Rascasse Audience Intelligence

El Comercio (Ecuador) Audience in Spain

A data profile of the people who buy, follow and care about El Comercio (Ecuador) in Spain — modelled from more than twelve digital signal sources. El Comercio (Ecuador) has an estimated audience of 5,042,949 people in Spain.

El Comercio (Ecuador) has an estimated audience of 5,042,949 people in Spain. 52.7% are female, 47.3% are male, average age 37.7. Top brand affinities: Major League Soccer, ABC, Google Drive, Issey Miyake, SC Freiburg.

Top brand affinities include Major League Soccer, ABC, Google Drive, with strongest over-indexing on Major League Soccer (23.03× the country average).

Demographically, the El Comercio (Ecuador) audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as Patriotism, Individualism.

The typical El Comercio (Ecuador) fan in Spain is balanced, around 37.7 years old, with strong Patriotism tendencies and a notable affinity for Major League Soccer.

Category: News · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the El Comercio (Ecuador) profile in Spain.

Audience size
5M
in Spain
Gender
52.7%
47.3% male
Age
37.7
average years
Country rank
#640
Website / Newspaper / Magazine in Spain
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of El Comercio (Ecuador)

52.7% are female, 47.3% are male, average age 37.7.

Fig. 02

Gender split

52.7%
Female
47.3%
Male
Demographic split for El Comercio (Ecuador) audience in Spain
MetricValue
Female52.7%
Male47.3%
Average age37.7
Estimated audience size5,042,949
Fig. 03

Age distribution

Ø 37.7
average years
Age distribution of the El Comercio (Ecuador) audience in Spain
Age bracketShare%
16-1920%
20-2923%
30-3922%
40-4922%
50+14%
Fig. 04

Worldwide distribution

90.3%

of the worldwide El Comercio (Ecuador) audience comes from Spain.

Worldwide audience distribution share by country for El Comercio (Ecuador)
CountryShare
Spain90.3%
United States3.6%
Colombia0.9%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the El Comercio (Ecuador) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for El Comercio (Ecuador) audience
#·InterestCategoryAffinity×
01Major League SoccerSports23.03×
02SC FreiburgSports20.00×
03Bayer 04 LeverkusenSports13.53×
04Issey MiyakeFashion & Accessoires11.80×
05Rick OwensFashion & Accessoires11.53×
06ABCMovies & TV7.21×
07LollapaloozaMusic & Radio6.46×
08PiagetFashion & Accessoires6.41×
09Google DriveTechnology & Electronics6.39×
10IscoSports4.64×
11Western UnionBusiness & Career4.62×
12Political scienceBusiness & Career3.92×
13Preventive healthcareHealth2.91×
14GeneticsKids & Family2.48×
15Modern artArts & Culture2.45×
16OyshoFashion & Accessoires2.37×
17RadioTechnology & Electronics2.27×
18Deal of the dayShopping2.12×
19ReligionBusiness & Career1.82×
20TikTokInternet & Social Media1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the El Comercio (Ecuador) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by El Comercio (Ecuador) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.44×
IndividualismJOY1.76×
SpiritualityBALANCE1.54×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by El Comercio (Ecuador) audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.67×
CreativityOPEN0.79×
Price SensitivityPREMIUM0.81×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Spain who actively search for El Comercio (Ecuador). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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