A data profile of the people who buy, follow and care about Chemical substance in France — modelled from more than twelve digital signal sources. Chemical substance has an estimated audience of 2,304,315 people in France.
Chemical substance has an estimated audience of 2,304,315 people in France. 58.4% are female, 41.6% are male, average age 41.7. Top brand affinities: Love & Sex, Christmas Gift, Kitchen garden, Broadcasting of sports events, Dentistry.
Top brand affinities include Love & Sex, Christmas Gift, Kitchen garden, with strongest over-indexing on Love & Sex (157.08× the country average).
Demographically, the Chemical substance audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Mindfulness, Quality Awareness.
The typical Chemical substance fan in France is more female, around 41.7 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Chemical substance profile in France.
58.4% are female, 41.6% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 58.4% |
| Male | 41.6% |
| Average age | 41.7 |
| Estimated audience size | 2,304,315 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 21% | |
| 50+ | 26% |
of the worldwide Chemical substance audience comes from France.
| Country | Share |
|---|---|
| United States | 23.1% |
| United Kingdom | 4.7% |
| India | 4.0% |
The strongest cross-interests of the Chemical substance audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 157.08× | ||
| 02 | Selfridges | Shopping | 136.73× | ||
| 03 | Christmas Gift | Kids & Family | 21.20× | ||
| 04 | Myspace | Internet & Social Media | 20.00× | ||
| 05 | Winx Club | Movies & TV | 20.00× | ||
| 06 | ICarly | Movies & TV | 20.00× | ||
| 07 | Big Time Rush | Movies & TV | 18.84× | ||
| 08 | Christmas tree | Kids & Family | 16.92× | ||
| 09 | Broadcasting of sports events | Movies & TV | 14.67× | ||
| 10 | Dentistry | Business & Career | 14.06× | ||
| 11 | Rose | Home & Garden | 12.88× | ||
| 12 | Kitchen garden | Home & Garden | 12.45× | ||
| 13 | Mojito | Food & Beverages | 11.81× | ||
| 14 | Girl power | Politics & Society | 10.60× | ||
| 15 | Zoom lens | Technology & Electronics | 9.71× | ||
| 16 | New Testament | Politics & Society | 8.83× | ||
| 17 | Breast Cancer awareness | Health | 8.74× | ||
| 18 | Hormone | Health | 8.49× | ||
| 19 | Improvisation | Music & Radio | 6.61× | ||
| 20 | Tinder | Internet & Social Media | 4.37× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 1.90× | |
| Quality Awareness | PREMIUM | 1.68× | |
| Community Orientation | OPEN | 1.59× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Social Media Usage | JOY | 0.91× | |
| Patriotism | CONSERVATISM | 0.92× | |
| Family Orientation | CONSERVATISM | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Chemical substance. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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