El Comercio (Ecuador) Audience in Spain
El Comercio (Ecuador) has an estimated audience of 5,298,706 people in Spain. 52.7% are female, 47.3% are male, average age 37.7. Top brand affinities: Google Drive, ABC, Dentistry, SC Freiburg, Western Union.
Top brand affinities include Google Drive, ABC, Dentistry, with strongest over-indexing on Google Drive (9× the country average). Demographically, the El Comercio (Ecuador) audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Early Adopter Mentality.
Category: News · Type: Website / Newspaper / Magazine
Demographics of El Comercio (Ecuador) fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 37.7 |
| Estimated audience size | 5,298,706 |
Audience persona
The typical El Comercio (Ecuador) fan in Spain is balanced, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Google Drive.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Drive | 9× | Technology & Electronics |
| ABC | 7.19× | Movies & TV |
| Dentistry | 6.16× | Business & Career |
| SC Freiburg | 20× | Sports |
| Western Union | 3.52× | Business & Career |
| MSN | 2.28× | News |
| Champion (sportswear) | 2.58× | Fashion & Accessoires |
| Player versus player | 5.75× | Games |
| WebEx | 14.69× | Technology & Electronics |
| Lunch | 2.77× | Food & Beverages |
| Public administration | 4.23× | Business & Career |
| Oysho | 2.13× | Fashion & Accessoires |
| Conforama | 2.49× | Home & Garden |
| UEFA Champions League | 1.55× | Sports |
| Reggaeton | 1.89× | Music & Radio |
| Local food | 2.14× | Food & Beverages |
| Isco | 4.07× | Sports |
| Badoo | 2.22× | Internet & Social Media |
| Wikipedia | 2.05× | Internet & Social Media |
| Manchester City F.C. | 2.42× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.23 |
| Early Adopter Mentality | POWER | 1.43 |
| Community Orientation | OPEN | 1.4 |
| Spirituality | BALANCE | 1.19 |
| Urban Lifestyle | OPEN | 1.19 |
| Career Orientation | POWER | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 91.0% |
| United States | 3.3% |
| Colombia | 0.9% |
See El Comercio (Ecuador) audiences in other countries
- El Comercio (Ecuador) — Germany
- El Comercio (Ecuador) — United States
- El Comercio (Ecuador) — United Kingdom
- El Comercio (Ecuador) — France
- El Comercio (Ecuador) — Italy
- El Comercio (Ecuador) — Brazil
- El Comercio (Ecuador) — Japan
- El Comercio (Ecuador) — South Korea
- El Comercio (Ecuador) — India
- El Comercio (Ecuador) — Canada
- El Comercio (Ecuador) — Mexico
More News audiences in Spain
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- YouTube (16,483,180)
- TikTok (16,200,545)
- La Vanguardia (15,974,041)
- El Confidencial (14,016,156)
How to read this data
Audience size is the estimated number of people in Spain who actively search for El Comercio (Ecuador). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.