Rascasse Audience Intelligence

Revolut Target Market in Spain

A data profile of the people who buy, follow and care about Revolut in Spain — modelled from more than twelve digital signal sources. Revolut has an estimated audience of 2,400,872 people in Spain.

Revolut has an estimated audience of 2,400,872 people in Spain. 53.8% are female, 46.2% are male, average age 44.7. Top brand affinities: Mobile payment, Savings bank, Deutsche Bank, Debit card, Retail banking.

Top brand affinities include Mobile payment, Savings bank, Deutsche Bank, with strongest over-indexing on Mobile payment (20.75× the country average).

Demographically, the Revolut audience skews balanced with an average age of 44.7, and over-indexes on personality traits such as Career Orientation, Risk Appetite.

The typical Revolut fan in Spain is balanced, around 44.7 years old, with strong Career Orientation tendencies and a notable affinity for Mobile payment.

Category: Business & Career · Type: Brand · Subtype: Broker / Crypto

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Revolut profile in Spain.

Audience size
2.4M
in Spain
Gender
53.8%
46.2% male
Age
44.7
average years
Country rank
#1649
Brand in Spain
Fig. 01

Search interest · 12-month trend

+37%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Revolut

53.8% are female, 46.2% are male, average age 44.7.

Fig. 02

Gender split

53.8%
Female
46.2%
Male
Demographic split for Revolut audience in Spain
MetricValue
Female53.8%
Male46.2%
Average age44.7
Estimated audience size2,400,872
Fig. 03

Age distribution

Ø 44.7
average years
Age distribution of the Revolut audience in Spain
Age bracketShare%
16-1910%
20-2915%
30-3918%
40-4925%
50+33%
Fig. 04

Worldwide distribution

7.2%

of the worldwide Revolut audience comes from Spain.

Worldwide audience distribution share by country for Revolut
CountryShare
United Kingdom12.4%
France10.6%
Italy9.3%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Revolut audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Revolut audience
#·InterestCategoryAffinity×
01Deutsche BankBusiness & Career76.36×
02Savings bankBusiness & Career50.16×
03Consumer protectionPolitics & Society25.93×
04Debit cardBusiness & Career22.41×
05Mobile paymentBusiness & Career20.75×
06Bank accountBusiness & Career20.72×
07Mobile bankingBusiness & Career19.33×
08Retail bankingBusiness & Career18.73×
09American ExpressBusiness & Career11.74×
10Forex Online TradingBusiness & Career11.44×
11MasterCardBusiness & Career8.53×
12Online bankingBusiness & Career6.86×
13Visa Inc.Business & Career6.84×
14BankingBusiness & Career5.46×
15Employment websiteBusiness & Career4.89×
16Master of Business AdministrationBusiness & Career4.37×
17Credit (finance)Business & Career4.08×
18Credit cardsBusiness & Career3.94×
19Banco SabadellBusiness & Career2.43×
20Personal financeBusiness & Career2.01×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Revolut audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Revolut audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.51×
Risk AppetiteTHRILL2.42×
IndulgenceJOY1.78×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Revolut audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.74×
MindfulnessBALANCE0.80×
DIY MentalityTHRILL0.82×
1.00× baseline
Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Spain who actively search for Revolut. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →