El Comercio (Ecuador) Audience in Spain

El Comercio (Ecuador) has an estimated audience of 5,298,706 people in Spain. 52.7% are female, 47.3% are male, average age 37.7. Top brand affinities: Major League Soccer, ABC, Google Drive, Issey Miyake, Western Union.

Top brand affinities include Major League Soccer, ABC, Google Drive, with strongest over-indexing on Major League Soccer (23.03× the country average). Demographically, the El Comercio (Ecuador) audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Individualism.

Category: News · Type: Website / Newspaper / Magazine

Audience demographics of El Comercio (Ecuador)

Demographic split for El Comercio (Ecuador) audience in Spain
MetricValue
Female52.7%
Male47.3%
Average age37.7
Estimated audience size5,298,706

Audience persona

The typical El Comercio (Ecuador) fan in Spain is balanced, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Major League Soccer.

Top brand affinities of El Comercio (Ecuador) fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for El Comercio (Ecuador) audience
BrandAffinityCategory
Major League Soccer23.03×Sports
ABC7.21×Movies & TV
Google Drive6.39×Technology & Electronics
Issey Miyake11.8×Fashion & Accessoires
Western Union4.62×Business & Career
SC Freiburg20×Sports
Bayer 04 Leverkusen13.53×Sports
Political science3.92×Business & Career
Oysho2.37×Fashion & Accessoires
Champion (sportswear)2.49×Fashion & Accessoires
TikTok1.54×Internet & Social Media
Modern art2.45×Arts & Culture
Isco4.64×Sports
Genetics2.48×Kids & Family
Preventive healthcare2.91×Health
Lollapalooza6.46×Music & Radio
Radio2.27×Technology & Electronics
Rick Owens11.53×Fashion & Accessoires
Carrefour Market2.2×Shopping
Piaget6.41×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by El Comercio (Ecuador) audience
TraitClusterScore
PatriotismCONSERVATISM2.44
IndividualismJOY1.76
SpiritualityBALANCE1.54
Urban LifestyleOPEN1.46
Career OrientationPOWER1.38
TraditionCONSERVATISM1.37

Worldwide distribution

Worldwide audience distribution share by country for El Comercio (Ecuador)
CountryShare
Spain91.0%
United States3.3%
Colombia0.9%

See El Comercio (Ecuador) audiences in other countries

More News audiences in Spain

How to read this data

Audience size is the estimated number of people in Spain who actively search for El Comercio (Ecuador). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.