A data profile of the people who buy, follow and care about FC Barcelona in Denmark — modelled from more than twelve digital signal sources. FC Barcelona has an estimated audience of 710,725 people in Denmark.
FC Barcelona has an estimated audience of 710,725 people in Denmark. 27.9% are female, 72.1% are male, average age 36.6. Top brand affinities: FIFA World Cup, Manchester United F.C., Premier League, UEFA Champions League, Rasmus Højlund.
Top brand affinities include FIFA World Cup, Manchester United F.C., Premier League, with strongest over-indexing on FIFA World Cup (2.98× the country average).
Demographically, the FC Barcelona audience skews more male with an average age of 36.6, and over-indexes on personality traits such as Patriotism, Social Media Usage.
The typical FC Barcelona fan in Denmark is more male, around 36.6 years old, with strong Patriotism tendencies and a notable affinity for FIFA World Cup.
The key figures that characterise the FC Barcelona profile in Denmark.
27.9% are female, 72.1% are male, average age 36.6.
| Metric | Value |
|---|---|
| Female | 27.9% |
| Male | 72.1% |
| Average age | 36.6 |
| Estimated audience size | 710,725 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 23% | |
| 30-39 | 16% | |
| 40-49 | 18% | |
| 50+ | 17% |
of the worldwide FC Barcelona audience comes from Denmark.
| Country | Share |
|---|---|
| United States | 10.6% |
| Spain | 10.1% |
| Indonesia | 4.7% |
The strongest cross-interests of the FC Barcelona audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Neymar | Sports | 3.55× | ||
| 02 | Manchester United F.C. | Sports | 3.19× | ||
| 03 | Manchester City F.C. | Sports | 3.19× | ||
| 04 | Serie A | Sports | 3.02× | ||
| 05 | FIFA World Cup | Sports | 2.98× | ||
| 06 | Cristiano Ronaldo | Sports | 2.97× | ||
| 07 | Premier League | Sports | 2.73× | ||
| 08 | Bundesliga | Sports | 2.61× | ||
| 09 | UEFA Europa League | Sports | 2.58× | ||
| 10 | Arsenal F.C. | Sports | 2.54× | ||
| 11 | UEFA Champions League | Sports | 2.52× | ||
| 12 | Betano | Games | 2.51× | ||
| 13 | Real Madrid C.F. | Sports | 2.50× | ||
| 14 | Rasmus Højlund | Sports | 2.48× | ||
| 15 | Brøndby IF (women) | Sports | 2.47× | ||
| 16 | Liverpool F.C. | Sports | 2.42× | ||
| 17 | Chelsea F.C. | Sports | 2.34× | ||
| 18 | Danish Superliga | Sports | 2.02× | ||
| 19 | Superligaen | Sports | 1.89× | ||
| 20 | Gambling | Games | 1.69× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.94× | |
| Social Media Usage | JOY | 0.81× | |
| Travelling | THRILL | 0.77× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.23× | |
| Luxury Orientation | PREMIUM | 0.42× | |
| Urban Lifestyle | OPEN | 0.55× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Denmark who actively search for FC Barcelona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Denmark. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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