Robert Smith (musician) Audience in Germany
Robert Smith (musician) has an estimated audience of 268,152 people in Germany. 36.8% are female, 63.2% are male, average age 44.2. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Ayrton Senna, Progressive rock, Winemaking, Cyfrowy Polsat, Roaming.
The average Robert Smith (musician) fan in Germany is 44.2 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Ayrton Senna, Progressive rock, Winemaking, with strongest over-indexing on Ayrton Senna (13.48× the country average). Demographically, the Robert Smith (musician) audience skews more male with an average age of 44.2, and over-indexes on personality traits such as Sustainability, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Robert Smith (musician) fans
| Metric | Value |
|---|---|
| Female | 36.8% |
| Male | 63.2% |
| Average age | 44.2 |
| Estimated audience size | 268,152 |
Audience persona
The typical Robert Smith (musician) fan in Germany is more male, around 44.2 years old, with strong Sustainability tendencies and a notable affinity for Ayrton Senna.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 61,140 | 1.04× |
| Bayern | 30,589 | 0.71× |
| Niedersachsen | 25,384 | 0.97× |
| Baden-Württemberg | 24,897 | 0.68× |
| Berlin | 18,144 | 1.51× |
| Hessen | 17,054 | 0.83× |
| Sachsen | 16,323 | 1.24× |
| Brandenburg | 9,934 | 1.19× |
| Rheinland-Pfalz | 9,663 | 0.72× |
| Schleswig-Holstein | 9,274 | 0.96× |
| Sachsen-Anhalt | 7,840 | 1.13× |
| Thüringen | 7,800 | 1.14× |
| Hamburg | 7,169 | 1.18× |
| Mecklenburg-Vorpommern | 4,418 | 0.86× |
| Saarland | 2,648 | 0.8× |
| Bremen | 2,310 | 1.01× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Ayrton Senna | 13.48× | Sports |
| Progressive rock | 2.36× | Music & Radio |
| Winemaking | 3.79× | Food & Beverages |
| Cyfrowy Polsat | 3.74× | Movies & TV |
| Roaming | 1.97× | Technology & Electronics |
| Italian Riviera | 1.55× | Travel & Leisure |
| Univision | 3.28× | Movies & TV |
| Milenio | 5.57× | News |
| Pavia | 1.51× | Travel & Leisure |
| IS (Infinite Stratos) | 1.52× | Literature |
| Geodesy | 2.8× | Business & Career |
| Catania | 2.54× | Travel & Leisure |
| Riffle | 3.7× | Politics & Society |
| Cádiz | 2.23× | Travel & Leisure |
| Cadena SER | 2.05× | Music & Radio |
| Assassin's Creed II: Discovery | 3.21× | Games |
| Assassin's Creed III | 2.51× | Games |
| Brookside | 3.72× | Movies & TV |
| Overtone | 2.26× | Beauty & Wellness |
| Cadena COPE | 1.63× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.77 |
| Urban Lifestyle | OPEN | 1.51 |
| Extroversion | THRILL | 1.2 |
| Convenience Orientation | PREMIUM | 1.18 |
| Social Media Usage | JOY | 1.12 |
| Tradition | CONSERVATISM | 1.07 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.6% |
| United Kingdom | 18.5% |
| Germany | 8.5% |
See Robert Smith (musician) audiences in other countries
- Robert Smith (musician) — United States
- Robert Smith (musician) — United Kingdom
- Robert Smith (musician) — France
- Robert Smith (musician) — Italy
- Robert Smith (musician) — Spain
- Robert Smith (musician) — Brazil
- Robert Smith (musician) — Japan
- Robert Smith (musician) — South Korea
- Robert Smith (musician) — India
More Singer-songwriter audiences in Germany
- Wirtz (6,981,640)
- Gil Ofarim (5,360,176)
- Billie Eilish (2,623,353)
- Diesel (2,382,819)
- Chris Rea (2,309,197)
Frequently asked questions
How many fans does Robert Smith (musician) have in Germany?
Robert Smith (musician) has an estimated audience of 268,152 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Robert Smith (musician) fans?
36.8% of Robert Smith (musician) fans are female, 63.2% are male, with an average age of 44.2 years.
Which brands do Robert Smith (musician) fans like most?
Robert Smith (musician) fans show strongest brand affinity for Ayrton Senna (13.48×), Progressive rock (2.36×), and Winemaking (3.79×) over the country average.
Where do Robert Smith (musician) fans live in Germany?
Robert Smith (musician) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 61,140), Bayern (reach 30,589), and Niedersachsen (reach 25,384). These three regions account for the largest share of the active audience.
What other brands do Robert Smith (musician) fans also like?
Beyond Robert Smith (musician) itself, the audience over-indexes on Progressive rock (2.36×), Winemaking (3.79×), Cyfrowy Polsat (3.74×), and Roaming (1.97×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Robert Smith (musician). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.