Rascasse Audience Intelligence

Super! Audience in Germany

A data profile of the people who buy, follow and care about Super! in Germany — modelled from more than twelve digital signal sources. Super! has an estimated audience of 351,983 people in Germany.

The average Super! fan in Germany is 36.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Rai 1, Sanremo Music Festival, La Stampa, with strongest over-indexing on Rai 1 (176.79× the country average).

Demographically, the Super! audience skews more male with an average age of 36.4, and over-indexes on personality traits such as Career Orientation, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Super! fan in Germany is more male, around 36.4 years old, with strong Career Orientation tendencies and a notable affinity for Rai 1.

Category: Movies & TV · Type: TV Channel

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Super! profile in Germany.

Audience size
352K
in Germany
Gender
44.7%
55.3% male
Age
36.4
average years
Country rank
#15453
TV Channel in Germany
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Super!

44.7% are female, 55.3% are male, average age 36.4.

Fig. 02

Gender split

44.7%
Female
55.3%
Male
Demographic split for Super! audience in Germany
MetricValue
Female44.7%
Male55.3%
Average age36.4
Estimated audience size351,983
Fig. 03

Age distribution

Ø 36.4
average years
Age distribution of the Super! audience in Germany
Age bracketShare%
16-1930%
20-2918%
30-3916%
40-4921%
50+15%
Fig. 04

Worldwide distribution

3.4%

of the worldwide Super! audience comes from Germany.

Worldwide audience distribution share by country for Super!
CountryShare
United States12.0%
Italy5.2%
Spain5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Super! audience in Germany is strongest.

Fig. 05

Top regions by affinity

Super! fans by region: top regions in Germany
#RegionReachAffinity×
01Hessen~40K1.45×
02Berlin~20K1.12×
03Bayern~60K1.06×
04Nordrhein-Westfalen~80K1.01×
05Baden-Württemberg~50K1.01×
06Hamburg~8K0.99×
07Mecklenburg-Vorpommern~7K0.99×
08Niedersachsen~30K0.98×
09Rheinland-Pfalz~20K0.96×
10Thüringen~9K0.96×
11Bremen~3K0.95×
12Brandenburg~10K0.94×
13Sachsen-Anhalt~8K0.93×
14Saarland~4K0.93×
15Sachsen~20K0.92×
16Schleswig-Holstein~10K0.90×
Fig. 06

Affinity by region

Affinity by region — Super!, Germany
0.90×1.00×1.45×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Super! audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Super! audience
#·InterestCategoryAffinity×
01Rai 1Movies & TV176.79×
02Rai 3Movies & TV129.17×
03Maria De FilippiMovies & TV95.73×
04Dries MertensSports74.33×
05AnnalisaMusic & Radio66.72×
06Il MattinoNews56.82×
07Sanremo Music FestivalMusic & Radio51.05×
08Vasco RossiMusic & Radio51.01×
09La StampaNews45.14×
10corriere dello sportSports36.75×
11Adriano CelentanoMusic & Radio27.13×
12Il GiornaleNews26.44×
13Grande FratelloMovies & TV24.10×
14Il Fatto QuotidianoNews19.70×
15Amazon Web ServicesTechnology & Electronics16.59×
16Corriere della SeraNews16.21×
17Eros RamazzottiMusic & Radio13.62×
18Desperate HousewivesMovies & TV9.93×
19Andrea BocelliMusic & Radio9.27×
20CommerzbankBusiness & Career3.11×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Super! audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Super! audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.89×
SpiritualityBALANCE1.88×
TraditionCONSERVATISM1.82×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Super! audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.74×
DIY MentalityTHRILL0.76×
Sports ActivityPOWER0.80×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Super! have in Germany?

Super! has an estimated audience of 351,983 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Super! fans?

44.7% of Super! fans are female, 55.3% are male, with an average age of 36.4 years.

03

Which brands do Super! fans like most?

Super! fans show strongest brand affinity for Rai 1 (176.79×), Sanremo Music Festival (51.05×), and La Stampa (45.14×) over the country average.

04

Where do Super! fans live in Germany?

Super! fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~80K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Super! fans also like?

Beyond Super! itself, the audience over-indexes on Sanremo Music Festival (51.05×), La Stampa (45.14×), Rai 3 (129.17×), and Adriano Celentano (27.13×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Super!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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