Textile Audience in France
Textile has an estimated audience of 6,182,296 people in France. 67.1% are female, 32.9% are male, average age 42.4. Top brand affinities: Love & Sex, Christmas Gift, Christmas tree, Girl power, Selfridges.
Top brand affinities include Love & Sex, Christmas Gift, Christmas tree, with strongest over-indexing on Love & Sex (277.69× the country average). Demographically, the Textile audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Mindfulness, Design Affinity.
Category: Fashion & Accessoires · Type: Topic
Demographics of Textile fans
| Metric | Value |
|---|---|
| Female | 67.1% |
| Male | 32.9% |
| Average age | 42.4 |
| Estimated audience size | 6,182,296 |
Audience persona
The typical Textile fan in France is more female, around 42.4 years old, with strong Mindfulness tendencies and a notable affinity for Love & Sex.
Top brand affinities of Textile fans
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Love & Sex | 277.69× | Kids & Family |
| Christmas Gift | 47.55× | Kids & Family |
| Christmas tree | 33.57× | Kids & Family |
| Girl power | 22.38× | Politics & Society |
| Selfridges | 331.93× | Shopping |
| Kitchen garden | 9.33× | Home & Garden |
| Breast Cancer awareness | 15.38× | Health |
| Broadcasting of sports events | 9.54× | Movies & TV |
| Dentistry | 9.18× | Business & Career |
| Sustainable products | 9.28× | Politics & Society |
| Zoom lens | 7.56× | Technology & Electronics |
| Islamic banking | 13.85× | Business & Career |
| Sexology | 15.38× | Kids & Family |
| Do it yourself (DIY) | 1.82× | Home & Garden |
| Hormone | 6.75× | Health |
| Modanisa | 15.38× | Fashion & Accessoires |
| Raincoat | 11.31× | Fashion & Accessoires |
| Plants vs. Zombies | 22.38× | Games |
| Kitchen | 1.83× | Home & Garden |
| Doctor of Medicine | 6.91× | Business & Career |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 3.19 |
| Design Affinity | PREMIUM | 1.57 |
| Creativity | OPEN | 1.43 |
| Sustainability | BALANCE | 1.39 |
| Patriotism | CONSERVATISM | 1.33 |
| DIY Mentality | THRILL | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 19.5% |
| United Kingdom | 5.1% |
| Italy | 4.4% |
See Textile audiences in other countries
More Fashion & Accessoires audiences in France
- Entertainment (35,800,403)
- Food and drink (32,915,229)
- Sports (32,066,042)
- Arts and music (31,290,374)
- Shopping (30,309,529)
How to read this data
Audience size is the estimated number of people in France who actively search for Textile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.