The Usual Suspects Audience in Germany
The Usual Suspects has an estimated audience of 141,549 people in Germany. 42.2% are female, 57.8% are male, average age 45.6. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Isola 2000, Moroccan riad, University of Koblenz and Landau, Progressive rock, Zagreb.
The average The Usual Suspects fan in Germany is 45.6 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Isola 2000, Moroccan riad, University of Koblenz and Landau, with strongest over-indexing on Isola 2000 (107.5× the country average). Demographically, the The Usual Suspects audience skews more male with an average age of 45.6, and over-indexes on personality traits such as Early Adopter Mentality, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series
Demographics of The Usual Suspects fans
| Metric | Value |
|---|---|
| Female | 42.2% |
| Male | 57.8% |
| Average age | 45.6 |
| Estimated audience size | 141,549 |
Audience persona
The typical The Usual Suspects fan in Germany is more male, around 45.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Isola 2000.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 65,236 | 1.12× |
| Bayern | 41,404 | 0.97× |
| Baden-Württemberg | 36,381 | 1× |
| Niedersachsen | 26,935 | 1.04× |
| Hessen | 20,406 | 1.01× |
| Rheinland-Pfalz | 15,075 | 1.13× |
| Berlin | 14,138 | 1.19× |
| Sachsen | 11,195 | 0.86× |
| Schleswig-Holstein | 10,738 | 1.13× |
| Brandenburg | 7,608 | 0.92× |
| Hamburg | 7,100 | 1.18× |
| Sachsen-Anhalt | 5,278 | 0.77× |
| Thüringen | 5,134 | 0.76× |
| Mecklenburg-Vorpommern | 3,861 | 0.76× |
| Saarland | 3,294 | 1.01× |
| Bremen | 2,602 | 1.14× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Isola 2000 | 107.5× | Travel & Leisure |
| Moroccan riad | 17.24× | Politics & Society |
| University of Koblenz and Landau | 53.13× | Business & Career |
| Progressive rock | 2.99× | Music & Radio |
| Zagreb | 6.09× | Travel & Leisure |
| Kep Province | 26.06× | Travel & Leisure |
| Haberler | 1.59× | News |
| Personalised Gifts | 2.26× | Home & Garden |
| Urban horticulture | 1.61× | Home & Garden |
| Commercial mortgage | 1.7× | Business & Career |
| Natural rubber | 1.93× | Cars & Mobility |
| Gran Torino | 3.84× | Movies & TV |
| Mustard seed | 7.51× | Food & Beverages |
| The Nice Guys | 3.84× | Movies & TV |
| Mohamed Salah | 2.53× | Sports |
| Information sensitivity | 3.32× | Technology & Electronics |
| Chromebook | 3.84× | Technology & Electronics |
| Gov.uk | 2.79× | Politics & Society |
| Hobby Lobby | 3.26× | Home & Garden |
| Ketchum, Idaho | 14.32× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.54 |
| Sports Activity | POWER | 1.39 |
| Tradition | CONSERVATISM | 1.33 |
| Social Media Usage | JOY | 1.31 |
| Patriotism | CONSERVATISM | 1.27 |
| Sustainability | BALANCE | 1.26 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 29.9% |
| India | 8.6% |
| United Kingdom | 5.3% |
See The Usual Suspects audiences in other countries
More Movies & TV audiences in Germany
- Harry Potter (28,862,674)
- Tagesschau (23,589,817)
- Euphoria (17,064,080)
- Batman (12,967,592)
- Sportschau (12,473,404)
Frequently asked questions
How many fans does The Usual Suspects have in Germany?
The Usual Suspects has an estimated audience of 141,549 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of The Usual Suspects fans?
42.2% of The Usual Suspects fans are female, 57.8% are male, with an average age of 45.6 years.
Which brands do The Usual Suspects fans like most?
The Usual Suspects fans show strongest brand affinity for Isola 2000 (107.5×), Moroccan riad (17.24×), and University of Koblenz and Landau (53.13×) over the country average.
Where do The Usual Suspects fans live in Germany?
The Usual Suspects fans in Germany are most concentrated in Nordrhein-Westfalen (reach 65,236), Bayern (reach 41,404), and Baden-Württemberg (reach 36,381). These three regions account for the largest share of the active audience.
What other brands do The Usual Suspects fans also like?
Beyond The Usual Suspects itself, the audience over-indexes on Moroccan riad (17.24×), University of Koblenz and Landau (53.13×), Progressive rock (2.99×), and Zagreb (6.09×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for The Usual Suspects. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.