A data profile of the people who buy, follow and care about Cat food in Finland — modelled from more than twelve digital signal sources. Cat food has an estimated audience of 485,828 people in Finland.
Cat food has an estimated audience of 485,828 people in Finland. 73.6% are female, 26.4% are male, average age 43.5. Top brand affinities: Price, Washing machine, Dog food, Pet store, Laundry.
Top brand affinities include Price, Washing machine, Dog food, with strongest over-indexing on Price (4.7× the country average).
Demographically, the Cat food audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Travelling.
The typical Cat food fan in Finland is more female, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Price.
The key figures that characterise the Cat food profile in Finland.
73.6% are female, 26.4% are male, average age 43.5.
| Metric | Value |
|---|---|
| Female | 73.6% |
| Male | 26.4% |
| Average age | 43.5 |
| Estimated audience size | 485,828 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 13% | |
| 20-29 | 16% | |
| 30-39 | 16% | |
| 40-49 | 22% | |
| 50+ | 33% |
of the worldwide Cat food audience comes from Finland.
| Country | Share |
|---|---|
| United States | 21.6% |
| Japan | 12.8% |
| Germany | 5.4% |
The strongest cross-interests of the Cat food audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mug | Food & Beverages | 5.54× | ||
| 02 | Blender | Home & Garden | 5.24× | ||
| 03 | Washing machine | Home & Garden | 5.23× | ||
| 04 | Laundry | Home & Garden | 5.19× | ||
| 05 | Hypermarket | Shopping | 4.82× | ||
| 06 | Price | Shopping | 4.70× | ||
| 07 | Dog food | Pets & Animals | 3.64× | ||
| 08 | Pet store | Pets & Animals | 3.31× | ||
| 09 | Houseplant | Home & Garden | 3.01× | ||
| 10 | Poodle | Pets & Animals | 2.84× | ||
| 11 | Dog breeding | Pets & Animals | 2.83× | ||
| 12 | Border Collie | Pets & Animals | 2.79× | ||
| 13 | Dog health | Pets & Animals | 2.68× | ||
| 14 | Flowering plant | Home & Garden | 2.64× | ||
| 15 | Water | Food & Beverages | 2.19× | ||
| 16 | Hobby | Home & Garden | 1.94× | ||
| 17 | Cats | Pets & Animals | 1.84× | ||
| 18 | MTV | Movies & TV | 1.54× | ||
| 19 | Coffeehouses | Food & Beverages | 1.54× | ||
| 20 | Dogs | Pets & Animals | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.69× | |
| Travelling | THRILL | 1.48× | |
| Need for Security | CONSERVATISM | 1.48× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.74× | |
| Urban Lifestyle | OPEN | 0.85× | |
| Early Adopter Mentality | POWER | 0.94× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for Cat food. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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