Star Wars Rebels Audience in Germany

Star Wars Rebels has an estimated audience of 325,676 people in Germany. 35.8% are female, 64.2% are male, average age 31.1. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Star Wars video games, Star Wars Galaxies, Andor, Star Wars: The Clone Wars (film), Harry Potter.
The average Star Wars Rebels fan in Germany is 31.1 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Star Wars video games, Star Wars Galaxies, Andor, with strongest over-indexing on Star Wars video games (26.07× the country average). Demographically, the Star Wars Rebels audience skews more male with an average age of 31.1, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation
Demographics of Star Wars Rebels fans
| Metric | Value |
|---|---|
| Female | 35.8% |
| Male | 64.2% |
| Average age | 31.1 |
| Estimated audience size | 325,676 |
Audience persona
The typical Star Wars Rebels fan in Germany is more male, around 31.1 years old, with strong Sustainability tendencies and a notable affinity for Star Wars video games.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 84,893 | 1.19× |
| Bayern | 49,340 | 0.94× |
| Baden-Württemberg | 42,328 | 0.95× |
| Niedersachsen | 37,099 | 1.17× |
| Hessen | 27,128 | 1.09× |
| Rheinland-Pfalz | 17,090 | 1.05× |
| Berlin | 16,221 | 1.11× |
| Sachsen | 15,690 | 0.98× |
| Schleswig-Holstein | 13,226 | 1.13× |
| Brandenburg | 9,761 | 0.97× |
| Hamburg | 7,642 | 1.04× |
| Sachsen-Anhalt | 7,332 | 0.87× |
| Thüringen | 6,790 | 0.82× |
| Mecklenburg-Vorpommern | 4,977 | 0.8× |
| Saarland | 3,399 | 0.85× |
| Bremen | 2,871 | 1.03× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Star Wars video games | 26.07× | Games |
| Star Wars Galaxies | 26.37× | Games |
| Andor | 13.98× | Movies & TV |
| Star Wars: The Clone Wars (film) | 18.46× | Movies & TV |
| Harry Potter | 2.12× | Movies & TV |
| Star Wars expanded universe | 19.33× | Movies & TV |
| Transformers (comics) | 8.96× | Literature |
| Superman | 2.83× | Movies & TV |
| The Mandalorian | 9.6× | Movies & TV |
| Peacemaker | 3.21× | Movies & TV |
| Game of Thrones | 2.55× | Movies & TV |
| Star Wars Jedi: Fallen Order | 18.32× | Games |
| Jennifer Connelly | 8.13× | Movies & TV |
| Ewan McGregor | 8.08× | Movies & TV |
| Star Wars: Galaxy of Heroes | 16.37× | Games |
| Adam Driver | 9.7× | Movies & TV |
| Action movies | 2.1× | Movies & TV |
| Star Wars: X-Wing | 16.74× | Games |
| Star Wars | 6.2× | Movies & TV |
| Harrison Ford | 6.34× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 1.4 |
| Early Adopter Mentality | POWER | 1.24 |
| DIY Mentality | THRILL | 1.17 |
| LGBTQ+ Identity | OPEN | 1.15 |
| Social Media Usage | JOY | 1.14 |
| Urban Lifestyle | OPEN | 1.13 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 47.4% |
| United Kingdom | 8.5% |
| Germany | 5.7% |
See Star Wars Rebels audiences in other countries
More Animation audiences in Germany
- Cars (film) (7,618,180)
- Pokémon (5,142,430)
- Happy New Year (2014 film) (3,924,712)
- Spider-Man (2,076,974)
- Stitch! (1,614,641)
Frequently asked questions
How many fans does Star Wars Rebels have in Germany?
Star Wars Rebels has an estimated audience of 325,676 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Star Wars Rebels fans?
35.8% of Star Wars Rebels fans are female, 64.2% are male, with an average age of 31.1 years.
Which brands do Star Wars Rebels fans like most?
Star Wars Rebels fans show strongest brand affinity for Star Wars video games (26.07×), Star Wars Galaxies (26.37×), and Andor (13.98×) over the country average.
Where do Star Wars Rebels fans live in Germany?
Star Wars Rebels fans in Germany are most concentrated in Nordrhein-Westfalen (reach 84,893), Bayern (reach 49,340), and Baden-Württemberg (reach 42,328). These three regions account for the largest share of the active audience.
What other brands do Star Wars Rebels fans also like?
Beyond Star Wars Rebels itself, the audience over-indexes on Star Wars Galaxies (26.37×), Andor (13.98×), Star Wars: The Clone Wars (film) (18.46×), and Harry Potter (2.12×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Star Wars Rebels. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.