ||
| 10 | Bee Gees | Music & Radio | 10.14× | ||
| 11 | Cameron Diaz | Movies & TV | 9.25× | ||
| 12 | Che Guevara | Politics & Society | 8.25× | ||
| 13 | Mila Kunis | Movies & TV | 7.51× | ||
| 14 | Onet.pl | News | 7.49× | ||
| 15 | Nicole Kidman | Movies & TV | 7.08× | ||
| 16 | SpVgg Greuther Fürth | Sports | 7.05× | ||
| 17 | Leon Goretzka | Sports | 6.82× | ||
| 18 | Max Verstappen | Sports | 5.53× | ||
| 19 | Whitney Houston | Music & Radio | 5.22× | ||
| 20 | Esso | Cars & Mobility | 4.39× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.61× | |
| Spirituality | BALANCE | 1.45× | |
| Convenience Orientation | PREMIUM | 1.43× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.81× | |
| Mindfulness | BALANCE | 0.87× | |
| Creativity | OPEN | 0.90× |
Robert F. Kennedy has an estimated audience of 248,636 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
26.2% of Robert F. Kennedy fans are female, 73.8% are male, with an average age of 38.9 years.
Robert F. Kennedy fans show strongest brand affinity for Nelly (16.96×), Bertolt Brecht (16.96×), and Bee Gees (10.14×) over the country average.
Robert F. Kennedy fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~60K), Bayern (reach ~40K), and Baden-Württemberg (reach ~30K). These three regions account for the largest share of the active audience.
Beyond Robert F. Kennedy itself, the audience over-indexes on Bertolt Brecht (16.96×), Bee Gees (10.14×), Leroy Merlin (14.49×), and Nicole Kidman (7.08×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Robert F. Kennedy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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