Rhythm and blues music Audience in France

Rhythm and blues music has an estimated audience of 8,560,356 people in France. 48.5% are female, 51.5% are male, average age 38.0. Top regions: Île-de-France, Auvergne-Rhône-Alpes, Occitanie. Top brand affinities: Charlotte Cardin, WeTransfer, Mireille Mathieu, ICloud, Julien Clerc.

The average Rhythm and blues music fan in France is 38.0 years old, balanced, and lives primarily in Île-de-France. The audience is concentrated in Île-de-France, Auvergne-Rhône-Alpes, Occitanie. Top brand affinities include Charlotte Cardin, WeTransfer, Mireille Mathieu, with strongest over-indexing on Charlotte Cardin (1.57× the country average). Demographically, the Rhythm and blues music audience skews balanced with an average age of 38.0, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Rhythm and blues music fans

Demographic split for Rhythm and blues music audience in France
MetricValue
Female48.5%
Male51.5%
Average age38.0
Estimated audience size8,560,356

Audience persona

The typical Rhythm and blues music fan in France is balanced, around 38.0 years old, with strong Patriotism tendencies and a notable affinity for Charlotte Cardin.

Top regions in France

Top regions ranked by reach for Rhythm and blues music in France
RegionReachAffinity
Île-de-France2,238,1141.46×
Auvergne-Rhône-Alpes890,9500.88×
Occitanie735,7700.99×
Grand Est694,281
Provence-Alpes-Côte d'Azur636,607
Hauts-de-France576,0870.76×
Nouvelle-Aquitaine565,1690.75×
Brittany309,6070.74×
Pays de la Loire305,8640.64×
Normandy246,1990.59×
Centre-Val de Loire233,5250.72×
Bourgogne-Franche-Comté221,3960.64×
Corsica119,1782.8×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Rhythm and blues music audience
BrandAffinityCategory
Charlotte Cardin1.57×Music & Radio
WeTransfer1.58×Internet & Social Media
Mireille Mathieu1.53×Music & Radio
ICloud1.66×Technology & Electronics
Julien Clerc1.59×Music & Radio
Carla Bruni1.53×Fashion & Accessoires
Rhianna (singer)1.78×Music & Radio
Vanessa Bruno1.53×Fashion & Accessoires
Véronique Sanson1.62×Music & Radio
Miou-Miou2.18×Movies & TV
France Gall1.6×Music & Radio
Christina Ricci1.93×Movies & TV
Isabelle Adjani1.64×Movies & TV
Laurent Voulzy1.63×Music & Radio
Francis Cabrel1.66×Music & Radio
Emmanuelle Béart1.71×Movies & TV
Handmade Crafts1.55×Kids & Family
Gerard Darel1.57×Fashion & Accessoires
Pierre Niney1.51×Movies & TV
Gérard Jugnot1.62×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Rhythm and blues music audience
TraitClusterScore
PatriotismCONSERVATISM38.02
Urban LifestyleOPEN7.99
MindfulnessBALANCE1.93
Community OrientationOPEN1.56
IndulgenceJOY1.39
ExtroversionTHRILL1.13

Worldwide distribution

Worldwide audience distribution share by country for Rhythm and blues music
CountryShare
United States24.9%
Brazil5.1%
Italy4.4%

See Rhythm and blues music audiences in other countries

More Musical genre audiences in France

Frequently asked questions

How many fans does Rhythm and blues music have in France?

Rhythm and blues music has an estimated audience of 8,560,356 people in France, concentrated in Île-de-France and Auvergne-Rhône-Alpes.

What is the gender split and age of Rhythm and blues music fans?

48.5% of Rhythm and blues music fans are female, 51.5% are male, with an average age of 38.0 years.

Which brands do Rhythm and blues music fans like most?

Rhythm and blues music fans show strongest brand affinity for Charlotte Cardin (1.57×), WeTransfer (1.58×), and Mireille Mathieu (1.53×) over the country average.

Where do Rhythm and blues music fans live in France?

Rhythm and blues music fans in France are most concentrated in Île-de-France (reach 2,238,114), Auvergne-Rhône-Alpes (reach 890,950), and Occitanie (reach 735,770). These three regions account for the largest share of the active audience.

What other brands do Rhythm and blues music fans also like?

Beyond Rhythm and blues music itself, the audience over-indexes on WeTransfer (1.58×), Mireille Mathieu (1.53×), ICloud (1.66×), and Julien Clerc (1.59×) compared to the France average.

How to read this data

Audience size is the estimated number of people in France who actively search for Rhythm and blues music. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.