Rascasse Audience Intelligence

FC Barcelona Audience in France

A data profile of the people who buy, follow and care about FC Barcelona in France — modelled from more than twelve digital signal sources. FC Barcelona has an estimated audience of 4,547,225 people in France.

The average FC Barcelona fan in France is 34.5 years old, more male, and lives primarily in Île-de-France.

The audience is concentrated in Île-de-France, Occitanie, Auvergne-Rhône-Alpes.

Top brand affinities include FIFA World Cup, Real Madrid C.F., UEFA Champions League, with strongest over-indexing on FIFA World Cup (2.45× the country average).

Demographically, the FC Barcelona audience skews more male with an average age of 34.5, and over-indexes on personality traits such as Social Media Usage, Sports Activity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

The typical FC Barcelona fan in France is more male, around 34.5 years old, with strong Social Media Usage tendencies and a notable affinity for FIFA World Cup.

Category: Sports · Type: Team · Subtype: Soccer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FC Barcelona profile in France.

Audience size
4.5M
in France
Gender
31.2%
68.8% male
Age
34.5
average years
Country rank
#848
Team in France
Fig. 01

Search interest · 12-month trend

-50%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of FC Barcelona fans

31.2% are female, 68.8% are male, average age 34.5.

Fig. 02

Gender split

31.2%
Female
68.8%
Male
Demographic split for FC Barcelona audience in France
MetricValue
Female31.2%
Male68.8%
Average age34.5
Estimated audience size4,547,225
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the FC Barcelona audience in France
Age bracketShare%
16-1929%
20-2926%
30-3918%
40-4914%
50+13%
Fig. 04

Worldwide distribution

1.8%

of the worldwide FC Barcelona audience comes from France.

Worldwide audience distribution share by country for FC Barcelona
CountryShare
United States10.5%
Spain10.1%
Indonesia4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the France average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FC Barcelona audience in France is strongest.

Fig. 05

Top regions by affinity

FC Barcelona fans by region: top regions in France
#RegionReachAffinity×
01Île-de-France~1.5M1.90×
02Occitanie~600K1.58×
03Provence-Alpes-Côte d'Azur~400K1.20×
04Auvergne-Rhône-Alpes~600K1.07×
05Grand Est~400K1.06×
06Nouvelle-Aquitaine~400K0.96×
07Hauts-de-France~400K0.89×
08Corsica~20K0.80×
09Centre-Val de Loire~100K0.75×
10Pays de la Loire~200K0.74×
11Brittany~200K0.72×
12Normandy~200K0.71×
13Bourgogne-Franche-Comté~100K0.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FC Barcelona audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FC Barcelona audience
#·InterestCategoryAffinity×
01Liverpool F.C.Sports3.36×
02NeymarSports3.32×
03A.C. MilanSports2.73×
04Juventus F.C.Sports2.68×
05Manchester United F.C.Sports2.63×
06BundesligaSports2.55×
07Premier LeagueSports2.54×
08FC Bayern MunichSports2.52×
09UEFA Europa LeagueSports2.49×
10Manchester City F.C.Sports2.46×
11FIFA World CupSports2.45×
12Serie ASports2.39×
13UEFA Champions LeagueSports2.35×
14Cristiano RonaldoSports2.35×
15Real Madrid C.F.Sports2.30×
16Kylian MbappéSports2.27×
17Foot MercatoSports1.96×
18Top 14Sports1.90×
19Ligue 1Sports1.72×
20Paris Saint-GermainSports1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FC Barcelona audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by FC Barcelona audience · What stands out
TraitClusterDeviationScore
Social Media UsageJOY0.96×
Sports ActivityPOWER0.96×
Early Adopter MentalityPOWER0.94×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by FC Barcelona audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.72×
SustainabilityBALANCE0.73×
TravellingTHRILL0.74×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does FC Barcelona have in France?

FC Barcelona has an estimated audience of 4,547,225 people in France, concentrated in Île-de-France and Occitanie.

02

What is the gender split and age of FC Barcelona fans?

31.2% of FC Barcelona fans are female, 68.8% are male, with an average age of 34.5 years.

03

Which brands do FC Barcelona fans like most?

FC Barcelona fans show strongest brand affinity for FIFA World Cup (2.45×), Real Madrid C.F. (2.3×), and UEFA Champions League (2.35×) over the country average.

04

Where do FC Barcelona fans live in France?

FC Barcelona fans in France are most concentrated in Île-de-France (reach ~1.5M), Occitanie (reach ~600K), and Auvergne-Rhône-Alpes (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do FC Barcelona fans also like?

Beyond FC Barcelona itself, the audience over-indexes on Real Madrid C.F. (2.3×), UEFA Champions League (2.35×), Paris Saint-Germain (1.61×), and Ligue 1 (1.72×) compared to the France average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in France who actively search for FC Barcelona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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