Top 14 Dental cares in Germany
This curated ranking covers the 14 largest dental cares in Germany, ordered by estimated audience size from Rascasse's anonymized search-behavior signals. Oral-B, Listerine and Colgate lead the list with a combined estimated audience of 1,966,910 people. Across all 14 entries the average audience size is 217,878, and the largest, Oral-B, reaches around 1,001,048 people in Germany. Audience size is the estimated number of unique people in Germany who actively engage with each dental care, derived from search demand signals. Rankings reflect search-behavior signals collected across Germany and are refreshed weekly.
Ranking
| Rank | Name | Audience size | Country share | Subtype | Category |
|---|---|---|---|---|---|
| 1 |  Oral-B |
1,001,048 | 7.7% | Dental care | Beauty & Wellness |
| 2 |  Listerine |
489,152 | 4.5% | Dental care | Beauty & Wellness |
| 3 |  Colgate |
476,710 | 3.8% | Dental care | Beauty & Wellness |
| 4 |  Elmex |
426,739 | 41.2% | Dental care | Beauty & Wellness |
| 5 |  Sensodyne |
231,802 | 3.0% | Dental care | Beauty & Wellness |
| 6 |  Colgate-Palmolive |
179,528 | 4.8% | Dental care | Beauty & Wellness |
| 7 |  Sonicare |
104,034 | 8.8% | Dental care | Beauty & Wellness |
| 8 |  Close-Up (toothpaste) |
87,208 | 5.6% | Dental care | Beauty & Wellness |
| 9 |  Crest Whitestrips |
33,643 | 33.8% | Dental care | Beauty & Wellness |
| 10 |  Colgate Optic White |
9,018 | 4.9% | Dental care | Beauty & Wellness |
| 11 |  Pepsodent |
6,434 | 1.1% | Dental care | Beauty & Wellness |
| 12 |  Aquafresh |
3,228 | 1.9% | Dental care | Beauty & Wellness |
| 13 |  Ipana |
1,738 | 1.7% | Dental care | Beauty & Wellness |
| 14 |  Sensodyne ME |
20 | 5.6% | Dental care | Beauty & Wellness |
Frequently asked questions
How is this Top 14 list compiled?
Rascasse aggregates anonymized search-behavior signals across Germany and ranks each dental care by its estimated audience size. Only entries with at least 5 measured entities are listed.
How often is the list updated?
The ranking is refreshed weekly from the latest search-behavior data and re-published as a static page.
What is the largest dental care in Germany?
Oral-B currently leads with an estimated audience of 1,001,048 people in Germany.
Methodology
Audience sizes are estimated from anonymized search-behavior signals across Germany. Lists below 5 entries are not published. See methodology for full details.