A data profile of the people who buy, follow and care about Live events in France — modelled from more than twelve digital signal sources. Live events has an estimated audience of 25,347,371 people in France.
The average Live events fan in France is 41.3 years old, balanced, and lives primarily in Île-de-France.
The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Normandy.
Top brand affinities include Love & Sex, Christmas Gift, Christmas tree, with strongest over-indexing on Love & Sex (313.45× the country average).
Demographically, the Live events audience skews balanced with an average age of 41.3, and over-indexes on personality traits such as Mindfulness, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Live events fan in France is balanced, around 41.3 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Live events profile in France.
54.2% are female, 45.8% are male, average age 41.3.
| Metric | Value |
|---|---|
| Female | 54.2% |
| Male | 45.8% |
| Average age | 41.3 |
| Estimated audience size | 25,347,371 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 20% | |
| 50+ | 27% |
of the worldwide Live events audience comes from France.
| Country | Share |
|---|---|
| United States | 18.6% |
| Japan | 6.9% |
| China | 5.5% |
Where the Live events audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Normandy | ~2.5M | 3.24× | |
| 02 | Île-de-France | ~5.5M | 1.18× | |
| 03 | Centre-Val de Loire | ~900K | 0.97× | |
| 04 | Bourgogne-Franche-Comté | ~1M | 0.96× | |
| 05 | Pays de la Loire | ~1.5M | 0.94× | |
| 06 | Brittany | ~1M | 0.94× | |
| 07 | Grand Est | ~2M | 0.93× | |
| 08 | Provence-Alpes-Côte d'Azur | ~1.5M | 0.92× | |
| 09 | Hauts-de-France | ~2M | 0.91× | |
| 10 | Occitanie | ~2M | 0.91× | |
| 11 | Nouvelle-Aquitaine | ~2M | 0.90× | |
| 12 | Auvergne-Rhône-Alpes | ~2.5M | 0.88× |
The strongest cross-interests of the Live events audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Love & Sex | Kids & Family | 313.45× | ||
| 02 | Selfridges | Shopping | 290.80× | ||
| 03 | Christmas Gift | Kids & Family | 37.98× | ||
| 04 | Christmas tree | Kids & Family | 33.60× | ||
| 05 | Plants vs. Zombies | Games | 29.95× | ||
| 06 | Girl power | Politics & Society | 21.91× | ||
| 07 | Breast Cancer awareness | Health | 13.88× | ||
| 08 | Broadcasting of sports events | Movies & TV | 11.69× | ||
| 09 | Sexology | Kids & Family | 11.69× | ||
| 10 | Modanisa | Fashion & Accessoires | 10.96× | ||
| 11 | Sustainable products | Politics & Society | 9.50× | ||
| 12 | Kitchen garden | Home & Garden | 8.77× | ||
| 13 | Raincoat | Fashion & Accessoires | 8.77× | ||
| 14 | Dentistry | Business & Career | 8.04× | ||
| 15 | Zoom lens | Technology & Electronics | 8.04× | ||
| 16 | Psychological horror | Health | 8.04× | ||
| 17 | Islamic banking | Business & Career | 7.30× | ||
| 18 | Single-lens reflex camera | Technology & Electronics | 6.65× | ||
| 19 | Hormone | Health | 6.32× | ||
| 20 | Doctor of Medicine | Business & Career | 6.32× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 2.99× | |
| Patriotism | CONSERVATISM | 1.81× | |
| Career Orientation | POWER | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 0.90× | |
| Price Sensitivity | PREMIUM | 0.93× | |
| Need for Security | CONSERVATISM | 0.94× |
Live events has an estimated audience of 25,347,371 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.
54.2% of Live events fans are female, 45.8% are male, with an average age of 41.3 years.
Live events fans show strongest brand affinity for Love & Sex (313.45×), Christmas Gift (37.98×), and Christmas tree (33.6×) over the country average.
Live events fans in France are most concentrated in Île-de-France (reach ~5.5M), Auvergne-Rhône-Alpes (reach ~2.5M), and Normandy (reach ~2.5M). These three regions account for the largest share of the active audience.
Beyond Live events itself, the audience over-indexes on Christmas Gift (37.98×), Christmas tree (33.6×), Girl power (21.91×), and Broadcasting of sports events (11.69×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Live events. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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