Star Wars video games Audience in Germany
Star Wars video games has an estimated audience of 13,384 people in Germany. 26.8% are female, 73.2% are male, average age 34.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Kate Beckinsale, Kelly Osbourne, Star Wars: The Clone Wars (film), Superman, Adam Driver.
The average Star Wars video games fan in Germany is 34.7 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Kate Beckinsale, Kelly Osbourne, Star Wars: The Clone Wars (film), with strongest over-indexing on Kate Beckinsale (27.75× the country average). Demographically, the Star Wars video games audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Star Wars video games fans
| Metric | Value |
|---|---|
| Female | 26.8% |
| Male | 73.2% |
| Average age | 34.7 |
| Estimated audience size | 13,384 |
Audience persona
The typical Star Wars video games fan in Germany is more male, around 34.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Kate Beckinsale.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 110,228 | 1.12× |
| Bayern | 66,055 | 0.92× |
| Baden-Württemberg | 52,538 | 0.86× |
| Niedersachsen | 46,672 | 1.07× |
| Hessen | 32,137 | 0.94× |
| Sachsen | 25,227 | 1.15× |
| Berlin | 21,690 | 1.08× |
| Rheinland-Pfalz | 21,125 | 0.94× |
| Schleswig-Holstein | 17,814 | 1.11× |
| Brandenburg | 13,499 | 0.97× |
| Hamburg | 12,052 | 1.19× |
| Sachsen-Anhalt | 11,488 | 0.99× |
| Thüringen | 10,888 | 0.95× |
| Mecklenburg-Vorpommern | 8,187 | 0.96× |
| Saarland | 5,192 | 0.94× |
| Bremen | 4,685 | 1.22× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Kate Beckinsale | 27.75× | Movies & TV |
| Kelly Osbourne | 20× | Music & Radio |
| Star Wars: The Clone Wars (film) | 29.27× | Movies & TV |
| Superman | 5.77× | Movies & TV |
| Adam Driver | 22.2× | Movies & TV |
| Rosamund Pike | 20× | Movies & TV |
| Lily Allen | 20× | Music & Radio |
| Mark Hamill | 23.52× | Movies & TV |
| Lego Ninjago | 19.66× | Kids & Family |
| World of Warcraft | 6.01× | Games |
| Millie Bobby Brown | 5.81× | Movies & TV |
| Lego Star Wars | 12.15× | Kids & Family |
| Catherine, Duchess of Cambridge | 7.83× | Politics & Society |
| Bryan Ferry | 20× | Music & Radio |
| Lego | 4.2× | Kids & Family |
| X-Men | 13.73× | Movies & TV |
| Magic: The Gathering | 10.98× | Games |
| TechCrunch | 10× | Technology & Electronics |
| Harry Potter | 2× | Movies & TV |
| Guardians of the Galaxy (film) | 10.45× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 8.6 |
| Sports Activity | POWER | 1.52 |
| DIY Mentality | THRILL | 1.48 |
| Sustainability | BALANCE | 1.35 |
| Quality Awareness | PREMIUM | 1.21 |
| Patriotism | CONSERVATISM | 1.12 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 88.5% |
| Canada | 7.9% |
| United Kingdom | 0.7% |
See Star Wars video games audiences in other countries
More Video game audiences in Germany
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- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Star Wars video games have in Germany?
Star Wars video games has an estimated audience of 13,384 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Star Wars video games fans?
26.8% of Star Wars video games fans are female, 73.2% are male, with an average age of 34.7 years.
Which brands do Star Wars video games fans like most?
Star Wars video games fans show strongest brand affinity for Kate Beckinsale (27.75×), Kelly Osbourne (20×), and Star Wars: The Clone Wars (film) (29.27×) over the country average.
Where do Star Wars video games fans live in Germany?
Star Wars video games fans in Germany are most concentrated in Nordrhein-Westfalen (reach 110,228), Bayern (reach 66,055), and Baden-Württemberg (reach 52,538). These three regions account for the largest share of the active audience.
What other brands do Star Wars video games fans also like?
Beyond Star Wars video games itself, the audience over-indexes on Kelly Osbourne (20×), Star Wars: The Clone Wars (film) (29.27×), Superman (5.77×), and Adam Driver (22.2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Star Wars video games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.